No. Unfortunately its where things will ultimately go if this EA access thing gets traction. Its also exactly what I have been speaking against since i heard about the EA access. They are simply "cable'izing" the console business model.
in all fairness, if done right it shouldn't really affect things too much. You pay for your service package which could consist of any number of publishers you choose, but still have access to buy games on their own as new games will probably be available on their own months before they are available on the service (just like with cable TV).
But in this industry no one is ever fair. What will end up happening is that publishers will lock out content to force people to subscribe to their service. Then you have consumers having to subscribe to upwards of 10 different services just to get a complete gaming experience. I think its just unnecessary as there is a much better way to go about all this as it stands.
You want exposure for games people may not have typically bought, put it on PS+ IGC or XBL GWG. You want to give people an option of getting games for super cheap, put it on PSnow (or whatever sony/ms decide to call a rental service that isn't based on streaming) at $10/month and make it downloadable.