Just the basics :)

In 4 sentences or less

Seems like it'll be 3 packs for Coin Rush Mode:

Pack 1: Go! Go! Gold Mario Pack.
Pack 2: Challenge the Record Pack.
Pack 3: Survival Panic Pack (Experts only)

DLC packs are not random, but fixed 3 stages each.

200 yen/roughly $2 each. October 2 in Japan, no word on the West.

Can't wait to play Survival Panic Pack, looks very challenging.

If I had the game I'd get Survival Panic Pack.

From GAF:

• NSMB2 DLC accessible from the Shop button on the bottom of the Coin Rush mode menu. Won't appear until SpotPass is read.
• DLC course designs are based in part on Club Nintendo survey responses. Packs to be released in JP 10/2, 200y each.
• The SpotPass message to activate the Shop button will arrive by mid-day on 10/2. Next sets end/Oct. and end/Nov.
• Further DLC information will be posted on the website.

Survival Panic Pack looks amazing. That's how the final worlds of the game should be.

I'm confused, what is confirmed and what isn't? I saw a Nintendo video explaining some NSMB2 DLC, and all of a sudden I see people talking about IGN, but I don't see where the IGN reference is coming in from... ?

About 3 hours ago, Rich on the IGN team tweeted that there was going to be a new Nintendo Direct tonight. People, hearing "Nintendo Direct", started getting excited.

So we waited.

And waited.

And all hope was lost and we thought IGN was trolling us. Then all of a sudden, Nintendo Direct appeared in "straight to video" form (instead of instant streaming via their official site).

And here we are now. And now I sleep!

I suppose I don't mind the surprise Nintendo Direct, but at the very last minute?

Hmm...
Come to think of it, this is actually a nice surprise. I can't wait to get these. I hope we get free ones in the future, as well

An excellent surprise. Sad that people were expecting a huge reveal, but whatever. This is great news for me! Nintendo is going to make lots of dough off of this!