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Forums - Sony - What impact will the PS3 redesign/price cut have?

 

What impact will the PS3 redesign/price cut have?

It will still decline YoY 23 20.54%
 
It will be flat YoY 23 20.54%
 
It will reach 2010 levels 26 23.21%
 
It will reach 2009 levels 17 15.18%
 
It will be above 2009 levels 23 20.54%
 
Total:112

Depends how the price cut is. If the cut is only for the "16 GB" than I foresee a 10-15% increase only. If the price reflectance on models with HDD to start at $229, I see a 50% increase in sales. If the console however hits $200, that would demolish all sales, where we can see levels rise 200-300% of where they are.

It's already the best selling console, but a price-cut plus redesign would be monstrous for Sony's sales. They can see 15-16m units for the year with ease. But $200 for a 250 GB PS3 (w/ redesign), that might be asking for to much at this point. Surpassing their own forecast if they do go this route. No doubt in my mind.



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kowenicki said:
Sony originally expected 15m last FY, they missed by about 1m

They expect 13m this time... I suppose they might JUST make it with a slim and a decent price cut. If not then they will miss again.

So I think in terms of annual sales for this calendar year it will continue to show a decline. The gen is coming to an end, there is only so much a price cut and re-design can do in year 6 and 7.

But it's still kind of expensive, normally a console now should be between $99 - $199 and the cheapest PS3 model is $249, add taxes to that (where I'm from) and that's a $300 purchase. Still kind of expensive, not quite mass market price.

Another redesign and price cut (very curious as to how cheap that 16GB model is going to be) and I think it can beat Sony's 13 million target.



sony are targeting 13 million? maybe they'll beat it and hit 14 million again and then sony can boast about sales being higher than expected.



kowenicki said:
Gilgamesh said:
kowenicki said:
Sony originally expected 15m last FY, they missed by about 1m

They expect 13m this time... I suppose they might JUST make it with a slim and a decent price cut. If not then they will miss again.

So I think in terms of annual sales for this calendar year it will continue to show a decline. The gen is coming to an end, there is only so much a price cut and re-design can do in year 6 and 7.

But it's still kind of expensive, normally a console now should be between $99 - $199 and the cheapest PS3 model is $249, add taxes to that (where I'm from) and that's a $300 purchase. Still kind of expensive, not quite mass market price.

Another redesign and price cut (very curious as to how cheap that 16GB model is going to be) and I think it can beat Sony's 13 million target.


Once again... this mass market price thing is a myth.

The golden price point of $199 for the PS2 happened after 18 months... the PS3 has been out for over 5 years.  It is and has been mass market for a couple of years.  If you are and others are suggesting that the PS3 as a gaming device isnt at mass market prices after this long then Sony would have to be viewed as totally incompetent. 

We have 229m current gen home consoles out there.  How much more mass market do you want?

you can call it a myth or whatever else you like. PS3 will surprise alot of us after this price cut/redesign.



kowenicki said:
Gilgamesh said:
kowenicki said:
Sony originally expected 15m last FY, they missed by about 1m

They expect 13m this time... I suppose they might JUST make it with a slim and a decent price cut. If not then they will miss again.

So I think in terms of annual sales for this calendar year it will continue to show a decline. The gen is coming to an end, there is only so much a price cut and re-design can do in year 6 and 7.

But it's still kind of expensive, normally a console now should be between $99 - $199 and the cheapest PS3 model is $249, add taxes to that (where I'm from) and that's a $300 purchase. Still kind of expensive, not quite mass market price.

Another redesign and price cut (very curious as to how cheap that 16GB model is going to be) and I think it can beat Sony's 13 million target.


Once again... this mass market price thing is a myth.

The golden price point of $199 for the PS2 happened after 18 months... the PS3 has been out for over 5 years.  It is and has been mass market for a couple of years.  If you are and others are suggesting that the PS3 as a gaming device isnt at mass market prices after this long then Sony would have to be viewed as totally incompetent. 

We have 229m current gen home consoles out there.  How much more mass market do you want?

The Wii opened up that market a lot more then we could of imagined.

But still you honestly don't think a redesign (which completely turned the PS3 around the last time it happened) and a price cut which could potential be up to $100 for the 16GB would not make a big difference?



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Gilgamesh said:
kowenicki said:
Gilgamesh said:
kowenicki said:
Sony originally expected 15m last FY, they missed by about 1m

They expect 13m this time... I suppose they might JUST make it with a slim and a decent price cut. If not then they will miss again.

So I think in terms of annual sales for this calendar year it will continue to show a decline. The gen is coming to an end, there is only so much a price cut and re-design can do in year 6 and 7.

But it's still kind of expensive, normally a console now should be between $99 - $199 and the cheapest PS3 model is $249, add taxes to that (where I'm from) and that's a $300 purchase. Still kind of expensive, not quite mass market price.

Another redesign and price cut (very curious as to how cheap that 16GB model is going to be) and I think it can beat Sony's 13 million target.


Once again... this mass market price thing is a myth.

The golden price point of $199 for the PS2 happened after 18 months... the PS3 has been out for over 5 years.  It is and has been mass market for a couple of years.  If you are and others are suggesting that the PS3 as a gaming device isnt at mass market prices after this long then Sony would have to be viewed as totally incompetent. 

We have 229m current gen home consoles out there.  How much more mass market do you want?

The Wii opened up that market a lot more then we could of imagined.

But still you honestly don't think a redesign (which completely turned the PS3 around the last time it happened) and a price cut which could potential be up to $100 for the 16GB would not make a big difference?

according to him, the slim in 2009 didnt have much of a sustained effect even though it cut the gap down from like 9 million to 3 million.



kowenicki said:
SOLIDSNAKE08 said:
Gilgamesh said:
kowenicki said:
Gilgamesh said:
kowenicki said:
Sony originally expected 15m last FY, they missed by about 1m

They expect 13m this time... I suppose they might JUST make it with a slim and a decent price cut. If not then they will miss again.

So I think in terms of annual sales for this calendar year it will continue to show a decline. The gen is coming to an end, there is only so much a price cut and re-design can do in year 6 and 7.

But it's still kind of expensive, normally a console now should be between $99 - $199 and the cheapest PS3 model is $249, add taxes to that (where I'm from) and that's a $300 purchase. Still kind of expensive, not quite mass market price.

Another redesign and price cut (very curious as to how cheap that 16GB model is going to be) and I think it can beat Sony's 13 million target.


Once again... this mass market price thing is a myth.

The golden price point of $199 for the PS2 happened after 18 months... the PS3 has been out for over 5 years.  It is and has been mass market for a couple of years.  If you are and others are suggesting that the PS3 as a gaming device isnt at mass market prices after this long then Sony would have to be viewed as totally incompetent. 

We have 229m current gen home consoles out there.  How much more mass market do you want?

The Wii opened up that market a lot more then we could of imagined.

But still you honestly don't think a redesign (which completely turned the PS3 around the last time it happened) and a price cut which could potential be up to $100 for the 16GB would not make a big difference?

according to him, the slim in 2009 didnt have much of a sustained effect even though it cut the gap down from like 9 million to 3 million.

So presumbaly you expect PS3 sales to increase and this will be its best year then?  and by the way the gap was never even above 8 let alone 9.

You do realise that it was the massive price cut that was the major prompt for the increased sales back then dont you and not the re-design?

when did i say that? it may have its best year, it may not. we'll have to wait and see and you know the gap was at 8-9 million once. maybe vgchartz adjusted since then but it was about 8-9 million at the time, i remember that as clear as day. seriously, you only THINK what you say is fact but in reality you just twist things to your liking and hope no one realises. ps3 sells better than x360, you need to get over that. its on the front page every freaking week. FACT



oh so now the gap was once 8.4 huh? i thought "the gap was never even above 8 let alone 9". theres your incorrect fact. there really is no point with you when it comes to sony, is there?



I don't know about you guys, but when PS3 had that short week or so period at $200 the thing was flying off the shelves.

Nobody here can sit here and say they know what will happen if PS3 goes sub $200. We will have to just wait and see.



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Euphoria14 said:
I don't know about you guys, but when PS3 had that short week or so period at $200 the thing was flying off the shelves.

Nobody here can sit here and say they know what will happen if PS3 goes sub $200. We will have to just wait and see.


That's the effect of a temporal offer, people on the verge of buying a product decide to buy asap to do it cheaper than they would buy later. If they reduce PS3 cost to under 200 US$, more people will buy it than at 250 US$, but it won't have the same effect during a long time than the effect on sales a 50 US$ discount has during only a week.