MS CEO Nadella: We Will Consider Buying Even More Game Companies In Future

[Mnementh]

SvennoJ said:

Soundwave said:

https://www.cnet.com/news/how-microsofts-ceo-xbox-head-say-they-wont-screw-up-bethesda/

"You can't wake up one day and say, 'Let me build a game studio,'" Nadella said in an interview after the company announced its $7.5 billion cash purchase of ZeniMax Media, which owns several industry-leading game developers, including Bethesda Softworks and Id Software. "The idea of having content is so we can reach larger communities."

That's why Microsoft will consider buying even more video game companies in the future, he said, and why it continues to invest in its Xbox Game Pass subscription service.

Good going Sony. You've awakened the bear. 

Hopefully Google doesn't wake up as well and for example buys Take 2 interactive... It will be Stadia vs xCloud

I think the Zenimax acquisition was a move to position themself against Google more than against Sony, so I am sure Google will have take notice. And in difference to Sony, Google is able to pour as much money as MS.