"That's the point. You want to try to make sure that the opponent doesn't get his super while you are building yours at the same time. It could be chaotic"

And that's a bad gameplay mechanic, because it turns the game into a tug of war.  It makes the game much longer, and it heavily favors characters with strong level 1 supers.  And if you're playing a 4 player match you're statistically likely to get hit much more than you hit others, making it nigh impossible to build a super in FFA.

"A lot of games get demos at stores wtf. They do that with basically every game that gets a demo so that is nothing special."

No they do not.  First of all any game that's rated M or above will not get a store demo.  That's a legal issue, so unless Walmart is going to card everyone who walks in... that's going to be a whole lot of games that don't have in store demos.  Second of all, demos are 99% of the time paid space.  I worked at a best buy, and we didn't just put any game we wanted in demos, because advertisers paid for that space and we'd get hit with massive fines if a Sony rep walked in and saw Ni No Kuni in their display.  The displays are changed by vendors at MOST once a month.  Most of the time it's way less than that.  So no, not every game with a demo get's put on display.  Not even close.  And that's space that's paid for by Sony so calling it anything other than an ad is silly. 

"Beta is NOT AN ADVERTISEMENT!"

A beta is a way to showcase a product.  If people played a beta (or demo) and like it, they'll buy the game.  Just because they call it a beta doesn't mean it isn't a form of advertisement.

" IGN DOES NOT equal the masses. IGN makes vids for basically every game so i dont know how you see that as Sony advertising Battle Royale."

IGN is the biggest gaming web site out there.  And they do not cover every game equally.  By my unofficial count, they did about 78 articles on Playstation All Stars.  For Soul Calibur V?  13.  Kid Icarus Uprising had about 40, but keep in mind, we knew about that game since E3 2010 and it launched in march.  So we knew about that game for far longer.  IGN had a large amount of coverage on the game, and IGN is the largest outlet read by gamers.  And, guess who's most likely to buy this game?  You got it, gamers.

"yea, i'm pretty sure those people at the event already knew about Battle Royale because.. it is.. a FIGHTING game... at a FIGHTING event"

Yeah, they knew about it, saw it, weren't impressed, and didn't buy it.  Not to mention people unimpressed with the E3 Demo, Gamescom Demo, etc.  But Sony just did that for their health.  These events clearly are not meant to advertise products.

"The commercial is the main way to get the word out for a game the quickest at its release."

Yeah, and commercials are the only way to advertise things.  Because it's 1990 and things like the internet don't exist.  Ni No Kuni and Xenoblade succeeded because of all those TV commercials, right?   Not to mention that they advertised this.  We don't know how many times they actually showed the ad because the only evidence is "der I didn't see the ads" or "der I saw lots of ads."