The WoW drop and the adjustments make 3DS drop from awesome in Japan and very good WW to "just" very good in Japan and good WW. And further behind what DS was able to do all alone even in the dead season.
Nice week (for a dwarf, that is) for PSV.

^^^
???
nice week 50k? are you sure?

The smaller stores won't get as much monies made out of it, obviously. I know that, when I bought my 3DS, I asked my local Gamestation how much it cost them to buy each 3DS (because it was more expensive to buy at Gamestation than other places), and they said it cost them £184 per unit, which they were selling for £210. Other stores had a lower margin (I believe the cheapest at launch was £189?), and obviously Gamestation bought more units, so they can buy cheaper. 

I know the margin wasn't as big for the Vita, but there you are. Even if only a few £ are made at retail, they still need to pay for, as I've said before, shipping costs, import fees, VAT etc., which takes a hefty chunk out...

Shipping costs will be tiny as thousands at a time are sent in massive containers, they're very cheap. I don't think large businesses have to pay VAT to import their goods, they can reclaim it? or some other shit I don't understand. But that's what I heard, tell me if I got it wrong. 

So it's what, £10 for the retailer, maybe £1 on shipping costs... I don't know about import fees, but I imagine it's also tiny seeing as Sony is a massive company and massive amounts of PS4s will be shipped in at once, they must get benefits for those.

Let's say it's £15 in total, that would still leave me at an RRP of £299.99, and it costs £300 to manufacture. £00.01 loss. And £325 manufacturing + what you've mentioned whilst being sold at £349.99. £24.99 profit! That's incredibly profitable for a console, the only cost that would need to be made up for is R&D, which would be relatively small as all the parts are just modified off the shelf parts.

They could easily lose up £40 on each console, over £50 would maybe be pushing it and over £75 would require really good game sales and a lot of subcriptions to services on the platform, it probably wouldn't be wise. But yeah, an up to £40 loss will be easily made up for.

Wow Xbox 360 is dying on the beach...

without price cut Console is dead, Microsoft will have a bad surprise this holidays.

The vita boxes are tiny. 2 sq. ft of shelf space can hold ~20 Vitas.
It will remain in stock. If somebody walks into an electronic store and the Vita has been removed from Stock, that person will confused and then will think negatively of the retailer.
Sony is waiting for the holidays to push hard with the Vita.

And I do think they need to make it $199 just in time for Christmas. $250 for that new white Assassins Creed Bundle and any other new bundle.
Sales will improve, then they need to find a way for Japan to switch from PSP to Vita. Once that happens- the Vita will be set for Life.

Sony is in more control of how the Vita sells at this point than the consumer is. Keeping mediocre sales right now must make financial sense instead of dropping the price on the Vita in the middle of the summer.
Sony isn't stupid.

Yeah, the Wii is.

@Andres- I'm having a look right now at the exact costs of importing a product of the PS4's specs with an RRP of £300, but it may take a while. I'll get back to you on it, but you're still dramatically underestimating costs IMO. 

Pezus-

Not dead, just a much more holiday centered console than years before. 

Me- 

Yeah, the Wii is

Overall-

The Wii is not dead, just a much more holiday centered console than years before.

Hey, if the Wii could pull a PS2, then I think people would be insanely happy.

I agree, though. A $99 Wii could easily entice people who'd like a Wii but only want a couple games (like the Operation Rainfall games, or the Galaxy games). With DQX, provided there's no subscription charges (which is likely after MHTri), a $99 bundle could fly off the shelves IMO.

It's if Nintendo support it, which I doubt. But, there's big games coming for the DS, and a couple for the Wii, so who's to say it can't sell? I see another 15mil in sales for the Wii, at least.

Or it's going to start selling really well it third world countries/continents like India and Africa