He accuses others of arrogance and then talks bigger than all of them and doesn't follow through and falls on his ass. I don't see any reason to respect him a whole lot from any perspective nor do I see him as a genius in any way, shape or form, to be honest.

who the f**k is reggie?

Why do you care about some random marketing guy's feeling?

lol I really am not that concerned with his feelings. Rather the fact that all of the blame gets placed on Reggie for Nintendo's failures when it isn't Reggie who is entirely at fault. He is doing his job and doing the absolute best he can, considering he himself doesn't control Nintendo's studios and a lot of the marketing is now handled by third parties.

I see no reason why everyone is blaming him, I also side with a lot of Nintendo's decisions. I just find it pretty stupid that everytime NOA does something people don't like they blame Reggie. When Reggie himself doesn't make all the decisions and given the fact he doesn't directly oversee game development and he works with Nintendo in Japan on everything. Its safe to assume he is capable of doing a lot of things if he and NOA were given more control.

Such as creating products specifically for the North American market. Reggie did amazing things at his prior businesses it isn't that he is a bad President. In fact I wouldn't say Nintendo is bad I agree with Operation Rainfall's out come. But I do think Reggie could probably do better if he was actually given some studios. As it stands a lot of North America's game development is still heavily influenced or dictated by Japan.

But say Nintendo Of America had three or four internal studios. All of which Reggie had direct control of to make games for the North American market. Say Nintendo EAD Redmond maybe give Reggie some more control in Canada with EAD Vancouver , EAD Montreal! I'm sure if Nintendo gave NOA some internal development studios either by acquiring existing developers or establishing new Nintendo studios from scratch Nintendo of America could create some amazing western content.

Look Reggie needs to be able to choose which markets to target in North America. Then he needs to be able to tailor specific products for those markets. Look at how well he performed with VH1, now I don't know how much influence he had on product development but he was able to do amazing things.

Reggie is a genius and Nintendo is genius. I really don't think Nintendo has been making all that many bad decisions. The pricing of 3DS may have been a little high, but Reggie didn't decide the retail price it was in line with Nintendo's pricing globally. The launch line up was notably weaker but Reggie wasn't responsible for the software that launched. Also Nintendo rarely sells hardware at a loss even during the GameCube era Nintendo kept hardware losses minimal. Obviously Nintendo did expect to sell a large quantity of units.

The price cut and such, these moves are to maintain market share and try to keep software sales up. Nintendo needs hardware sales to be high enough to attract third parties and help Nintendo sell software. It was a necessary move made by Nintendo and again not likely soully Reggie.

I'm not saying Reggie is entirely innocent of any blame. Rather that most of Nintendo's moves have been typical Nintendo moves. These moves have kept Nintendo in business longer then any of their competitors. If Reggie was actually doing things that weren't Nintendo moves I would attribute them entirely to him. But I don't see all that many of his actions that aren't Nintendo moves. Then again as I said its not like Nintendo's stupid but if your upset with the moves Nintendo is making. Lashing out at Reggie and even NOA is probably not hitting the target. If you don't like how Nintendo operates then Japan is the one that you need to be upset with.

Nintendo in Japan is following the strategies that made them successful and kept them successful. The focus on Japan is important because Japan is what made them successful. But I think that Nintendo could benefit by creating North American products in North America, these products could potentially sell in Japan as well. Not saying Nintendo is making a bad decision but give NOA some more freedom, maybe while Japan gets Captain Rainbow and Xenoblade, Nintendo in America gets a unique brand new FPS maybe an RTS or third person shooter/action adventure. But of course as I argued in another thread, it is important that Nintendo keeps offering unique experiences so creating a Halo clone wouldn't be great. Nintendo would likely create a unique take on the FPS genre. Lets face it Nintendo needs to expand outside of Japan as well as inside Japan. Look at North America, Montreal, Vancouver , Redmond there is so much talent and Nintendo is missing out. Square, Capcom, Koei all the major Japanese players are expanding development to North America to better target the western market which is growing. It would likely be a very good investment for Nintendo to move in more into NA.

Holy freaking crap why would they list a thread by me, I looked at most of the other results and they are all professional articles. Well i hope people read this article. Realize that Reggie is really not the scape goat for all of Nintendo's problems. In fact its funny that Nintendo themselves haven't used Reggie as a scape goat. Iwata has taken responsibility and so has Nintendo's heads in Japan. Why the media and analysts are blaming Reggie for everything is beyond me.

^^^^LOL, nobody it blaming Reggie for everything, just the OP Rainfall. Which i dont buy for a second that he didnt have anything to do with. I never liked him because he talks a bunch of crap and never really backs it up. He is simply riding off the success of what they are doing in Japan. What game studios do they have in the US??? Exactly so what is he really doing, scratch that, what is he doing that is soooo special. Not a damn thing, hell I dont hear the head of Sony or MS' US game divisions talk half as much and they do much more

Umad?

They probably just saw the endless stream of paragraphs and did what I did until recently - assume that it is worthwhile and sensible.

Reggie tries to do his job but doesn't have the resources to back everything he says up. As for talking he didn't talk as much when he was first hired, but the people in North America loved him and begged for him to talk more. Not to mention Reggie talks fluent English unlike many of Nintendo's other heads. Its not like Iwata could run public relations in North America that well, Nintendo need Reggie even if they aren't giving him the power he needs to do his job as good as he could.

Microsoft is based in North America of course their heads aren't going to talk as much. But I would say Microsoft's heads are still very vocal but also none of them are Reggie.SCEA also talks a lot, but the Japanese bosses often handle a lot of the PR. SCEA works more behind the scenes they have more power and capabilities but aren't given all the credit.

Reggie was hired to help Nintendo boost profits and increase their presence in North America. With what he was given Reggie has done an amazing job and no it isn't entirely Japan's doing. Reggie was marketing VP and when he first became President he had heavy influence on marketing. But since then marketing has become less and less internal and Reggie's roles have shifted.

Fact is for Reggie to actually turn Nintendo around free of Japan. Then he needs some internal studios he needs marketing back completely or at least full control restored.

Fact is Reggie probably has the least say in North America then the heads of MGS or SCEA. In fact I know he does, he's the most outspoken but he is the least powerful. Japan runs Nintendo of America in a way Sony Japan doesn't with their North American division. If Reggie is to be held accountable for NOA actions he needs to actually make the decisions that he is being held accountable for.

Example I'm not sure but maybe Reggie wouldn't have priced 3DS at 250$ that decision was likely made mostly in Japan with his contribution. Reggie is a marketing genius a business master mind, Nintendo has tons of those as well. But Reggie is capable of doing so much more in North America if he was given the power to do so.

Why is it Microsoft develops games in Japan for Japan, Sony develops games in North America for North America. But Nintendo develops everything for Japan first and North America/Europe is an after thought? Even the games in development at Retro are largely focused on japan as their primary market.

Example you see Giftpia, Captain Rainbow, Xenoblade....etc....etc... all games made for Japan. But name a single game made for North America? If Reggie and Nintendo Of America had the power to create products focusing on America they could definitely improve Nintendo's standings in NA. Maybe then the Japanese would be petitioning Iwata to bring a game from NA to Japan. Wouldn't that be a sight!

@first bolded.   Then he shouldnt freaking talk!! Its that simple, if you're not backing up what you're saying, say nothing. I dont care for anyone is just talks smack. And people in NA wanted him to talk?? WHo are these people, the small minority of Ninty fanboys?? and look how some of them turned on him.

2ndIm not saying the other two dont talk, but Reggie has been the worst. IMHO. As for SCEA that makes Reggie look even worse. They do a hell of alot more and you hardly hear from them. Except for D.Jaffe

3rd is that right?? I dont buy it, prove. and again it makes him look even dumber, if he doesnt have that much power all the more reason to shut up and just cashe the checks. Weaker dogs bark the loudest and all that.

4th  ?? not much to do with Reggie, sounds like a problem with Ninty at the very top. ALl comes back to them needing more studios, this is where MS and SONy (maybe not MS) absolutely stomp on Ninty at.

5th  that would be something, it'll be a cold day in hell. but something