Its to help get themselves off.

Fleshlight!

Edit: It is probably a good thing you changed it. Maximum risky, as Kotaku would say.

now that's a response !

I was scared it was NSFW so I took it down...

I must've missed something. And what's that Dude-sche prototype doing up there?

Sony is a big company, do you think one tube will be enough?

The KY warming personal lubricant would be a much better choice. That stuff you posted doesn't even look safe, like some cheap crap you find in an adult shop. Maybe give Sony a rash or something.

Very dirty move, very dirty.

@Squilliam

6oz. is more than enough. You only need it for the PR squad mainly and it doesn't take much lube to get the job done.

NO SPILL CAP! Awesome.

You mean this stuff? Nah thats for the Nintendo management, save the good stuff for them. Even the high class ladies they pick up go dry eventually...

 That stuff is the best. Feels so warm...

I bet Nintendo will let them borrow some.