It isnt. Better tech is better tech, and it has been 3yrs anyway.

But to be leading a marketing campaign saying g look how much better even 1080p games will be is like saying fuck you even tho it didn't cauee the PS4 is $100 cheaper. 

It just makes more sense to market the things that makes the consoles different. 

For most titles you are looking at a stable performance bump. So games targeting 30FPS will hit it consistently. You can't get this through screenshots but rest assured DF will have a full feature showcase.

4k tvs in person are wonderfull

Hmm, true. Obviously doesn't apply to games not on PC, but most games are released on PC as well so it's a good point.

I get what people are saying in regard to Sony's message of the PS4 Pro.

But at the same time it doesn't help me in considering to buy it since I don't know if it's worth dropping another $400 on it.

Also, I'm not sure what the implications are in the increased hardware. I can see how the increased power gets used in native, checkerboard, or temporal injected 4K since it's a demanding resolution and process. But for 1080p, is the Pro's power being used up in just super-sampling? I mean Uncharted 4 is getting super sampling, better shadows and better texture filtering, so no 60fps is understandable since it's current 1080p upgrades might be equivalent to the 4K resolution rendering. But take for example Rise of the Tomb Raider. It's getting two 1080p settings: 1080p 60fps but keep same graphics, and 1080p 30fps with better graphics (supersampling). I think the Pro's hardware allows for 60fps with some improvements in graphics, or, more than just supersampling (take Uncharted 4 for example).

And just today, Ratchet & Clank got Pro support. 4K temporal injected, or 1080p super sampling.

My point: is 1080p super sampling all the Pro can do, and is it equivalent in "using up" the hardware as 4K rendering? I have my doubts.

You won't see any difference.

You may, we don't know yet. The XBOs achieves a more stable frame rate over the original XBO with its meager 7% power boost, I don't see why Pro couldn't do the same.

is that a wish or a factual claim?

I'm sorry, I've googled and I haven't found any comparison videos in 1080p mode. I apologize if I annoyed you... Don't know what happened to the link you posted, but I guess I shouldn't ask you to post it again...

I absolutely agree. Third parties have better things to do than put lots of time and effort into Pro specific versions.

Not sure I can agree with you on that, but I understand your view point. Marketing it as 4K, is more focussed and understandable.

This is what bothers me as well. It's difficult to have an informed opinion on whether the pro is worth spending money on if your only have a 1080p, when we barely have any footage that shows what it's capable of compared to the regular PS4

Look at it this way. As far as consumer tvs go, we hsve 1080p or 4k. Noe there is only so much the PS4pro can do for 1080p. As it stands that's basically supersampling which is a natural benefit from it uprendering the games to begin with, HDR, lastly better (more stable) framerates. Those are the universal gains that we most likely will see with every game running on a Pro in 1080p. Then we have the dev based things like better shadow details, more on-screen effects or objects....etc.

If you are buying a PS4pro primarily for its 1080p uses, then I honestly feel you sre wasting your money. It's why there is a cheaper PS4 that is optimized for 1080p content. The PS4pro will first and foremost be measured by how it handles 4k content. That's what it's designed for and that's the market it's going for. Its 1080p benefits are just a bonus. 

I really do not see why Sony (or anyone for that matter) will market something that's been championing 4k gaming from its inception (even it's first leaked code name was PS4k) by showing how good it is as a 1080p machine. it just feels like you are asking the wrong questions of the PS4pro.

And as far as it being worth spending money on, I really don't get it. There is a $300 PS4 and a $400 PS4pro. You don't "have" to buy a PS4pro if you aren't interested in what it's primarily designed for. For someone like me, that is buying my first 4k tv, the PS4pro is a must have addition. And i planned ahead and sold my PS4 over s month ago just to endure I'm not dropping another fresh $400 on the Pro. Again I feel you are asking the wrong questions. It's almost like you don't understand what the PS4pro is designed to be. Even though it's been made glaringly obvious. Evident by the complete lack of 1080p material on it. 

This is like asking how good a jet fighter is as a passenger plane.