I am sorry.

My friend had a Wii from the beginning, but bought a PS3 recently and since then he hasnt remotely looked in the direction of his Wii. He has it plugged in but I'll ask him tomorrow if he's seen the message from Nintendo. I highly doubt he has or will for a long time, because his Wii has been collecting major dust since Black Friday last year. He uses his PS3 for everything from multimedia to gaming. The only thing he wants from the Xbox is pretty much UFC streaming but he uses his new Laptop for that. 

Wii dust collector comments... I love it! Apparently 360 and PS3 are immune to dust. Keep talking shit by bringing up old cracks. How about you bring up Nintendo is for kids and all the other old cracks? You guys couldn't be original if you tried. Too bad a shepherd can't herd all you sheep out of Nintendo threads. You aren't welcome you fucks. About to self ban myself again because VGC has gone down the toilet. Later you fucks.

You're such a sensitive soul about the Wii. Calm down, its just a console. My friend is a Nintendo fan but hasnt played his Wii in a while. He tends to go for the cheaper consoles and it was right up his alley, but I stated that I will check with him to see if hes seen the message. This has nothing to do with VGC, you're just sensitive. If you think about it hard enough, I am still on topic, I am just referring to a friend whom is a Nintendo fan on whether hes seen the messages. The collecting dust part is just an explaination as to why he might not have seen it.

Got my message from Nintendo yesterday. I felt kinda special actually .

LOL man sethnintendo is mad!

and LOL to people trying to bring Sony and MS into this, No one said this was a bad idea, but why are they waiting FIVE months after release to now do it? YOU can bet your butt that Sony and MS wont wait, hell they havent i DL the whole PS4 conference thing direct from the PSN, and im sure MS has Info on the dashboard anyway.

I dont buy that people are confused, hell no. People arent that stupid, you cant say that the WIi userbase is smart enough to figure out the internet(i agree) but are not smart enough to know its a seperate console??? Despite their being stations all over the damn country (US)? No maybe we just need to accept that like the 3DS people just dont care about it, either cause they dont have the games or the price is too high. or maybe both

Oniyide your post truly are hilarious. No one said it was a bad idea? You have the usual Ninty haters here, one of them even claims his "friend" has a Wii but stopped playing it after he bought a PS3, I guess its just a coincidence he just happens to be a Sony fan. You even go on to say nobody cares about the WiiU like 3DS lol. I guess nobody cares about any of the plats if nobody cares about the system that's sitting comfortable in first lol.

Seriously? Newsflash buddy - it's just a console made by a faceless corporation. If that gives you a lot of stress, you've a hell of a cushy life. When was the last time a major title came out on the Wii? Don't rage post, instead be constructive.

I'm sure you dont. There is such a thing as efficiency and hitting your target with the least cost possible.

Let me explain the difference: 

Using direct marketing, Nintendo has hit every one of their possible customers with each message sent, the ones that bought Wii's. Not everyone will get the message, but everyone that did is a potencial buyer of an Wii U. This action cost literally zero as it used the company's internal infrastructure and hit a large number of potencial buyers. The action delivers and insane profit to the company.

Using a super bowl advert, you spend a huge ammount of cost, and you may or may not hit your target audience of potencial buyers. One would assume that you will only hit the potencial consumers that would buy a Wii U and enjoy sports, and thus are watching the match. You only have estimates as to the target you hit, you wasted money hitting targets that will never buy a console. All in all the effectiveness of this methos is questionable, there is no garantee you hit your desired target and you wasted a huge ammount of money hitting targets that dont matter. The risk of this method is far greater and the returns more difficult to gauge.

Using such an advert is called in the business sometimes as using a cannon ball to swat a fly. It reveals imcompetence most often than not and its an unecessary drain on company resources.

So, yeah... hope you learned something with that. ;) Hitting more people doesnt mean hitting more of the right people.

Actually, no. I learned nothing I didn't know. A good superbowl commercial could help tremendously Sony, MS, and Ninty. They're big enough companies to afford it and have enough products to justify such a commercial.

I pointed out that it's a good stategy from Ninty, though because they have that much money in the bank, they need something more than that. This is  a start, but it won't make a considerable diffrerence, same if Sony sent a message to psp owners. No one knows effective this will be. Using numbers makes no sense. out of 100m sold, how many are still being used? Out of those, how many use the internet. Out of those, how many will check the message? Out of those, how many already bought a wiiu, have no plans to buy a console again, have no money to buy a console, were aware that wiiu is not a wii, or will be convinced to actually buy one. At the end of the day, even if they get 5.000 of them to buy it, it's successful, as it costs them nothing, but shouldn't they launch a big campaign and get some kind of momentum? A commercial is not just about the people who watch it and rush to buy a product, but more importantly, getting word of mouth, having people talk about it and becoming a hot item. 

Again: It cost them nothing. Yes, I get that. Is it enough? No. So, let's hope that that's a start of a great campaign.

Now, can you please answer the actual question I asked you?