"I understand some of the criticisms especially Sean Murray is getting, because he sounded like he was promising more features in the game from day one."

"It wasn't a great PR strategy, because he didn't have a PR person helping him, and in the end he is an indie developer. But he says their plan is to continue to develop No Man's Sky features and such, and I'm looking forward to continuing to play the game."

so there you have it, the playstation god says so.

http://www.eurogamer.net/articles/2016-09-16-sonys-shuhei-yoshida-on-no-mans-sky

The thing is, I really like that strategy because I usually associate it with honesty and talking straight because PR people usually seem to be limiting what devs are allowed to say, but apparently that wasn't the case this time. In this case, this was a horrible PR strategy. In fact, I don't think there even was much of a PR strategy here. I have no idea how anyone (i.e. Sean Murrary) could be so irresponsible and dishonest in his marketing speeches.

Now if only Sean Murray himself would say that and give me peace of mind that half the promised features arent going to be in DLC

"Amazing marketing strategy though."

It sold a lot, so It was goodish? Besides, its pretty much the same PR Sony used for the PS3 when it took off.

Don't see anything wrong with what Yoshida said. It's pretty much what it is. Sean Murray said what he said and we are where we are. Hello Games said the game will be something that it isn't and now we are all living with the consequences.

The problem Sony have is they published the game and they haven't helped deal with the issues or be transparent about them. Whether it's their responsibility or not they could have said something sooner and have helped minimise the shit storm by creating a road map with clarification, but both the developer and publisher have failed to do this.

Except it wasn't, did he not see sales numbers?? Sony are making bank off of the back of this and yet it's Hello Games who nobody trusts going forward.

That's an understatement!

Which is exactly why it's probably not a very good long-term strategy. The benefits of this strategy probably weren't huge, but Hello Games could have a really hard time with their games in the future. Obviously it will make collaboration between Hello Games and Sony more difficult too, which means Sony will have a harder time benefiting from that.

Ken Kutaragi is the PlayStation god.