That price seems like too much to me.  4xx anything does.  I think the first number needs to be a 3, even for a premium video game product.  Example $399.

Same way I thought Nintendo's max price should have been $299

I'm sure it will sell better.  All systems do. It's a different time when consoles appeal to more than just serious gamers. And the games lineup will be much stronger.  I just think that Microsoft can position itself much better to hit the mainstream than Sony which seems to be targeting the core exclusively. Perhaps is more like a xbox and cube together if it had launched the same day as the PS2.

Nintendo sells consoles for little or no loss, even a small profit, Sony on the other hand

$499??????

No game company has made money over the long term using that business model, not one

Maybe $449 for a real basic model. $499 is where i'd put my money though.

Would be surprised if Microsoft or Sony's systems sold below $399

well anything is better than being crunched with a sledgehammer

they shouldn't even consider selling at a loss,crazy talk

Its called the Razor/Blade model. Sell the Razor with proprietary blades at a loss and make profit on the blades later.

It worked out for Sony with the PS1 and 2 both consoles were sold at a loss first. Its an agressive tactic but can massively backfire (PS3/Xbox) Its basically a strategy to get a foot in a competitive market (Consoles/Bluray), it can proof succesful long term. Lets say Samsung suddenly wants the console market now they could start bleeding money and sell at loss with the hopes to choke out Sony or MS or Nintendo. Sony did that with Sega (299vs399) MS secured a spot in the console market and Sony won a format war.

The PS2 launched at 299$ I believe, this is somewhere in the middle of the PS2 and the PS3 right? I'd say 399$? Not sure.