As I look at titles like WiiPlay, Cooking Mama and ChickenShoot and the other Flash based games that are making jumps to console, thanks to Nintendo's low production value requirments and the fact developing on Wii is so cheap.

I can't help but see WiiWare as the answer to the hardcore casual divide. Hardcore gamers are upset that the market is being flooded with casual games while the casual market is exited to be getting all the attention. However WiiWare could change that!

Firstly a casual gamer doesn't want to spend much money and a small developer like many of the ones making casual games or budget games like (ChickenHunt) have a difficult time finding publishers and getting their products to shelves. The developers end up getting bad deals for their sofware and by the time the software hits store shelves they are spending a fortune on manufacturing and shipping costs. But those small casual studios can now produce a game with little over head and publish it themselves on WiiWare. With Nintendo doing the only only distributing they cut all of the middle men out of the equasion making it much easier to get a game to the consumer.

Secondly casual games are often priced at 39.99$ or a cheaper 29.99$ or as in WiiPlays case really only 10$ after the controller price is subtracted. Casual gamers are exactly that, casual they don't want to spend that much money on software. However through WiiWare developers can afford to produce and distribute there titles for a much cheaper 10$-15$. This means more casual gamers can afford more games.

Thirdly the market on WiiWare is going to be much more stable and give these casual titles a much better chance at competing. When I go into a game store I see 30-copies of MarioGalaxy, 10-copies of  Spyro and Crash I see tons of MarioParty and SSX:Blur and Sims. But in the corner or in the pile of games at the bottom of the shelf sits ChickeShoot or CookingMama often getting over looked. On WiiWare no stock issues to deal with and the titles will get equal representation. Giving these casual games a real fighting chance at getting picked up.

Lastly games like WiiPlay and Cooking Mama aren't the largest files I doubt. I'm not sure but if a beatiful looking game like FinalFantasy Chrystal Chronicles is going to make a debut on WiiWare I can't see how developers can't make their casual game readily availible and looking sharp on WiiWare. Most of the casual games are 2-Dimensional any ways (CookingMama,BrainAge..etc..etc..)!

Could WiiWare be the answer for the casual gamer? and the casual games industry? 

Actually this isn't a bad idea. It might make Nintendo look a little mean but it's best for the gamers.

Not going to happen for all game. Wouldn't even make sense for wii play, as that will just get retailers upset not being able to sell it, and that has sold and will continue to sell well... and don't say they can push points cards instead... Lots of casual gamers don't tie into the internet and don't want to get stuff over the internet. It's like 40% attach rate, but that would still drop the potential user base by 60%....

This is a good Idea. Cheap wiiware games for casuals
But this will hurt third parties who are making casual games for Wii/DS

Just let the market work it out. There will be "casual" games on WiiWare and there will be "casual" games in retail. People will buy what they prefer.

It's a really good idea Joelcool7.

But I think you should not worry. The low budget games developers will take the decision themselves to publish their games on WiiWare :)

What could Nintendo do is to have the current standards for the WiiWare and higher them for the retail games.

No man, I want some freakin' good party games on PS3.

When all comes to all, most casual games WILL be on the Wii regardless. In fact; 3rd parties will produce insane amounts of them because of the lure of easy and quick money, so the quality of these titles will fall to an absolute minimum (think hundreds of Ninja Bread Man).
I'm sorry to think this, but this is how 3rd parties will abbuse the Wii and they'll contribute very little to redeeming it in the eyes of the "core" gamers.

its a pretty good idea but i dont think they will release all theyre casual titles on wiiware

A game can be expansive and still be casual. Not everything will fit onto WiiWare. Bigger budget casual games would also want the exposure of shelf space.

At the same token, there could be some great stuff for core gamers in WiiWare as well.

In general I agree with you and that's likely what will happen to a large degree, but it'd be foolish to divide it completely along those lines.