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Forums - Sony - Sony Stay Silent - No NPD PR (good or bad?)

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Is this good or bad?

Good 52 29.71%
 
Bad 78 44.57%
 
Show me the resultz you cowardly Kerotan 43 24.57%
 
Total:173
pokoko said:
Let's put the fan-centric arguments of who "won" aside for a moment.

Microsoft gained some ground in the installed base segment, which is always meaningful early in a generation. More importantly, they chipped away at the PS4's previously unassailable image of invulnerability, giving them a nice PR platform going into Christmas. On the downside, it cost them a hell of a lot of money. Now, someone is going to say that Microsoft doesn't care about money but that's bullshit. They certainly care, they're just not afraid of risky investments.


@bolded, did it really though? 1.2m consoles going for $50 less than normal only "cost" them $60m, which is pennies to microsoft



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@munkeh, Ps4's are cheaper than Xbones in the UK atm as far as I'm aware. In GAME a few days ago they were £289.99. Cheapest Xbone SKU there was the FIFA bundle for £339.99



Metallox said:
pokoko said:
Let's put the fan-centric arguments of who "won" aside for a moment.

Microsoft gained some ground in the installed base segment, which is always meaningful early in a generation. More importantly, they chipped away at the PS4's previously unassailable image of invulnerability, giving them a nice PR platform going into Christmas. On the downside, it cost them a hell of a lot of money. Now, someone is going to say that Microsoft doesn't care about money but that's bullshit. They certainly care, they're just not afraid of risky investments.

Sony, who "lost" the month, sold around 800k units at nearly full price. Think about that for a minute. They could have gone head-to-head with Microsoft with price cuts but I think it's obvious that they'd rather take the profit. Of course, the things they gave up are meaningful. It's not a strategy without costs. Momentum in North America belongs to Microsoft right now.

All of that is why who "won" is such a simplistic question. I think both companies come out of this satisfied but not ecstatic. Each went for what was most important for them, and did well, but they both paid a price.

Anyway, as I've said before, this is a cycle that repeated all throughout the PS3/360 era and one that is likely to be repeated throughout this era--Sony pulls away in the first three quarters of the calendar year, Microsoft makes up ground in the last quarter.

I think I'm in love with your comments! Makes a bit sad because I can't manage to write that perfect in English :/

I'd like to second that. It describes my thoughts exactly.

All the "pfft, that's nothing" or "congrats to MS for turning things around" sound silly to me. It'a a mixture of both. It remains to be seen who won and if MS' willingness to keep cutting the price will pay off eventually.



man-bear-pig said:
@munkeh, Ps4's are cheaper than Xbones in the UK atm as far as I'm aware. In GAME a few days ago they were £289.99. Cheapest Xbone SKU there was the FIFA bundle for £339.99

On Game's site, here are the headline deals on the console 

http://www.game.co.uk/

PS4 with Drive Club, FIFA 14 and the Last of Us - £349.99

XB1 with Halo MCC, Forza 5, CoD AW and an extra controller - £349.99



Of course it's a good sign. It's clear that they actually won NPD but they learned to be humble. Consumers dig that.



If you demand respect or gratitude for your volunteer work, you're doing volunteering wrong.

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vivster said:
Of course it's a good sign. It's clear that they actually won NPD but they learned to be humble. Consumers dig that.

lol bingo! :-p



Praise the One.

PwerlvlAmy said:
It's bad, usually sony is the first to open their mouths and tout

Technically, all sony does is say " PS4 number one for the month".

I won't call that touting anything. What should they hav done, come out and say "PS4 number 2 for the month"? or try and spin it and say "Sales in NA strong, sales worldwide stronger and fastest selling console ever"? 

I think saying nothing is the best they could have done, let MS enjoy their win. Hell, they could even say "congrats to our friends at MS for a beautiful November". I would if i were them.

What i find interesting is that considering all the PR spin MS has done all year, I would have expected them to scream 1.2M sold to the roftops, then again; I guess they are looking at the bigger picture.



Intrinsic said:
PwerlvlAmy said:
It's bad, usually sony is the first to open their mouths and tout

Technically, all sony does is say " PS4 number one for the month".

I won't call that touting anything. What should they hav done, come out and say "PS4 number 2 for the month"? or try and spin it and say "Sales in NA strong, sales worldwide stronger and fastest selling console ever"? 

I think saying nothing is the best they could have done, let MS enjoy their win. Hell, they could even say "congrats to our friends at MS for a beautiful November". I would if i were them.

What i find interesting is that considering all the PR spin MS has done all year, I would have expected them to scream 1.2M sold to the roftops, then again; I guess they are looking at the bigger picture.

have to agree here. sony have been extremely modest when it comes. a tweet is usually the height of it. so still no PR?



desosav said:
pokoko said:
Let's put the fan-centric arguments of who "won" aside for a moment.

Microsoft gained some ground in the installed base segment, which is always meaningful early in a generation. More importantly, they chipped away at the PS4's previously unassailable image of invulnerability, giving them a nice PR platform going into Christmas. On the downside, it cost them a hell of a lot of money. Now, someone is going to say that Microsoft doesn't care about money but that's bullshit. They certainly care, they're just not afraid of risky investments.

Sony, who "lost" the month, sold around 800k units at nearly full price. Think about that for a minute. They could have gone head-to-head with Microsoft with price cuts but I think it's obvious that they'd rather take the profit. Of course, the things they gave up are meaningful. It's not a strategy without costs. Momentum in North America belongs to Microsoft right now.

All of that is why who "won" is such a simplistic question. I think both companies come out of this satisfied but not ecstatic. Each went for what was most important for them, and did well, but they both paid a price.

Anyway, as I've said before, this is a cycle that repeated all throughout the PS3/360 era and one that is likely to be repeated throughout this era--Sony pulls away in the first three quarters of the calendar year, Microsoft makes up ground in the last quarter.

Everyone cares about money mate. The thing is that MS can reduce X1 price because of cheaper DDR3 modules and continue being profitable. Sony on the other hand with gddr5 modules need to wait before reducing prices. What we need to know is what profit each company makes by selling a console. You know SOny might earn 5$ per console sold and ms 15$ (random numbers)..Additionally you should take under consideration the economic problems sony has the last couple of years which looses 5bn$ per year. On the other hand economic results for ms are green all the way recording, record profits every year.


Are you sure DD3 is cheaper then DDR5? Or are you just assuming that because DDR5 is a higher number then DDR3 that it cost more?  In July I was reading articles that said RAM prices in general were inreasing (I work in IT and PC hardware is something I need to stay current on in order to do my job). It did say DDR3 didn't seem to be fluctuating one way or the other. Could prices have droped so much in six months that they could afford the price drops they are doing now? I doubt it. 



man-bear-pig said:
pokoko said:
Let's put the fan-centric arguments of who "won" aside for a moment.

Microsoft gained some ground in the installed base segment, which is always meaningful early in a generation. More importantly, they chipped away at the PS4's previously unassailable image of invulnerability, giving them a nice PR platform going into Christmas. On the downside, it cost them a hell of a lot of money. Now, someone is going to say that Microsoft doesn't care about money but that's bullshit. They certainly care, they're just not afraid of risky investments.


@bolded, did it really though? 1.2m consoles going for $50 less than normal only "cost" them $60m, which is pennies to microsoft

Didn't they package like two games with it as well? Somebody is paying for those games.