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Forums - Sales Discussion - January NPD 2020

Official NPD:

State of the market

January 2020 tracked spending across video game HW, SW, ACC and GC totaled $678 million, falling 26 percent when compared to a year agoLate cycle hardware dynamics for PS4 and Xbox One, as well as a lighter new release software slate drove the variance.


Dollar sales of tracked video game software fell 31 percent in January compared to a year ago, to $311 million. Declines were driven by the new release slate, as the January 2019 comparable month featured both Kingdom Hearts III and Resident Evil 2.

Dragon Ball Z: Kakarot was January's best-selling game. Dragon Ball Z: Kakarot launch month sales were there third highest in franchise history, trailing only Dragon Ball: Fighterz, and Dragon Ball Z: Budokai.

Call of Duty: Modern Warfare was the second best-selling title in the month of January and remains the best-selling game over the past 12 months.

Grand Theft Auto V returned to the top 5 ranked best-selling titles for the first time since August 2019. Grand Theft Auto V remains the best-selling video game in U.S. history.

Ring Fit Adventure jumped to become the 9th ranked title on the best-sellers chart in January. This is the highest ranked placement for Ring Fit Adventure to date.


Hardware spending in January 2020 declined 35 percent when compared to a year ago, to $129 million. All in-market platforms declined when compared to a year ago.

Nintendo Switch was the best-selling hardware platform of January in both unit and dollar sales.


Total January 2020 spending on accessories and game cards reached $238 million, 11 percent lower when compared to a year ago.

The Xbox Elite Series 2 Wireless Controller was the best-selling video game accessory for the third consecutive month. With three months in market, It is the fifth fastest-selling video game accessory in U.S. history.

Software charts

January 2020 top 20 :

Xbox One

PlayStation 4

Nintendo Switch

The 10 best-selling games of the last 12 months


2019: JanuaryFebruary, March, April, MayJuneJulyAugustSeptemberOctoberNovember, December
2017: JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember
2016: JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember
2015: JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember
2014: JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember
2013: JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember
2012: JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember
2011: JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember
2010: JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember
2009: JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember
2008: JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember
2007: JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember

Last edited by Ryng - on 17 February 2020

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My predictions:

[NSW] 322K
[PS4] 141K
[XB1] 84K

[NSW] 300k
[PS4] 140k
[XB1] 75k

NSW- 260k
PS4- 130k

NS - 300K
PS4 - 150K
XBO - 80K

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This month should be interesting. In Japan, Switch was up in January somewhere around 30%. So the question is whether the trend of it being up will be true around the globe and whether it will be up to the same level.

Also, shame the numbers came so late for December that a lot of people missed that it did 2 mil that month alone, which is extremely impressive.

[NSW] 322k
[PS4] 133k
[XB1] 83k

Praying for leaks! Having numbers is so much better for discussion.

Signature goes here!

Thread update

"Hardware spending in January 2020 declined 35 percent when compared to a year ago, to $129 million. All in-market platforms declined when compared to a year ago."

Not great, all platforms down in revenue. PS4 and XB1 probably significantly.