I wonder what keeps yen so high compared to dollar and euro. Usually strong currency is symptom of strong economy.  Maybe inverstors see yen as safe haven at least compared to collapsing euro.

how do they loose money on TV's that doesnt make sense to me.

also it sounds like Stringer is a horrible CEO

Because despite Sony charging premium prices, they use high quality (costly) components and they manufacture/get supplies mainly in and from Japan - and also  take into account the currency situation there. 

Sony is an up-market brand, and TV's are quite luxurious items - in a recession this is precisely the type of product that is likely to perform poorly. Sony's lost out to its big competitors in recent years, especially the South-Korean firms.

Stringer has done a solid job at Sony.

As the rate of the euro falls the yen will actually gain value in comparison with the euro (at least i think it means this, im no expert) That is my theory as to why investors are using the yen atm. This theory would also apply to iceland and a few other economies unless im wrong

Yea, I've heard the talks about Sony leaving the TV business, I can't see how they are going to turn it around to be honest. Samsung have a much better currency situation and can offer the same quality as Sony for less.

Sony do use very high quality components though. However, this doesn't mean that Sony TV's give a better picture etc, just that they are of very good build quality.

they're tvs are expensive to make.

like the PS3