Many people were initially in awe of ChatGPT and other generative AI tools when they first arrived in late 2022. You could make a cartoon of a duck riding a motorcycle! But soon artists started speaking out, noting that their visual and textual works were being scraped to train these systems. The pushback from the creative community ramped up during the 2023 Hollywood writer's strike, and continued to accelerate through the current wave of copyright lawsuits brought by publishers, creatives, and Hollywood studios.
This generalized animosity towards AI has not abated over time. Rather, it's metastasized. LinkedIn users have complained about being constantly prompted with AI-generated questions. Spotify listeners have been frustrated to hear AI-generated podcasts recapping their top-listened songs. Reddit posters have been upset to see AI-generated images on their microwavable noodles at the grocery store.
Tensions are so high that even the suspicion of AI usage is now enough to draw criticism. I wouldn't be surprised if social media users screenshotted the em dashes in this piece—a supposed giveaway of AI-generated text outputs—and cast suspicions about whether I used a chatbot to spin up sections of the article.
The AI Backlash Keeps Growing Stronger | WIRED
Given the shitstorm that’s hit the teams behind The Alters, Magic: The Gathering, and Jurassic World Evolution 3 (among other titles), I’d be deeply intrigued to hear why someone would consider it a safe move to use generative AI on their project at this point - let alone go all-in on it.
— Xalavier Nelson Jr. (@writnelson.bsky.social) 30 June 2025 at 18:59
If Microsoft thinks Steam users are going to rollover and accept their AI usage too, Lol.
They're going to be absolutely torn apart like all these other developers have been.