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Forums - Gaming Discussion - Do you think there will be massive marketing for FFXIII worldwide?

Well an expensive game will have a massive marketing budget, otherwise whats the point.

In movies the marketing budget is usually equal to the cost of production. Does anyone know the approximate proportion for games?



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Microsoft is definitely going to go crazy on advertising.



 

 

 

 

I estimate $80-100 million in dev costs, accompanied by at least $40 million in final costs for marketing (minimum).



100%
The marketting for this game will rival that of Halo 3 and GTA4, except this game will get the HUGE marketting worldwide, not just in America and Europe.



                            

badgenome said:
outlawauron said:
Neoraf said:
Yes, Microsoft will advertise FF13 big time.
They'll make everyone think FF13 = Xbox 360.

And they will succeed.

They got some work to do! I've got a few friends who didn't even know it was coming to 360 until I told them a month ago.

Nice work, loyal Xbot! Microsoft approves!

Thank you! It was ironic because I told them while they were playing my copy of the demo.



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outlawauron said:
badgenome said:
outlawauron said:
Neoraf said:
Yes, Microsoft will advertise FF13 big time.
They'll make everyone think FF13 = Xbox 360.

And they will succeed.

They got some work to do! I've got a few friends who didn't even know it was coming to 360 until I told them a month ago.

Nice work, loyal Xbot! Microsoft approves!

Thank you! It was ironic because I told them while they were playing my copy of the demo.

Kepp spreading the word out!



 



Massive?

I expect Final Fantasy XIII brand soap.



4 ≈ One