It looks really cool. I wish PS4 also looked like this. Nice design.

Source: https://twitter.com/SonyElectronics/status/456116201446334464/photo/1

Ssource: https://blog.sony.com/press/28213/

Price?

Since even the cheapest 4k Sony TV is $2,099...

I expect this to be quite expensive as well...

Looks expensive.

Looks unbuyable!

4K? meh

most people aint even got true HD

Them TV prices :o

"First launched at CES, Sony‘s three new series and total of nine models of its 4K Ultra HD TV line-up are available now for pre-sale and will be in market in June.  The XBR-X950B series will retail for a suggested price of $7,999 for the 65-inch class and $24,999 for the 85-inch class. The XBR-X900B will retail for a suggested price of $3,999, $4,999 and $8,999 for the 55” class, 65” class and 79-inch class models. Lastly, the XBR-X850B series, which will be available in 49“, 55“ and 65“and 70-inch class screen sizes for $2,099 (49” class), $2,999 (55”class), $3,999 (65”class) and $5,499 (70”class)."

Pretty sure we knew those prices back in January.

But yeah, 4K be top dollar.

Wow 2000$ for 50" is not bad

Another solid item that will move Sony closer to bankruptcy. When will they learn??

Hopefully I will get one of those by the time the PS8 comes out.