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Forums - Sales Discussion - Is the 360 doing really that bad in Japan?

MetalRain on 21 February 2008
cgen said:

 

I don't know if this subject is already being discussed somewhere else but I just realized that the 360 already passed the original xbox lifetime sales in Japan. Is it legitimate then to call the 360 a success in Japan even tough it's not selling as much as the rivals?

 

 


No, I would not call it a success, the original xbox sales were just depressing and it's too easy to sell better. This time around MS corrected a lot of mistakes they made in the past, releasing an amazing amount of good titles for the japanese market, but is still struggling. PS3 is selling very bad too, but that's not a great consolation.

 

Hopefully they'll shift their attention to continental Europe in the years to come.



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hihihi on 21 February 2008

its a failure



WiiStation360 on 21 February 2008

MS is actually trying to compete in Japan, but not doing so well. They have the exclusive games, but that is not helping. Maybe a redesigned, smaller form factor would help. Maybe it is a lost cause.

They should just buy Sega and call it the "Super-Mega Dreamcast 2" in Japan. That might do something.



Dark_Lord_2008 on 21 February 2008

MS should abandon Japan, 600 000 units sold in 26 months is a joke.



cdemakis23 on 21 February 2008

I don’t think 360 is doing that bad in comparison to the Xbox. However there is still room for ALOT of improvement especially for the software sales.



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hunter_alien on 21 February 2008

Well untill some games will actually worth it to be released in Japan exclusively on the 360 , untill then Il call it a fail ( there at least , in the US its doing great ) .



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brute on 21 February 2008

even though it has passed the origignal xboxs total lifetime sales thats nothing to brag about



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kingofwale on 21 February 2008

it's like passing a retard in math test, you don't brag about it. ;)

Microsoft is spending way too much and end up with little effect in Japan, Poor Mistwalker, and all the time exclusive titles Microsoft paid for. What did it do for xbox? 600k in 2+ years?



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The_vagabond7 on 21 February 2008

Bad is a relative term. It's doing better than the Xbox, but really nothing that looks overly promising for the future. I'm not sure the 720 is going to take off there if this is any sign of the Microsoft fanbase in Japan.



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mike_intellivision on 21 February 2008

Here is one way to make the 360 sales in Japan look good:

http://vgchartz.com/hwlaunch.php?cons1=XB&reg1=Japan&cons2=NGP&reg2=Japan&cons3=X360&reg3=Japan&weeks=156

In all seriousness, it is tough for a non-Japanese console maker to do well in that market. It was the case during the classic period (Atari 2800, Bandai Intellivision, Phillips/Magnovox Odyeesy 2). It is the case now.

My guess is that Microsoft is staying there so it can (1) figure out the market and (2) make one last try with the 720. If they can make the Zune a mobile unit that goes along with the machine, that might also spur sales.

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