According to reports, during the relocation of NoE from Grossostheim to Frankfurt in 2015, most of the localization team got fired. This is why NoA took over the X translation, NoE just did not have the resources.

I didn't think that was even a NOE for the longest time. But I did know there was a NOA thanks to all the deals that Howard Lincoln pulled off. Plus NoA created Star Tropics which was one of my favorite games on NES. Iwata might have turned them on their current path, but he dismantled NOA which had their own developers and game deals. I think Nintendo would be in a much better state if this didn't happen.

Wut? Thats the most horrible news ever. T.T

Iwata never dismantled NOA he gave them more power to make their own moves this is why Reggie has the power to decide what games come over to the states outside of the major franchises, NOA's own developers and deals were gone before Iwata became President. Such deals are decided by NOA themselves, the branch themselves just operate in a different manner to the Lincoln era.

I honestly don't know how well Reggie does his job as the COO of NoA but he's awful as a spokesperson.

He's smug, condescending, and defensive. I cannot see how that's a good fit for the image Nintendo wants to present. They should really hire someone who just specializes in PR to be the figurehead.

Relative to doing anything major with NoA, though, I doubt he has all that much authority. He has to be "approved" every year by the Nintendo Board of Directors, after all. If that's not pressure to do what they say, I don't know what is.

Nintendo's corporate management is the problem, they're just stuck in their ways and silly traditions. They'd do wisely shifting more power and influence onto their European and American divisions, especially seeing them losing more and more traction in western markets.
They almost don't seem to care about Europe at all, for instance.

But; Reggie is a tool, I've never liked him. He was insufferable in the Wii era and his panicked flailing during the Wii U crash he been disturbing to watch.

Don't have a problem with Reggie, just seems like a typical suit in that role. Seen worse. Reggie is the least of the problems that Nintendo have currently. He toes the line and does his job announcing what he has to. Don't shoot the messenger.

NOE was founded 1991. You guys shouldn't confuse the branch management with the development side. Just because NOE, NOA and NCL do not make software, doesn't mean NERD, NSD or SPD didn't.

Of course, as an executive, you're always under evaluation, no news here. However, it is Kimishima who's really in the line of fire. In any case, as long as the board is happy, you can do whatever you wish. 

Of course, NOA can't go against the rest of the company, or do their own skunkworks (this isn't Sega we're talking about), but Reggie being a COO he definately has a role in planning Nintendo's strategy - and is also in charge of executing it in Americas.

I believe Reggie was hired (aside from his expertise) because of how aggressive he was. This does split opinions, either you like him or you don't. The Wii U crash was pain to waych, no matter who the talking head was. As much as I liked Iwata, it was painful to watch him making shallow excuses for the bad sales.

I think I disagree with assessment that NOE and NOA should have more power, as this was largely the undermining reason why Sega ended up doing so bad. I'm quite sure all the executives of different branches can have their say when Nintendo is planning its strategy.

Also, outside of the few independent distributors, Nintendo has it's branch under NOE in (at least the biggest) European countries.

He seems like the type of person that makes Nintendo more than a company. The presenters on Switch were certainly professional, but they didn't bring that special feeling you get from Iwata, Reggie, etc.

That's actually a recent change when Nintendo created an Audit and Supervisory Committee which kicked Executive Officers down the pecking order a bit.  Now they have to be reappointed every year.  Above him is a whole list of Japanese Directors and Senior Executive Officers.  They're the ones who make the big decisions.

No one is talking about going against Nintendo's leadership, either.  They're talking about divisions having enough autonomy to make minor-yet-important decisions on their own and shape policy to conform to regional differences.  Forming relationships with third-party developers, for example.