first week
Initiating social expirement #928719281
| RPG said: If we used the $60 million budget for Killzone 2 which is said to be on the higher side in terms of estimations, how many sales would be needed to break even? It really depends on how many of the $60 (are games usually fully priced in NA?) Sony get back, my guess would be $20 at least as they published and made the game. So 3 million sales to break even, add advertising and all other factors........4 million to break even? This is what happens when someone with no idea on the gaming industry starts with his guesstimations. :P |
SCEWW President Shuhei Yoshida:
SY: Disk-based games? I would say a million. If you spend $20 million to $30 million, with marketing investment, margins of $35 or $40 on a $60 game, then the recoup point is really high. It depends on the platform. For PSN games, it is $2 million tops. That is a more relaxing experience.
BKK2 said:
SCEWW President Shuhei Yoshida: VB: What is the minimum a game has to sell these days?
SY: Disk-based games? I would say a million. If you spend $20 million to $30 million, with marketing investment, margins of $35 or $40 on a $60 game, then the recoup point is really high. It depends on the platform. For PSN games, it is $2 million tops. That is a more relaxing experience.
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I wonder what the payroll itsell was for GG in the 4 years they've been on this project. And the marketing will add quite a bit even if it isn't Halo 3 sized.
seeing how low the sales of R2 is for the uber PS3 game it was made to be, i'm guessing KZ2 should pass it quickly....
that said, I think the game will be very very front loaded...
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| papflesje said: @ potzo: I've seen someone say 25 and give a link to an article from 2006. Do you have any current articles that would back up your statement? |
I recognize that i can't find it... i'm sorry.
It was an interview of Yoshida.
He explained that God of war 3 is the biggest budget for a Sony PS3 game with about 30 millions $ budget. And that resistance 2 and uncharted had budget of about 20 millions, and killzone2 25 millions.
He said that average budget was about 5 to 15 millions.
I remember he didn't talk about GT5.
Two to three weeks.
Why did you put the "if ever"? Is there any conceivable chance that it won't outsell Resistance 2?
| Kantor said: Two to three weeks. Why did you put the "if ever"? Is there any conceivable chance that it won't outsell Resistance 2? |
of course there is... it's tiny, but it's there...
| Kantor said: Two to three weeks. Why did you put the "if ever"? Is there any conceivable chance that it won't outsell Resistance 2? |
Of course there is a chance, keeping all possibilities open here.