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Forums - PC - Bing continues to grow in the US with January's numbers looking green

disolitude on 15 February 2013
dsgrue3 said:
disolitude said:

No one is talking about how much bing makes. 

I'm just telling you that last quarter they had 400 million extra searches which makes a substantial amount of money. Advertisers pay anywhere between 5-50 dollars CPC per keyword so you do the math. And look up what CPC means first.

Lol, alright I guess math isn't your forte so I'll help you.

From the link in the OP to December:

"ComScore also said that over 17.6 billion explicit core searches were conducted in December 2012"

0.1% = 0.001 as a fraction. 17.6b (total searches) * 0.001(increase in market share) = 17.6m not 400m. You were only off by an entire order of magnitude; not bad.

Searches != CPC. I'm familiar with the term. I guess you aren't. Maybe look it up, bud.


You're right. My math was off as the corect number is 350 million. I was talking about January as they don't provide clear growth data for December. 

Your math however is way off. Search is a growing market. So to gain 0.1% you have to grow with the market + get extra marketshare.

Nearly 19.5 billion explicit core searches were conducted in January (up 11 percent), with Google Sites ranking first with 13.1 billion (up 11 percent). Microsoft Sites ranked second with 3.2 billion searches (up 12 percent), followed by Yahoo! Sites with 2.3 billion (up 9 percent), Ask Network with 536 million and AOL, Inc. with 331 million (up 7 percent).

Stay in school kids.



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dsgrue3 on 15 February 2013
disolitude said:
dsgrue3 said:
disolitude said:

No one is talking about how much bing makes. 

I'm just telling you that last quarter they had 400 million extra searches which makes a substantial amount of money. Advertisers pay anywhere between 5-50 dollars CPC per keyword so you do the math. And look up what CPC means first.

Lol, alright I guess math isn't your forte so I'll help you.

From the link in the OP to December:

"ComScore also said that over 17.6 billion explicit core searches were conducted in December 2012"

0.1% = 0.001 as a fraction. 17.6b (total searches) * 0.001(increase in market share) = 17.6m not 400m. You were only off by an entire order of magnitude; not bad.

Searches != CPC. I'm familiar with the term. I guess you aren't. Maybe look it up, bud.


You're right. My math was off as the corect number is 350 million. I was talking about January as they don't provide clear growth data for December. 

Your math however is way off. Search is a growing market. So to gain 0.1% you have to grow with the market + get extra marketshare.

Nearly 19.5 billion explicit core searches were conducted in January (up 11 percent), with Google Sites ranking first with 13.1 billion (up 11 percent). Microsoft Sites ranked second with 3.2 billion searches (up 12 percent), followed by Yahoo! Sites with 2.3 billion (up 9 percent), Ask Network with 536 million and AOL, Inc. with 331 million (up 7 percent).

Stay in school kids.

How is my math off? Please LOL 

Get a clue. 

Not sure where you got your January numbers but we're talking market share here so again I'll do the math for you since you're incapable.

Using your numbers (market share gain 0.1% (again, this is no different than December))

19.5b searches * 0.001 (market share increase) = 19.5m

Thanks for playing - learn basic algebra. LOL

Futhermore you ignored my FACT that search !=  CPC. Just so you'll get a clue about what you're talking about:

That means that only 2.5% of the searches are even generating anything for CPC. Meaning the real monetiziation is here. Some more math (I know it's tough for you):

19.5m (search proportion of 0.1% market share increase) * 0.025 (CPC portion) = 487,500. And at $0.40 per (I think that's current btw) = $195,000

So, here we have a $400m loss, and you think $195,000 is remotely significant at 0.04875%. LOL

Seriously just stop already. You're embarrassing yourself here.



dsgrue3 on 15 February 2013
Argh_College said:
dsgrue3 said:
Bing estimated loss $5.5 billion Sept. 2011.

http://www.winrumors.com/bing-has-reportedly-lost-5-5-billion-since-its-launch/

Bing has yet to post a single quarter of profit.

Just some facts for you Disol, since you don't seem to have any.

What did you want ?

To enter a market and win after some months ? Xbox took huge losse until it paid off, it will be the same for Bing ow Windows Phone.

it will be the same for Google if they enter the OS Pc Market. Or Office market, or Console Market. 

Windows is huge and Windows 8 will be getting extremely popular this year so Bing will increase their marketshare and when it gets out of BETA is most countries it will increase even more WW.

Google is huge and allways will be, there is room for more than 1 Search Engine, competition is good and we need it.

You guys dont know sh** about Business, luckly Microsoft knows their sh** and they know they cant quit after the first obstacle, people who quit are just losers.

Thank God MS wont quit thats why we have Windows today, Office and Xbox :) Among many others Microsoft and other companies products. 

Bing has been around for years, bud. Get with the times.

And companies aren't in the business of billion dollar losses last I checked.

Bing is around for one reason - if it weren't MS would have to rely on Google (you know, its competitor)



Jaywood2010 on 15 February 2013

I'm going to stay out of the arguments but personally I love Bing. You get rewards for your searches, the HD images are cool, pictures is great, and the search engine is great overall. If you dont like it then that is fine but i doubt most of you guys have even tried it to be honest. You can search on google if you want and get nothing or you can search on Bing it get rewards while you are at it. But I live in America so it may not be the same in the rest of the world




       

timmah on 15 February 2013
dsgrue3 said:
disolitude said:
dsgrue3 said:
disolitude said:

No one is talking about how much bing makes. 

I'm just telling you that last quarter they had 400 million extra searches which makes a substantial amount of money. Advertisers pay anywhere between 5-50 dollars CPC per keyword so you do the math. And look up what CPC means first.

Lol, alright I guess math isn't your forte so I'll help you.

From the link in the OP to December:

"ComScore also said that over 17.6 billion explicit core searches were conducted in December 2012"

0.1% = 0.001 as a fraction. 17.6b (total searches) * 0.001(increase in market share) = 17.6m not 400m. You were only off by an entire order of magnitude; not bad.

Searches != CPC. I'm familiar with the term. I guess you aren't. Maybe look it up, bud.


You're right. My math was off as the corect number is 350 million. I was talking about January as they don't provide clear growth data for December. 

Your math however is way off. Search is a growing market. So to gain 0.1% you have to grow with the market + get extra marketshare.

Nearly 19.5 billion explicit core searches were conducted in January (up 11 percent), with Google Sites ranking first with 13.1 billion (up 11 percent). Microsoft Sites ranked second with 3.2 billion searches (up 12 percent), followed by Yahoo! Sites with 2.3 billion (up 9 percent), Ask Network with 536 million and AOL, Inc. with 331 million (up 7 percent).

Stay in school kids.

How is my math off? Please LOL 

Get a clue. 

Not sure where you got your January numbers but we're talking market share here so again I'll do the math for you since you're incapable.

Using your numbers (market share gain 0.1% (again, this is no different than December))

19.5b searches * 0.001 (market share increase) = 19.5m

Thanks for playing - learn basic algebra. LOL

Futhermore you ignored my FACT that search !=  CPC. Just so you'll get a clue about what you're talking about:

That means that only 2.5% of the searches are even generating anything for CPC. Meaning the real monetiziation is here. Some more math (I know it's tough for you):

19.5m (search proportion of 0.1% market share increase) * 0.025 (CPC portion) = 487,500. And at $0.40 per (I think that's current btw) = $195,000

So, here we have a $400m loss, and you think $195,000 is remotely significant at 0.04875%. LOL

Seriously just stop already. You're embarrassing yourself here.

You're talking about two different things here. Market share increase vs total search volume increase. In respect to that, both of you are correct. Market share growth is small, but total search volume growth is large because the overall search market is growing quickly. No need to talk to people you disagree with like they're idiots dsgrue, yeesh.



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Argh_College on 15 February 2013

its been around for 3 years or so.

Xbox only took of on what 2007 ?

i was around by then at 6 years and Microsoft can afford those losses, dont worry.

Microsoft has so many Money they could afford 50 bilion in losses alone from Bing.



disolitude on 15 February 2013
dsgrue3 said:
disolitude said:
dsgrue3 said:
disolitude said:

No one is talking about how much bing makes. 

I'm just telling you that last quarter they had 400 million extra searches which makes a substantial amount of money. Advertisers pay anywhere between 5-50 dollars CPC per keyword so you do the math. And look up what CPC means first.

Lol, alright I guess math isn't your forte so I'll help you.

From the link in the OP to December:

"ComScore also said that over 17.6 billion explicit core searches were conducted in December 2012"

0.1% = 0.001 as a fraction. 17.6b (total searches) * 0.001(increase in market share) = 17.6m not 400m. You were only off by an entire order of magnitude; not bad.

Searches != CPC. I'm familiar with the term. I guess you aren't. Maybe look it up, bud.


You're right. My math was off as the corect number is 350 million. I was talking about January as they don't provide clear growth data for December. 

Your math however is way off. Search is a growing market. So to gain 0.1% you have to grow with the market + get extra marketshare.

Nearly 19.5 billion explicit core searches were conducted in January (up 11 percent), with Google Sites ranking first with 13.1 billion (up 11 percent). Microsoft Sites ranked second with 3.2 billion searches (up 12 percent), followed by Yahoo! Sites with 2.3 billion (up 9 percent), Ask Network with 536 million and AOL, Inc. with 331 million (up 7 percent).

Stay in school kids.

How is my math off? Please LOL 

Get a clue. 

Not sure where you got your January numbers but we're talking market share here so again I'll do the math for you since you're incapable.

Using your numbers (market share gain 0.1% (again, this is no different than December))

19.5b searches * 0.001 (market share increase) = 19.5m

Thanks for playing - learn basic algebra. LOL

Futhermore you ignored my FACT that search !=  CPC. Just so you'll get a clue about what you're talking about:

That means that only 2.5% of the searches are even generating anything for CPC. Meaning the real monetiziation is here. Some more math (I know it's tough for you):

19.5m (search proportion of 0.1% market share increase) * 0.025 (CPC portion) = 487,500. And at $0.40 per (I think that's current btw) = $195,000

So, here we have a $400m loss, and you think $195,000 is remotely significant at 0.04875%. LOL

Seriously just stop already. You're embarrassing yourself here.

Alright, I'll bite.

1. In December they had 17.6 billion searches and January 19.5. Microsoft marketshare in December was 16.3% and January 16.5%

16.3% of 17.6 billion = 2.86 billion

16.5% of 19.5 billion = 3.22 billion

The increase in searches on Bing from December to January is 358 million searches.

comScore Explicit Core Search Share Report*
January 2013 vs. December 2012 
Total U.S. – Home & Work Locations
Source: comScore qSearch
Core Search Entity Explicit Core Search Share (%)
Dec-12 Jan-13 Point Change
Total Explicit Core Search 100.0% 100.0% N/A
Google Sites 66.7% 67.0% 0.3
Microsoft Sites 16.3% 16.5% 0.2
Yahoo! Sites 12.2% 12.1% -0.1
Ask Network 3.0% 2.8% -0.2
AOL, Inc. 1.8% 1.7% -0.1

2. "19.5m (search proportion of 0.1% market share increase) * 0.025 (CPC portion) = 487,500. And at $0.40 per (I think that's current btw) = $195,000"

There is so much wrong with this but I will focus on your CPC rate. The average CPC rate isn't 0.40 cents. When you were Googling you looked up the display advertising CPC by mistake and not search. Probably this link - http://support.google.com/adwords/answer/14074?hl=en

Search advertising CPC is completely different and works on a bidding model. It could be 40 cents, however different companies bid to get their ads asociated with keywords. for example, Ford will bid 20 bucks that every time someone searches Chrysler, they show a Ford result first in the paid search section. do you think Crysler will let Ford win this bid? No, they will bid 25 bucks to take their search word back. Hence CPC for search is much higher.

Here is an example how much advertisers pay to sponsor search keywords - http://www.wired.com/business/2011/07/google-revenue-sources/

What's clear here is that youre scrambling across Google to figure this stuff out and argue with me. That's fine and you're on the right path.

Using the info I gave you, try to figure out how much money 358 million extra searches in a month really can generate.



Somini on 15 February 2013
Argh_College said:
its been around for 3 years or so.

Xbox only took of on what 2007 ?

i was around by then at 6 years and Microsoft can afford those losses, dont worry.

Microsoft has so many Money they could afford 50 bilion in losses alone from Bing.

Even if they 'have' the money, it doesn't mean they can go on losing money for a long time. Shareholders do not think or act like that.



dsgrue3 on 15 February 2013
timmah said:

You're talking about two different things here. Market share increase vs total search volume increase. In respect to that, both of you are correct. Market share growth is small, but total search volume growth is large because the overall search market is growing quickly. No need to talk to people you disagree with like they're idiots dsgrue, yeesh.

That's all fine and good, timmah (I'm glad you pointed that out, I thought he simply couldn't do math), but volume isn't relevant in this circumstance. This is about Market Share, not volume increase. You don't say "Hey, we lost market share from Google but the market expanded volumetrically so we still made more money" so it's a success. Your investors would be like "uh yeah MS you lost 10% market share, this isn't good. Think we're gonna go invest in Google instead" 



dsgrue3 on 15 February 2013
disolitude said:
See post to timmah here. We aren't talking volumetric increases.