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Forums - Gaming Discussion - Google Stadia closes internal studios and change business focus

Not surprising. The cloud is part of the future of the industry, but Stadia just sucked.



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DonFerrari said:
Ganoncrotch said:

Even google wanted to distance themselves from the thoughts of the Stadia creative director lol

https://www.gamesindustry.biz/articles/2020-10-23-google-distances-itself-from-stadia-creative-director-alex-hutchinson

You know that they only said it first because there was backlash and second because a major source of revenue for Google is showing content for which they have no legal rights including streaming.

Just kinda hilarious that the creative director of one of their new projects wasn't aware of the rake he was about to step on with that tweet though, always find it fun when a shit concept attempts to attack things around it in an attempt to make other things seem just as poor as itself... but yeah it just comes off like a outmatched idiot in a fight deciding to go down swinging and ends up punching out his own trainer before landing a punch directly into his own face.



Why not check me out on youtube and help me on the way to 2k subs over at www.youtube.com/stormcloudlive

Ganoncrotch said:
DonFerrari said:

You know that they only said it first because there was backlash and second because a major source of revenue for Google is showing content for which they have no legal rights including streaming.

Just kinda hilarious that the creative director of one of their new projects wasn't aware of the rake he was about to step on with that tweet though, always find it fun when a shit concept attempts to attack things around it in an attempt to make other things seem just as poor as itself... but yeah it just comes off like a outmatched idiot in a fight deciding to go down swinging and ends up punching out his own trainer before landing a punch directly into his own face.

No doubt about it. Someone so disconnected from the company he works at a very high position and openly talks in opposite direction of what that company plan is =p When Nintendo had that action at least it made sense (not that it would work out).

Next we should see this guy saying that Google should pay a big cash for the original content owners.



duduspace11 "Well, since we are estimating costs, Pokemon Red/Blue did cost Nintendo about $50m to make back in 1996"

http://gamrconnect.vgchartz.com/post.php?id=8808363

Mr Puggsly: "Hehe, I said good profit. You said big profit. Frankly, not losing money is what I meant by good. Don't get hung up on semantics"

http://gamrconnect.vgchartz.com/post.php?id=9008994

Azzanation: "PS5 wouldn't sold out at launch without scalpers."

DonFerrari said:
Ganoncrotch said:

Just kinda hilarious that the creative director of one of their new projects wasn't aware of the rake he was about to step on with that tweet though, always find it fun when a shit concept attempts to attack things around it in an attempt to make other things seem just as poor as itself... but yeah it just comes off like a outmatched idiot in a fight deciding to go down swinging and ends up punching out his own trainer before landing a punch directly into his own face.

No doubt about it. Someone so disconnected from the company he works at a very high position and openly talks in opposite direction of what that company plan is =p When Nintendo had that action at least it made sense (not that it would work out).

Next we should see this guy saying that Google should pay a big cash for the original content owners.

I think the other higher ups would be like.... "we need to sit down and explain your position in the company here."

*after the meeting*



Why not check me out on youtube and help me on the way to 2k subs over at www.youtube.com/stormcloudlive

Darwinianevolution said:
smroadkill15 said:

They were never really in it. The problem with Stadia is the lack of compelling 1st party software. Instead of investing in games early on, they released a service and then invested in 1st party studios which means it will be at least 3-4 years before one of their games releases, which leaves Stadia to survive solely on 3rd party titles. Amazon did a slightly better job at this, but still is missing any kind of compelling software to get gamers invested in the ecosystem.

Saying "the problem with Stadia" when talking about it makes it sound like it only had one problem, which is being mighty generous.

Of course, but most issues for any platform can be ignored or overlooked if it has quality exclusive games on it. Stadia had multiple issues, but imo the main one was lack of 1st party games. 



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DonFerrari said:
IcaroRibeiro said:

I'm a cloud and stream enthusiast, so it's bad news for me to see gaming will be one more generation trapped in this is archaic business model where we need to upgrade our hardware every 6 years when everybody else in the world already living in the cloud world  unchained, unconstrained 

And enter an age where the people who uses cloud upgrade their phones every 1 or 2 years =p revolutionary.

But phones upgrading every 2 years is nothing but planned obselence. In reality is the exactly opposite of what I'm stating.

In a cloud world your devices are nothing but a way to connect with the cloud, and they will be as cheap as possible. Customer's hardware will be a design product rather than a TI product, the full power will be on the internet and servers infrastructure. Wants to play the new game? Just sit down and connect to a new server, no more wondering about specs!

It's sad news infrastructure can't catch up gaming industry just yet. It will take at least another decade and then almost everything else will be cloud-based, not only media and entertainment, but financial services, marketplace, etc



IcaroRibeiro said:
DonFerrari said:

And enter an age where the people who uses cloud upgrade their phones every 1 or 2 years =p revolutionary.

But phones upgrading every 2 years is nothing but planned obselence. In reality is the exactly opposite of what I'm stating.

In a cloud world your devices are nothing but a way to connect with the cloud, and they will be as cheap as possible. Customer's hardware will be a design product rather than a TI product, the full power will be on the internet and servers infrastructure. Wants to play the new game? Just sit down and connect to a new server, no more wondering about specs!

It's sad news infrastructure can't catch up gaming industry just yet. It will take at least another decade and then almost everything else will be cloud-based, not only media and entertainment, but financial services, marketplace, etc

I agree. If your device is just a connector to the cloud, things could be better. But there is a big risk. That has nothing to do with technology though, copyright is the problem here. For instance with open source software I don't care through which service I use them. But with copyrighted stuff your purchases are linked to the service and sink with it.

EDIT: Just think of a world, in which I buy games directly with the dev and it enables me to play it on whichever platform I choose at that moment. In such a world the cloud would be great.

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IcaroRibeiro said:
DonFerrari said:

And enter an age where the people who uses cloud upgrade their phones every 1 or 2 years =p revolutionary.

But phones upgrading every 2 years is nothing but planned obselence. In reality is the exactly opposite of what I'm stating.

In a cloud world your devices are nothing but a way to connect with the cloud, and they will be as cheap as possible. Customer's hardware will be a design product rather than a TI product, the full power will be on the internet and servers infrastructure. Wants to play the new game? Just sit down and connect to a new server, no more wondering about specs!

It's sad news infrastructure can't catch up gaming industry just yet. It will take at least another decade and then almost everything else will be cloud-based, not only media and entertainment, but financial services, marketplace, etc

And you think companies will move to a model where they make less money? At one point you`ll see your cloud solution ending up in average costing more than buying the HW and SW one a 6 year cycle (that is plenty of time on technological world).



duduspace11 "Well, since we are estimating costs, Pokemon Red/Blue did cost Nintendo about $50m to make back in 1996"

http://gamrconnect.vgchartz.com/post.php?id=8808363

Mr Puggsly: "Hehe, I said good profit. You said big profit. Frankly, not losing money is what I meant by good. Don't get hung up on semantics"

http://gamrconnect.vgchartz.com/post.php?id=9008994

Azzanation: "PS5 wouldn't sold out at launch without scalpers."

DonFerrari said:
IcaroRibeiro said:

But phones upgrading every 2 years is nothing but planned obselence. In reality is the exactly opposite of what I'm stating.

In a cloud world your devices are nothing but a way to connect with the cloud, and they will be as cheap as possible. Customer's hardware will be a design product rather than a TI product, the full power will be on the internet and servers infrastructure. Wants to play the new game? Just sit down and connect to a new server, no more wondering about specs!

It's sad news infrastructure can't catch up gaming industry just yet. It will take at least another decade and then almost everything else will be cloud-based, not only media and entertainment, but financial services, marketplace, etc

And you think companies will move to a model where they make less money? At one point you`ll see your cloud solution ending up in average costing more than buying the HW and SW one a 6 year cycle (that is plenty of time on technological world).

Then comes the beauty of mainframes. What makes hardware expensive for end-customers is the so many reselling steps and manufacturing process that comes with any pirce of hardware. Making a powerful server costs much less than making equally powerful pieces of hardware

Besides, most of hardware we buy is obviously idle for 84% of the day even for gamers who plays as much as 4 hours a day, which furthers decrease the costs of maintenance to keep games running 

Of course, companies will exploit it and charge as much as they can even with less costs involved, and yes I'm aware cloud will hardly make me paying less money for games, but money is not the reason I'm a cloud advocate, if price was the problem Microsoft already solved it with the very cheap Game Pass that you don't even need a Xbox to enjoy 

The beauty of cloud is to not care anymore for hardware making your experience worse. You subscribe a service and/or buy a game and you play as good as your TV/device can display it and as well as your intent allow it 

You can even charge different prices based on the quality of experience and how demanding it is to serves. Standard 720p and 3p FPS? 30 USD, 1080 and 60 FPS 60 USD, 4k and 120 FPS 90 USD 

Make gaming more popular allowing different kind of customers deciding how much they are willing to pay for some kind of experience



dx11332sega said:

https://www.theverge.com/2021/2/2/22263048/google-cloud-loss-alphabet-q4-2020-earnings

They lost  billions

Or, as Alphabet calls it, "pennies."