Well, here are two users that will not be buying Asus and Zotac GPUs from now on.

Also, this isn't the first time Asus has done something very similar. I guess their claims that they'd do better are as reliable as their RMA service.

It's not a lot on their end, but consumers will have to pay more than that, that's almost guaranteed.

Also, and this is a bit off-topic, this whole story of AMD raising the prices of the memory is starting to bother me, but for another motive.

For one reason or another, this is the third article about AMD and the raise of memory prices. We got the first one from the board channels where it was rumored to happen, then we got the one saying prices would go up by $20 to $40 and now we get this one.

Meanwhile, Nvidia stopping the supply of memory to its partners only got one.

Both are bad, but because of this difference in amount of articles, the AMD move gives the impression of being worse when it could be argued that Nvidia's move is worse as small brands will have a worse time sourcing those chips, putting their operations at risk.

"Can I get a third user?"

...to the gentleman with the Black Panther avatar"

I want this to be good, but what I am seeing is not filling me with confidence. Cars don't seem that different between each other, and I roll my eyes when I see the word roguelite. I tried the latest one, Max Damage, but I thought that it simply takes too long to finish a level.

Nowadays, some old franchises sell more because of the name than the quality of the games, and this one seems like it will fit that description.

As for the roguelite part, well, it's a popular genre right now and the more tags you can add to your game, the more potential buyers.

That is the price for AIB partners who will then charge more to the distributors who will then charge more to the retailers who will charge more to the consumer.

It's probably coming down to easier understanding. A price hike is something everyone understands, not bundling the memory for board partners on the other hand is a) not catchy and will not attract much readers, and b) the implications of this are much harder to understand for laymen than a simple price hike.

Basically what Nvidia did is a price hike that they could bury by the press who themselves often won't know the implications and thus won't really report on it.

Of course, but considering the price explosion in the RAM segment, this is still just a minor price hike and probably won't cover all the costs for AMD, especially if the prices keep exploding like they're doing right now.

There's a huge component of panic buying and seller opportunism in RAM stick prices, the actual price increases from manufacturers are nowhere close to some of the absurd asks we've been seeing.