Someone please give the guy that had this idea a medal. Seriously this is the best advertisement I've seen in years xD 

Now that's brilliant.
Hopefully the first goal will be reached. I really want that badge. C'mon Mario, donate, you rich bastard.

This needs to be a TV ad.

Now, the 1 dollar question: why the hell isn't the rest of Nintendo's marketing efforts this great?

I wonder: Is this Iwata's influence as the new CEO of NOA?

Lol this is brilliant

I didn't get what the thing was in the beginning, but am starting to do so. Very good work of them and very funny too. They should do this to other games and it of course has to be its own theme.

Added the official Crowdfarter video to the OP. ^_^

But yes, awesome stuff for sure. 2014 is going to be the Year of Wario! WAHAHA!

They need to make a TV ad for this game. Please, for the sake of mankind and our lack of sanity!

I actually laughed, makes theg ame unique, but knowing Wario's self-absorved personality, I want to see it on tV