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Forums - Sony Discussion - Are u afraid of Sony's PS3 division results after MS X360 financial results

ymeaga1n on 25 April 2009
Noobie said:
Dark Chaos said:
The said:
I just know they MET THEIR GOALS with the PS3 sales for the fiscal year ending March 31st (which they did focused on reaching it without cutting prices a single cent). I doubt the MS games division was too happy after slashing their prices so aggresively and got the results they got. Those guys are in a world of pain right now TOO, and worst of all their hands are pretty tied for the rest of the year.

 

Obvioulsy cause they lowered them drastically. Something like only 10million Ps3s sold.

And can ppl stop about cutting price. Do you think SONY can afford another price cut?? $200 in two years is alot.

Aggresively, so what did SONY do? SONY slashed their prices because of desperation. Why are they in a world of pain??Hmm outsell the PS3 by 8million, YOY massive increases, high Japan sales...

Firstly i believe that they predicted 10million for the current fiscal yr last yr, so they didn't lower it during the fiscal yr. So obviously they estimated very well. and they survived even after MS lowered price of XBOX drastically.

Secondly Sony launched the PS3 at $200 above the normal launch price of a console. So i think normal price drop schedule of other consoles should not be applied on it. So 

 

I wasn't aware there was a normal launch price of a console? What is this number you speak of and how is it derived?

 




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Noobie on 25 April 2009
Dark Chaos said:
Noobie said:
Dark Chaos said:
The said:
I just know they MET THEIR GOALS with the PS3 sales for the fiscal year ending March 31st (which they did focused on reaching it without cutting prices a single cent). I doubt the MS games division was too happy after slashing their prices so aggresively and got the results they got. Those guys are in a world of pain right now TOO, and worst of all their hands are pretty tied for the rest of the year.

 

Obvioulsy cause they lowered them drastically. Something like only 10million Ps3s sold.

And can ppl stop about cutting price. Do you think SONY can afford another price cut?? $200 in two years is alot.

Aggresively, so what did SONY do? SONY slashed their prices because of desperation. Why are they in a world of pain??Hmm outsell the PS3 by 8million, YOY massive increases, high Japan sales...

Firstly i believe that they predicted 10million for the current fiscal yr last yr, so they didn't lower it during the fiscal yr. So obviously they estimated very well. and they survived even after MS lowered price of XBOX drastically.

Secondly Sony launched the PS3 at $200 above the normal launch price of a console. So i think normal price drop schedule of other consoles should not be applied on it. So 

 

Nope. They predicted $11million for March07-08. http://www.gamespot.com/news/6179642.html

 

Drastically?? Wasnt it the first price cut in 3 years for the 360 in Americas??

 

Secondly, SONY when releasing the console said it would sell and thought the price was too low. Plus with free PSN, wireless adapter, bluray. So do you expect the PS3 to match the 360 in price and still be profitable?

 

Please check the yr we are talking abt and the news of the yr u have given. This is fiscal yr 2008 - 2009 for which we r discussing and the report is talking abt fiscal yr 2007 - 2008.. 

Secondly XBOX360 is currently available for 199, which is the price point where most of the consoles are sold.. more than half of the total console sales are at this price point. Sony is still twice that price point... So whether they decreased price drastically or not but they are at a price point where they should be making most of the X360 lifetime sales.

 



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NJ5 on 25 April 2009

The $200 price point is not happening any time soon for the PS3. By the time the PS3 costs $200, the next generation may have already started.



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CommunistHater on 25 April 2009
JGarret said:
Afraid??..I don´t own their stocks or work for them...with that said, what I am is curious to see those results, it could maybe offer an insight about a possible PS3 price cut.

 

LOL



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psrock on 25 April 2009

NJ5, you don't think Sony already has a plan for all the changes coming. Why would they be waiting for this report? you don't think they can figure it out now.


With some of you waiting for Sony to shrink their gaming division, i doubt it's happening any time soon.



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hunter_alien on 25 April 2009

Im with Lafiel on this one... we might actually see a minimal profit from Sonys gaming division... Im more afraid to see what will the results be for their other divisions tough...



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NJ5 on 25 April 2009
psrock said:
NJ5, you don't think Sony already has a plan for all the changes coming. Why would they be waiting for this report? you don't think they can figure it out now.


With some of you waiting for Sony to shrink their gaming division, i doubt it's happening any time soon.

I'm not sure I understand your question. They're probably planning what to do right now (and from my experience these cost cutting plans take time, my company took 2-3 months between announcing layoffs and actually notifying those who be laid off).

What I do know is Sony said this:

The changes, effective April 1, 2009, will fundamentally reorganize the company’s electronics and game businesses to improve profitability and strengthen competitiveness in the midst of the continued global economic crisis. They will also accelerate the production of innovative networked products and services by strategically integrating these two business groups.

http://news.sel.sony.com/en/press_room/corporate_news/release/39674.html

 



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smallflyingtaco on 25 April 2009

Well I would not expect the results to be good. I also think it will not matter too much as long as the results are not a lot worse than is expected. They have already taken action on this subject by changing management and announcing a restructuring. The only way this will hurt them is if they follow up their earnings results with announcements that are either contradictory or do not sound like solid business plans. This quarter they really need to look like they are working hard at making things better even if it is all a mess right now.



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DirtyP2002 on 25 April 2009

200 million loss is my guess.



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Noobie on 26 April 2009

April 21 (Bloomberg) -- Sony Corp., the world’s second- largest maker of consumer electronics, fell the most in four trading days in Tokyo after Citigroup Inc. cut its rating following the stock’s 60 percent gain in six weeks.

Sony declined 4.1 percent to close at 2,545 yen on the Tokyo Stock Exchange, the largest drop since April 15. Japan’s Nikkei 225 Stock Average slid 2.4 percent.

Kota Ezawa, a Tokyo-based analyst with Citi, lowered his rating to “hold” from “buy.” The global recession means it will take time for investors to see “a real earnings recovery” at Tokyo-based Sony, Ezawa said.

“Near-term expectations have been priced in,” Ezawa said in a report dated yesterday. “Earnings improvement will take some time and expect the shares to be range bound over the immediate future.”

Sony will report earnings for the year ended March 31 on May 14 and will present its outlook for the current year. For the year just ended, the company forecasts a record 260 billion yen ($2.65 billion) operating loss, or sales minus the cost of goods sold and administrative expenses.

Ezawa also raised his share-price estimate by 23 percent to 2,700 yen.

http://www.bloomberg.com/apps/news?pid=20601080&sid=a.HbRHaXqIBE&refer=asia

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Wander if any division of Sony is going to bring in the profit.



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