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Forums - Microsoft - Phil Spencer: Fewer 3rd party exclusives, focus is on 1st party

So basically, they don't have the market share to get exclusives at a reasonable price.



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twintail said:

Which would be true if what MS had to pay to secure these 3rd party exclusives was equal to what Sony would have to. But it is not.

These 3rd party deals take into account how much money the 3rd party will lose by not having teh game on multiplat platforms. 

When you have a hardware descrepancy like the one that exists between X1 and PS4, you have a situation where going with MS with exclusivity deal (full game, dlc etc) means losing out a far larger potential market than you do doing the reverse with Sony.

MS `might` have more money but that doesnt mean its easier to secure the deals.


It would depend on the IP. If it's a western IP that sells mostly in the US, I don't think it would be hard to secure one because the Xbox One and PS4 are almost neck and neck. 

And Japanese or EU IP though, like say MGS or FF/KH? No, that isn't going to happen lol



S.T.A.G.E. said:
Zanten said:
Soooo now that the dust has settled, just wanted to throw in my statement of 'Good!' =D Microsoft turning its attention to bolstering its first-party output, ideally by developing new IPs to join their established franchises as well as dusting off older ones like Crackdown, can only lead to good things. :3 I am curious as to what shape their first party efforts will take over the long term, or more specifically, what genres they will end up trying to target with their titles.


Buying ips doesn't mean you can make it. Microsoft does themselves no justice by buying first party. Its just as good as third party. If anything once their contract ends with the primary developer they would just have to keep commissioning developers to make the game if they dont pull a 343 like Halo and dedicate a studio to said game.

They have to keep commissioning third party devs to continue developing their IPs?

-Like Ratchet and Clank is commissioned? Or Quantic Dreams IPs? How many Souls spiritual successors will be commissioned to From Software?

343i is rightfully made to be a dedicated studio. To be one, you gotta work with a hit, let that one sink in...



S.T.A.G.E. said:
Zanten said:
Soooo now that the dust has settled, just wanted to throw in my statement of 'Good!' =D Microsoft turning its attention to bolstering its first-party output, ideally by developing new IPs to join their established franchises as well as dusting off older ones like Crackdown, can only lead to good things. :3 I am curious as to what shape their first party efforts will take over the long term, or more specifically, what genres they will end up trying to target with their titles.


Buying ips doesn't mean you can make it. Microsoft does themselves no justice by buying first party. Its just as good as third party. If anything once their contract ends with the primary developer they would just have to keep commissioning developers to make the game if they dont pull a 343 like Halo and dedicate a studio to said game.

Yeah, they probably will commission studios to develop new IPs, and down the road perhaps add them to the first party roster, and might well buy studios outright, but that hardly condemns the exercise as pointless, or any titles released as inferior. o.o If we go through Sony's own first-party staples, both Sly Cooper and Infamous were both made by Sucker Punch before they became a first party studio, the first Motorstorm was released a number of months before Evolution Studios became a first party, and Killzone was released before Guerilla became a first party studio, meaning there were commissioned and third-party titles across the board. Meanwhile, Naughty Dog was acquired by Sony sixteen years after it had been founded, and both Cambridge Interactive and SCE Bend Studio were studios under different names that Sony bought and rebranded.

That's even completely ignoring contracted games like Bloodborne, which is easily my favorite title of the generation thus far, and one of my favorites in MEMORY, despite 'just' being a third party title.

Now, Microsoft's approach last gen shot themselves in the foot, because rather than spend the past handful of years building up their first party staple, they opted instead to chase after the Kinect and focus their other efforts largely on the same few franchises. It's that exact mindset that turned me so thoroughly off to the Xbox 360 during the last few years. If, (again, IF,) their untenable marketshare and resultingly steep 'buy exclusivity' costs are leading them to turn their eye to actually FUNDING games from start-to-finish, and not just paying to keep them temporarily or permanently off a platform, then again, I'm happy. =P Maybe nothing will come of it, time will tell, but even the declaration is still a marked improvement over 2010-2013.



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sasquatchmontana said:
SWORDF1SH said:

Do people really think that MS want to lose exclusive 3rd party support?

(1)He didn't say that. Focusing on IP they own instead of IP they don't own is important to them in the long term.

SWORDF1SH said:

Sony on the other hand can benefit from exclusive 3rd party support because they pay less to keep it off other platform (because they hold the majority of the market share).

(2) Sony will also have to pay more going forward, because in 6-7 years when the PS4 is 140M and the XBO is 70M, Sony will have to pay to keep it off of 70M XBO, which is 3x what the PS4 is now.

(3)What are your expectations? They can't even keep No Mans Sky exclusive for more than a few months. SFV doesn't even get a timed exclusive with the PC version. It's same day.

1- They are losing 3rd party exclusives like exclusive advertising, exclusive DLC, timed DLC, timed exclusives and full exclusives because MS will lose more money if they have to pay to keep it off of PS. As long as PS4 has the bigger market share it will always have the advantage because Sony can pay less for the deals.

Say if Sony want to make Watchdogs 2 exclusives. Ubisoft project it will sell 2M on PS4 and 1M on X1 and they want $10 for every lost sale if it went exclusive. Sony would have to compensate them $10M while MS would have to pay $20M. So Sony have a better chance of making the deal work and bring in extra money (shift more consoles,PS+ etc).

2 - This is totally irrelevant. Its about what the publisher project their game will sell on consoles. Of course bigger install base equals more softaware sales but it doesn't go up drastically over time. A game rarely sells over 5M on a single platform.

3 - Colours showing a little here. I'm not even sure what's your point here. Games going to PC? NMS going to PC? What is your point?



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Goatseye said:
S.T.A.G.E. said:
Zanten said:
Soooo now that the dust has settled, just wanted to throw in my statement of 'Good!' =D Microsoft turning its attention to bolstering its first-party output, ideally by developing new IPs to join their established franchises as well as dusting off older ones like Crackdown, can only lead to good things. :3 I am curious as to what shape their first party efforts will take over the long term, or more specifically, what genres they will end up trying to target with their titles.


Buying ips doesn't mean you can make it. Microsoft does themselves no justice by buying first party. Its just as good as third party. If anything once their contract ends with the primary developer they would just have to keep commissioning developers to make the game if they dont pull a 343 like Halo and dedicate a studio to said game.

They have to keep commissioning third party devs to continue developing their IPs?

-Like Ratchet and Clank is commissioned? Or Quantic Dreams IPs? How many Souls spiritual successors will be commissioned to From Software?

343i is rightfully made to be a dedicated studio. To be one, you gotta work with a hit, let that one sink in...


I see you logic and thats only one layer of what Sony does.

Can Microsoft make a God of War? Killzone, Uncharted, Last of us, Shadow of the Colossus or even an Ico on their own? 

2 full generations has told us no.

Microsoft has only followed up with Fable and Forza which is just as comparable to GT. As far as getting on Sony's level of internal first party development, they've got a long way to go.

Phil Spencer is headed in the right direction, but hes got a long way to go if he thinks buying IP's is the answer.



SWORDF1SH said:

1- They are losing 3rd party exclusives like exclusive advertising, exclusive DLC, timed DLC, timed exclusives and full exclusives because MS will lose more money if they have to pay to keep it off of PS. As long as PS4 has the bigger market share it will always have the advantage because Sony can pay less for the deals.

Say if Sony want to make Watchdogs 2 exclusives. Ubisoft project it will sell 2M on PS4 and 1M on X1 and they want $10 for every lost sale if it went exclusive. Sony would have to compensate them $10M while MS would have to pay $20M. So Sony have a better chance of making the deal work and bring in extra money (shift more consoles,PS+ etc).

2 - This is totally irrelevant. Its about what the publisher project their game will sell on consoles. Of course bigger install base equals more softaware sales but it doesn't go up drastically over time. A game rarely sells over 5M on a single platform.

3 - Colours showing a little here. I'm not even sure what's your point here. Games going to PC? NMS going to PC? What is your point?


Exactly. Microsoft hid behind third party because they were winning and got so many deals. The victor tends to get the spoils and third party are running back to Sony now just like in the PS2 era. While they did that they built up no defenses and had a pretty big exclusives drought towards the end of the gen, proving that trying to emulate Sony's ten year plan is not exactly healthy for them unless they can stretch out their development cycle across a decade. This means they need more internally made first party franchises. People choose to be blind. Its good to read a refreshing comment when someone thinks.



S.T.A.G.E. said:


I see you logic and thats only one layer of what Sony does.

Can Microsoft make a God of War? Killzone, Uncharted, Last of us, Shadow of the Colossus or even an Ico on their own? 

2 full generations has told us no.

Microsoft has only followed up with Fable and Forza which is just as comparable to GT. As far as getting on Sony's level of internal first party development, they've got a long way to go.

Phil Spencer is headed in the right direction, but hes got a long way to go if he thinks buying IP's is the answer.

So basically you couldn't answer me.

Killzone is supposed to be Halo killer together with Resistance. Two can't make one, why would MS emulate those games?

If MS can make GOW, Uncharted, etc... in case you didn't notice MS games don't put much emphasis on cinematic aspect of games. And Sotc and Ico, what's so technically difficult about them that MS can't achieve?

Fable+Forza= GT, what's the reasoning behind that? GT hasn't been on Forza level since gen 7 began.

Most of the car roster was detailed, car sound was unparalelled, car & tire physics were better than competition but I guess high standards in gaming is not one of your worries.

Phil Spencer is heading in the direction of 1st party portfolio strenghtening. I guess copying competition IP buy out is not good, The Wonderful 101, Bloodborne and Until Dawn are not good business practice I guess.



DerNebel said:
sasquatchmontana said:
DerNebel said:

How about you stick to actual gameplay like I did instead of pre release promoional screenshots and gifs obviously not made from gameplay...oh wait that would mean being honest, sorry I forgot that you can't do that.

Uh, that's gameplay. It's from the intro video for PGR4, which was a composition of gameplay and replays. That happens to be bumpercam during gameplay

Betters?

Now why would you be so opposed to posting a normal gameplay video I wonder? But you wanna handpick gifs, well here we go.

There's way more like this out there, but it's way too late and I honestly don't see you acknowledging it anyway.

.......Anddd you were right.



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I see this big foot fellow has a habit of running away when proven laughibly wrong
But I don't even wanna know how this devolved into dc vs pgr graphics..wtf is going on with this forum