Does NOA self perpetuate the "Nintendo is mainly for kids" thing? All their TV marketing seemingly is on kids networks in the US (Cartoon Network, Disney Channel, etc.). You will never see a Nintendo ad during something like Breaking Bad or a NFL/NBA game like you see with Playstation/XBox constantly. Even with the original Wii and GameCube launch ads I saw commercials for them during more adult oriented programming but nowadays that seems to be a no no at NOA.  

The latest blatant example of this is the Japanese Mario 3D World ads which feature an attractive Japanese model playing the game, whereas the US gets this predictable "bunch of kids playing Mario" ad which doesn't even make the game look that great:

http://www.youtube.com/watch?v=SXpoOjLD-rU

Japan gets spots like this:

http://www.youtube.com/watch?v=D1qjF9nH-Oo

NOA's crap marketing needs to go once again they don't know what they're doing at all (Pikmin 3 had the same issue with its dull ad). They should just do what the Japanese division does shot for shot but recast the ads with an American model/actress and call it a day. Bayonetta 2 doesn't have a chance with NOA's marketing behind it, no chance at all. 

That American ad makes the game look absolutely awful. It takes real talent to achieve that.

The japanese ad looks the same as the american ad

Whoops sorry, posted the American ad twice, OP should now have the Japanese ad as the second link.

You're saying video games ads should all feature attractive models pretending to play them? Sorry, but your definition of good marketing is a far cry from mine.

I truly astounded by your publish regards.This design is wicked. You certainly know how to keep a reader entertained.good work i like your thread...

up work skill test answer

Firstly the model in the Japanese ads is actually playing the game. 

Secondly if it's 100000000000x better than the garbage NOA is spewing right now ... why not? 

I guess the question should be asked why is it apparenly acceptable to market Nintendo games to adults in Japan, but in North America we need to be pandered to as if we're all 12 years old? Does NOA think that little of their audience? 

The Japanese ad is no better, she's just making "cute" sounds and talking about how cute everything is.

I can't wait to see Nintendo of Europead for Mario 3D World, I always like their ads.

It doesn't have to do much to be better than the NOA ad, the NOA spot is that terrible. But worse than than that the image the NOA marketing pushes is horrible, Nintendo is for kids, blah, blah, blah. At least in Japan they find it OK to market Nintendo games to adults, not sure why NOA is so deathly afraid of doing the same. 

In my 20 years of following Nintendo, their current marketing agency is the worst. Not even the GameCube era was this bad. At least the "clean is better than dirty" Sunshine spot was trying to be funny.