I dont know about the 360 selling that well. It has games, better games, but nothing that little kids are waiting for christmas to get. Mass Effect will sell well, but as far as drawing new customers to the stores, I dont see it happening.
Alot of people are equating good shooters with having a good game lineup. Mid year the Xbox is strong, but I think in the end it will sell less consoles this December than it did last December. Hardcore gamers = older = buy the console when they want to.
We will see however, I think it will be more about advertisement than anything, since most of the REALLY good games this winter are multiplatform. (COD4,Assassins Creed,Guitar Hero III, Rock Band.)
BTW, PS3 - 64,000
360- 37,000
I can see the PS3 slowing down somewhat next week, but what will bring the Xbox360 back up?