By using this site, you agree to our Privacy Policy and our Terms of Use. Close

Forums - Microsoft - Here’s How Microsoft Is Advertising Xbox One in Japan, and it Might be Working

drake_tolu on 29 June 2014

IMHO, for me XBOX ONE will sell less of X360 on launch... i think 40,000-45,000, maximum 50,000.



Around the Network
VanceIX on 29 June 2014
Ucell said:
VanceIX said:
spurgeonryan said:
Its anyones market over there. Do it right and see what happens.

Yeah, very true. Microsoft could do to consoles what Apple has done with phones in Japan. Just because they are a western company shouldn't mean they should be counted out. Sony actually deserves to lose Japan if they don't get off their asses and actually release games soon, instead of counting on KH3 or FFXV which may or may not even come out in the next two or three years.

Why should Sony bother with a dying market? They should focus more on emerging markets than declining ones, like India and Brazil.

Because Japan is still a better prospect than either of those. And seeing as that the PS3 is still selling a steady amount, it's hardly dying. No one buys a PS4 there because it has absolutely no Japanese games of importance.



                                                                                                               You're Gonna Carry That Weight.

Xbox One - PS4 - Wii U - PC

Captain_Tom on 29 June 2014

I gotta admit that was a great trailer. I wonder why they haven't had one like that in America...



KungKras on 29 June 2014

It's futile.

That ad just screams "western console"



I LOVE ICELAND!

Frogger on 29 June 2014
VanceIX said:
Japan isn't going to be sold on that. Hell, Sony is doing abysmal due to their lack of Japanese games. Does Microsoft really think that they can win over Japan with a bunch of western titles and a small handful of Japanese games?


This.



Around the Network
FIT_Gamer on 29 June 2014

By recycling adds? Bravo.



gatito on 29 June 2014

That's just very lazy advertising, even when they're showing mostly western games there are many ways to market them towards the japanese audience.



teigaga on 29 June 2014

I hope they do well, shame about them loosing destiny in Japan



justiceiro on 29 June 2014

Is japan still relevant? I'm worried about X1 not only because the games, but because the taxes hike and the development on overseas are going to be against them, against them hard.



"Hardware design isn’t about making the most powerful thing you can.
Today most hardware design is left to other companies, but when you make hardware without taking into account the needs of the eventual software developers, you end up with bloated hardware full of pointless excess. From the outset one must consider design from both a hardware and software perspective."

Gunpei Yoko

kitler53 on 29 June 2014

mostly western games. mostly multiplat with ps4.

yep, i expect xbox to dominate ps4 in japan.....