S____M____C____C on 20 October 2011
| osamanobama said: how do they loose money on TV's that doesnt make sense to me. also it sounds like Stringer is a horrible CEO |
Because despite Sony charging premium prices, they use high quality (costly) components and they manufacture/get supplies mainly in and from Japan - and also take into account the currency situation there.
Sony is an up-market brand, and TV's are quite luxurious items - in a recession this is precisely the type of product that is likely to perform poorly. Sony's lost out to its big competitors in recent years, especially the South-Korean firms.
Stringer has done a solid job at Sony.
