starcraft said: We've heard a lotabout Sony's cost reductions, but Microsoft has kept theirs under wraps. Do you work for them? If not, how do you know anything about their cost reductions? All we know is that they just casually knocked 80 Euro's off all their consoles, a BIGGER than expected drop. What does that say about their cost cutting?

 

Says the man who claims to know that Sony can't afford a price cut this year.  Do you work for them, or are you too just spouting what usually comes from the ass out your mouth? 

SpartanFX said: Rock_on_2008 said: Sony must cut the PS3 price soon not wait out until before Xmas 2008. Cheaper price represents value people like cheaper consoles. Sorry for all those people who got ripped off by Sony paying $600 US on its launch. Over in Australia it was $1000 AU for the 60GB PS3 model with no games on launch day March 23rd 2007. PS3 40GB model retails for $399 US. Now the price in Australia is $700 AU for the 40GB PS3 model with no games. The price cuts of the XBox 360 is a great thing people prefer the cheaper console which is value for money, they do not like being ripped off by some faceless corporation. Well you are not caompletely fair here,,if you want value for your money,  PS3 is already such a great value.The machine costs $900 for sony to produce and you are buying it for 400-500 bucks.That's a pretty good value to me as a customer,,sure it's not great for them,but I am not a sony share holder.

That is shocking thats a huge loss on each console- $500 US on each. Bad business sense, so PS3 was released too early. Blu-ray will be cheaper to produce in time. If you are right futher price cuts on PS3 would be financial suicide and increase the loss.

phil said:   Says the man who claims to know that Sony can't afford a price cut this year. Do you work for them, or are you too just spouting what usually comes from the ass out your mouth?

Well with Sony we actually have some cost reduction estimates (which you would know if you had read my post's properly). Even if we did not, we know that the console cost a tonne of money at startup, and as recently as the last quarterly report the console was still losing money. Given the PS3 has now lost $2 billion+ and the company has shareholders breathing down their neck, do you think they can afford an imminent price drop?

starcraft said: phil said:   Says the man who claims to know that Sony can't afford a price cut this year. Do you work for them, or are you too just spouting what usually comes from the ass out your mouth? Well with Sony we actually have some cost reduction estimates (which you would know if you had read my post's properly). Even if we did not, we know that the console costed a tonne of money at startup, and as recently as the last quarterly report the console was still losing money. Given the PS3 has now lost $2 billion+ and the company has shareholders breathing down their neck, do you think they can afford an imminent price drop?

Why not push the price up minimise the loss. Making huge losses can be business suicide.

starcraft said: phil said:   Says the man who claims to know that Sony can't afford a price cut this year. Do you work for them, or are you too just spouting what usually comes from the ass out your mouth? Well with Sony we actually have some cost reduction estimates (which you would know if you had read my post's properly). Even if we did not, we know that the console cost a tonne of money at startup, and as recently as the last quarterly report the console was still losing money. Given the PS3 has now lost $2 billion+ and the company has shareholders breathing down their neck, do you think they can afford an imminent price drop?

 Could Sony have wont he format war w/o the PS3's blu ray player ?

Would sony have sold as many HD TV's without the PS3's HD functionality ?

What i'm trying to say is despite the loss making PS3 it's not only going to make Sony profit of it in a year or so but it's having a big impact on it's electronics , entertainment divisons now. 

I think Sony would have sold just as many HDTV's without the PS3. As for Blu-Ray, we are yet to see any indication that Sony will make money after the HUGE amounts the sunk into getting the format off the ground.

T3h D00mz!!1

well i think it will increase sales for a few weeks then when it wares off i think it will only be around 5-10 k higher then usual