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Forums - Gaming Discussion - The potential reason why the Wii might surpass PS2 sales numbers of 100 million

diamuerto on 26 February 2007

Back on topic, I said this somewhere before. Since Wii is targeting everyone else, even if they only catch a small percentage of their target audience, they will sell a lot. Think of it this way, there 6 billion+ people on Earth the last time I checked. Now it's not possible for everyone to get a system, even if you made enough. So lets reduce that number drastically to say 1 billion. Even if Wii only gets 5% of that billion, there still going to sell many many millions. 5% of 1 billion. I'm not going to do the math, but I think it speaks for itself. I'm also sure most current consoles do get more than 5% of their target audience.



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shams on 27 February 2007

your mother said: I think it's all about market share. So what if Nintendo's Wii is targeted at the "non-gamer" segment, namely women, young boys and the elderly?
Well, so much for this thread - another one down the toilet ;) I think this is partially true - but its more complex than this again. I think you can more accurately look at it, by setting up an "appeal" factor for each demographic. I do this, as its possible (and likely) that *every* console has some appeal for each demographic. To say Nintendo is NOT targeting 15-35yr old males is rubbish - but you can say that they are targeting them LESS. i.e. (these are some numbers I just made up - feel free to re-evaluate and post your own): Wii / 360 / PS3: Males: 5-10yr : 90 / 30 / 50 10-16yr : 60 / 70 / 80 16-30yr : 40 / 60 / 90 30-50yr : 70 / 70 / 50 50-80yr : 90 / 30 / 30 Females: 5-10yr : 90 / 10 / 20 10-16yr : 80 / 20 / 40 16-30yr : 70 / 20 / 50 30-50yr : 60 / 10 / 10 50-80yr : 40 / 10 / 10 What Nintendo has done (and its been widely discussed) is attract new people into the "gaming pool" - expanding the potential market. As stated in a recent press release - its not about fighting for a bigger portion of the same pie - its about increasing the total size of the pie (or attracting consumers outside of the pie completely). Consumers that MS & Sony can't touch.



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your mother on 27 February 2007

ranzchic said: I don't really equate nominal attempts at attracting casual/nongamers using flOw and Viva Pinata to Nintendo's attempt to buying the hardcores via its flagship titles. It's Super Mario Galaxy ferrchrissake! Should I even mention SSBB?? I put those two at the same level as Halo 3, FFXIII and GTA4. Viva Pinata and flOw are no Wii Sports and waggle either.
The games you mentioned are their flagship titles, but interestingly enough, they weren't out for launch. Wii Sports was, however, and that is what I mean by segmentation. Of course, Zelda as a launch title would attract some of the hardcore gamers, but mainly it attracted the Zelda faithful. And looking at how Warioware outsold Zelda I still think Nintendo is going for different pockets than the other two, with good results; otherwise, Zelda should've sold more than a party game title. My bet is that Nintendo released Wii Sports specifically because they could attract casual/non gamers (which they have). Nobody is disagreeing with the Mario franchise being on par with Halo and FF. fl0w and Viva Piniata may be nominal, but that is because both Sony and Microsoft are aiming primarily at "hardcore" gamers. Nintendo is not. That's my point. Now if Nintendo can attract the "hardcore" gamers out there (Kwaad, DIAR, et. al?) then all the better. But Nintendo does not really NEED to attract them. Zelda, Mario, Yoshi, Wario and all the other IP they have are perfectly capable of pushing sales by virtue of name alone. The whole Wii philosophy is based on accessible gameplay that anyone can enjoy. However, by doing so they have alienated some "hardcore" gamers out there. By using the Wii remote control Nintendo broke down some serious walls. This was all done to attract the demographics that Microsoft and Sony aren't really interested in. And you still haven't answered me - what do you mean by "don't feel safe"? I think you are pretty squarely in Nintendo's camp. Are you suggesting that I am not?



your mother on 27 February 2007

shams said: Well, so much for this thread - another one down the toilet ;)
How's that?
I think this is partially true - but its more complex than this again. I think you can more accurately look at it, by setting up an "appeal" factor for each demographic. I do this, as its possible (and likely) that *every* console has some appeal for each demographic. To say Nintendo is NOT targeting 15-35yr old males is rubbish - but you can say that they are targeting them LESS.
Nothing is ever as simple as one puts it to be. And I didn't say that Nintendo are NOT targeting 15-35 year-olds. I am referring to their primary target.
What Nintendo has done (and its been widely discussed) is attract new people into the "gaming pool" - expanding the potential market. As stated in a recent press release - its not about fighting for a bigger portion of the same pie - its about increasing the total size of the pie (or attracting consumers outside of the pie completely). Consumers that MS & Sony can't touch.
Nintendo IS widening the demographics. Who said otherwise? In fact, you summed up what I wanted to say: Nintendo is not after the same pie that Sony and Microsoft are after. Who's disagreeing? Go back and read my post: I specifically stated that "for the sake of argument"; that was directly aimed at Sony and Microsoft fanboys (you know who you are). Me? I couldn't care less who wins. I have/will buy all the consoles anyhow. The more the merrier. So again, why down the toilet?



ranzchic on 27 February 2007

your mother said: And you still haven't answered me - what do you mean by "don't feel safe"? I think you are pretty squarely in Nintendo's camp. Are you suggesting that I am not?
Don't feel safe because you are already discounting Nintendo's attempt at attracting the hardcore gamers just because they are focusing, early on on the casuals and nongaming demographic. Thier whole strategy is to rack in overwhelming numbers with the casuals and nongamers and once that is set and done, the software will come in. Hardcores will have no choice but to get a Wii because most of the good games are going to be coming out for it. Like what the DS is doing now. It started with Brain Training and Nintendogs. Then it got Dragon Quest IX :)



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your mother on 27 February 2007

ranzchic said: Don't feel safe because you are already discounting Nintendo's attempt at attracting the hardcore gamers just because they are focusing, early on on the casuals and nongaming demographic. Thier whole strategy is to rack in overwhelming numbers with the casuals and nongamers and once that is set and done, the software will come in. Hardcores will have no choice but to get a Wii because most of the good games are going to be coming out for it. Like what the DS is doing now. It started with Brain Training and Nintendogs. Then it got Dragon Quest IX :)
Go back and re-read my post. Jesus, I specifically mentioned that "for the sake of argument", aiming squarely at the Sony and Microsoft fanboys (you know who they are). Nobody is discounting anything. However, if the Nintendo camp start getting all touchy because of a hypothetical scenario that I suggested, then I guess I'll have to start including them into the mix. I bought a Wii specifically because I wanted my non-gamer friends, relatives, lovers, pets and occasional hobbit to get into gaming, which is what Nintendo wanted. I want people to share the love of gaming. The first DS game I bought was Brain Age, and the last one I passed as Dragon Quest: Rocket Slime. How am I disaggreeing? Finally, you yourself corroborate what I said in my hypothetical scenario:
"Thier whole strategy is to rack in overwhelming numbers with the casuals and nongamers
- I place emphasis on your their whole strategy is to rack in overwhelming numbers with the casuals and nongamers" - if that isn't an attempt to segment the market (irrespective of what they do afterwards), then I don't know what is. So thanks for arguing for nothing, since you agree with me. :)



ranzchic on 27 February 2007

your mother said: ranzchic said: Don't feel safe because you are already discounting Nintendo's attempt at attracting the hardcore gamers just because they are focusing, early on on the casuals and nongaming demographic. Thier whole strategy is to rack in overwhelming numbers with the casuals and nongamers and once that is set and done, the software will come in. Hardcores will have no choice but to get a Wii because most of the good games are going to be coming out for it. Like what the DS is doing now. It started with Brain Training and Nintendogs. Then it got Dragon Quest IX :) Go back and re-read my post. Jesus, I specifically mentioned that "for the sake of argument", aiming squarely at the Sony and Microsoft fanboys (you know who they are). Nobody is discounting anything. However, if the Nintendo camp start getting all touchy because of a hypothetical scenario that I suggested, then I guess I'll have to start including them into the mix. I bought a Wii specifically because I wanted my non-gamer friends, relatives, lovers, pets and occasional hobbit to get into gaming, which is what Nintendo wanted. I want people to share the love of gaming. The first DS game I bought was Brain Age, and the last one I passed as Dragon Quest: Rocket Slime. How am I disaggreeing? Finally, you yourself corroborate what I said in my hypothetical scenario: "Thier whole strategy is to rack in overwhelming numbers with the casuals and nongamers - I place emphasis on your their whole strategy is to rack in overwhelming numbers with the casuals and nongamers" - if that isn't an attempt to segment the market (irrespective of what they do afterwards), then I don't know what is. So thanks for arguing for nothing, since you agree with me. :)
im watching Heroes!!



Elendil on 27 February 2007

Kwaad said: 2. Look at how the N64 and GC sold for their first 6 months. 3. Look at how the N64 and GC sold AFTER their first 6 months.
oh well, it's pretty easy, considering we are on a website that's track sales. Japan: Wii has sold 1,649,500 in his first 12 weeks in Japan. GC has sold 518,750 in the same time. So Wii is outselling GC launch by 3:1 BTW, it took to GC 57 weeks, more than a year, to sell as much as Wii has sold in 12 weeks. USA: Wii has sold 1,728,250 in USA in his first 3 months. GC has sold 1,362,250, so around 370,000 less. after a good launch, GC sales slowed from the third month it needed 7 months to sell as much as Wii has sold in 3 months



Death2009 on 27 February 2007

Huh? I know plenty of girls who own a PS2 and want a PS3. Who said girls don't play those systems?