Famitsu Sales: Week 31, 2026 (Jul 27 - Aug 02)

[Otter]

Kyuu said:

Square Enix's latest report shows that their digital to physical ratios in Japan and Asia are virtually identical to NA + Europe...

It's time we acknowledge that Japan's digital sales performance isn't necessarily different from the rest of the world. The difference maker is Nintendo's dominance, which skews the data more towards physical in the region. Otherwise Playstation's digital to physical ratio in Japan may be in line with other major regions.

The two fastest growing platforms there (PC and Mobile) are digital only. Sucks to admit it but digital is taking over everywhere. Even on Nintendo's side, GKC and expensive cartridges will inevitably promote digital adoption.

It's even more stark than that, Japan actually has the lower physical ratio compared to North America and Europe 

Percent of packaged sales:

NA/Europe ~15.6%.

Japan ~10.8%,