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Forums - Microsoft - Xbox to take over entire Ad Break (THIS IS BIG)

Boutros on 29 October 2009
sully1311 said:
Why dont people understand. Obviously Idol is going to have more viewers. USA has a population of ~300 million people. But compared to the UK, X Factor is just as big. Look at it this way. Around 1/6 of the Uk pop watch X Factor, only 1/10 USA pop watch American Idol. Get it now

Who cares of pourcentages.

American Idol still has 2-3 times more viewers than X Factor.



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CrazyHorse on 29 October 2009

I'll give them credit for being ambitious! 360 adverts are fairly common anyway in the UK but a whole ad break will really put the 360 in peoples minds come christmas. The only downside I can see is the major demographic for this program is women and young/teen girls, not the usual HD console fanbase but targetting them with Sky and Lips is probably the right move. Out of interest, when MS release their quarterly reports are advertising costs for the 360 included in their entertainment division?



sully1311 on 29 October 2009
Boutros said:
sully1311 said:
Why dont people understand. Obviously Idol is going to have more viewers. USA has a population of ~300 million people. But compared to the UK, X Factor is just as big. Look at it this way. Around 1/6 of the Uk pop watch X Factor, only 1/10 USA pop watch American Idol. Get it now

Who cares of pourcentages.

American Idol still has 2-3 times more viewers than X Factor.

i give up



darthdevidem01 on 29 October 2009

X Factor is a BIG DEAL....nowhere near as big as what POP IDOL or X Factor was years ago

but this is BIG MArketing news



All hail the KING, Andrespetmonkey

badgenome on 29 October 2009
Boutros said:
sully1311 said:
Why dont people understand. Obviously Idol is going to have more viewers. USA has a population of ~300 million people. But compared to the UK, X Factor is just as big. Look at it this way. Around 1/6 of the Uk pop watch X Factor, only 1/10 USA pop watch American Idol. Get it now

Who cares of pourcentages.

American Idol still has 2-3 times more viewers than X Factor.

Ladies, ladies... I'm sure both shows are equally lame, regardless of viewership.



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sully1311 on 29 October 2009
badgenome said:
Boutros said:
sully1311 said:
Why dont people understand. Obviously Idol is going to have more viewers. USA has a population of ~300 million people. But compared to the UK, X Factor is just as big. Look at it this way. Around 1/6 of the Uk pop watch X Factor, only 1/10 USA pop watch American Idol. Get it now

Who cares of pourcentages.

American Idol still has 2-3 times more viewers than X Factor.

Ladies, ladies... I'm sure both shows are equally lame, regardless of viewership.

all im trying to show is that x factor is as big in the uk, to what american idol is in america



Boutros on 29 October 2009
badgenome said:
Boutros said:
sully1311 said:
Why dont people understand. Obviously Idol is going to have more viewers. USA has a population of ~300 million people. But compared to the UK, X Factor is just as big. Look at it this way. Around 1/6 of the Uk pop watch X Factor, only 1/10 USA pop watch American Idol. Get it now

Who cares of pourcentages.

American Idol still has 2-3 times more viewers than X Factor.

Ladies, ladies... I'm sure both shows are equally lame, regardless of viewership.

I wouldn't know. I never watched them.

I'm canadian. We don't have electricity here.

 

 

Wait...



Ronster316 on 29 October 2009

Looks like Microsoft are going for the throat this winter.

I can't stand talentless wannabe shows like X factor, but the bottom line______________ is that Microsoft taking over an entire ad break during saturday night prime time TV on ITV1 is a HUGE deal and shows me that microsoft will continue to be relentless this gen.

This advert will get through to 15 million viewers, the significance of this can not be ignored.



sully1311 on 29 October 2009
Ronster316 said:

Looks like Microsoft are going for the throat this winter.

I can't stand talentless wannabe shows like X factor, but the bottom line______________ is that Microsoft taking over an entire ad break during saturday night prime time TV on ITV1 is a HUGE deal and shows me that microsoft will continue to be relentless this gen.

This advert will get through to 15 million viewers, the significance of this can not be ignored.

thank you. u understand how big this is. I wouldn't say that people on the show aren't talented, coz most of them are, just the show format is terrible



Mistershine on 29 October 2009
nojustno said:
sully1311 said:

when comparing with viewers to population i would say its a big as american idol. it averages 12-13 million viewers every week. ~60mil population. Its BIG alright. The most watched show in the UK without a doubt. It may be rubbish, but it brings in the viewers.

haha ye it really is bad but simon cowell makes it watchable


no, Dani and Cheryl making sexy time together would make it watchable. As it stands it isn't.