Enlightment said: Blu-ray and the CELL are huge...... That alone will pay all the costs.... You guys forget that CEll is new and can be palced in nearly all modern electronic products especially now when electronic products have coem so complicated.
Blu-ray is in the lead and can't be the loser now. They have leaped from loss to a mayor lead. In Europe people favor Blu-ray.
Sony's shares are rising every quarter. They have a huge surplus of a couple of billion euro's Bravia's are selling like hotcakes. In a few years OLeD will sell like hotcakes to...cuz I'm getting me one in a few years.
Yes PS4 will come ... BELIEVE
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No, the cell will never be used for anything other then the PS3 for Sony. It makes no sense to use it. The cpu is too hard to program for to be used in a cheap device. Simple X86 embbeded, ARM and PPC will be used however. Sony is making this clear by selling off their stake in their manufacturing plant. If Sony was going to use the Cell cpu in every one of it's divisions it wouldn't be selling off it's plant. It all comes down to costs...
Also the Cell processor is too specific at what it does. You need a robust solution for embedded cpu's if you plan on cutting costs across lines. Why spend 100$+ on a Cell cpu when a 4$ ARM cpu can do many of the same things? The Cell cpu requires very optimized code to be efficient. The ARM on the other hand doesn't.