Forums - Sales Discussion - "PS3 going to finish in a distant third place" says analyst

Tony_Parker said:
Well every 3rd party publishers release their games on PS3, and PS3 has tons of exclusives nobody has, so I guess yeah everybody is happy about the PS3.

Wake me up when one publisher decides to give up on selling games to >21 million installed user base, Kotick would lose his job the next morning if he did that, the shareholders wouldn't be that happy.

Other than that, like I said, if release date matters, then PS3 wins on the time frame from launch compared to 360. If release date doesn't matter, then PS2 is in front by far.

Either way, Sony is doing well.

Illogical as neither matters at all at this point.

 

Consider this, the gap at PS3 launch was 5.5 million yet now the gap is over 8 million.  That means that the X360 has sold almost 3 million more ocnsoles than the PS3 since the PS3 launched.   That matters more than some arbitrary factor like aligned launches.

Nor does the PS2 install base matter at this poitn because it is a largely inactive userbase.   Of the 140 million units shipped, only a small percentage of it is still addressable.

 

 

 



The rEVOLution is not being televised

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Viper1 said:
Tony_Parker said:
Well every 3rd party publishers release their games on PS3, and PS3 has tons of exclusives nobody has, so I guess yeah everybody is happy about the PS3.

Wake me up when one publisher decides to give up on selling games to >21 million installed user base, Kotick would lose his job the next morning if he did that, the shareholders wouldn't be that happy.

Other than that, like I said, if release date matters, then PS3 wins on the time frame from launch compared to 360. If release date doesn't matter, then PS2 is in front by far.

Either way, Sony is doing well.

Illogical as neither matters at all at this point.

 

Consider this, the gap at PS3 launch was 5.5 million yet now the gap is over 8 million.  That means that the X360 has sold almost 3 million more ocnsoles than the PS3 since the PS3 launched.   That matters more than some arbitrary factor like aligned launches.

Nor does the PS2 install base matter at this poitn because it is a largely inactive userbase.   Of the 140 million units shipped, only a small percentage of it is still addressable.

 

 

 


Those 3 million extra consoles sold could be because of people needing to buy their 360 again after their 3 year warranty expired and also due to the cheap arcade console.



@stewroids : no, that would be too simple.

And while the 360 price cut basically saved the console with the install based gap quickly coming back to zero at that time and the 360 selling much more than the PS3 after the cut, please be aware that the incoming PS3 price cut won't change anything in the sales too.

Price cuts work only for Microsoft.



stewroids said:
Viper1 said:
Tony_Parker said:
Well every 3rd party publishers release their games on PS3, and PS3 has tons of exclusives nobody has, so I guess yeah everybody is happy about the PS3.

Wake me up when one publisher decides to give up on selling games to >21 million installed user base, Kotick would lose his job the next morning if he did that, the shareholders wouldn't be that happy.

Other than that, like I said, if release date matters, then PS3 wins on the time frame from launch compared to 360. If release date doesn't matter, then PS2 is in front by far.

Either way, Sony is doing well.

Illogical as neither matters at all at this point.

 

Consider this, the gap at PS3 launch was 5.5 million yet now the gap is over 8 million.  That means that the X360 has sold almost 3 million more ocnsoles than the PS3 since the PS3 launched.   That matters more than some arbitrary factor like aligned launches.

Nor does the PS2 install base matter at this poitn because it is a largely inactive userbase.   Of the 140 million units shipped, only a small percentage of it is still addressable.

 

 

 


Those 3 million extra consoles sold could be because of people needing to buy their 360 again after their 3 year warranty expired and also due to the cheap arcade console.

Could be but it's pure speculation.  We don't know how many replacement units were a matter of retail purhcases or MS refurbished units.  Nor does it matter how many were the Arcade model, that is still and X360 last I saw.

 

I do remember people saying the same thing about the PS2 and its growing install base.  I personally know many people who have owned many units and even recall Capcom publicly calling them out for "planned obsolescence" meaning they designed the PS2 to mechanically fail with the intent of getting buyers to rebuy a unit.



The rEVOLution is not being televised

Tony_Parker said:
Well every 3rd party publishers release their games on PS3, and PS3 has tons of exclusives nobody has, so I guess yeah everybody is happy about the PS3.

Wake me up when one publisher decides to give up on selling games to >21 million installed user base, Kotick would lose his job the next morning if he did that, the shareholders wouldn't be that happy.

Other than that, like I said, if release date matters, then PS3 wins on the time frame from launch compared to 360. If release date doesn't matter, then PS2 is in front by far.

Either way, Sony is doing well.

What matters for me the most is PS3 wins in game quality and quantity. That's my opinion. I don't play with my hardware sales at home, I play with my games.


How can you say everybody is happy about the PS3 when you obviously know what Kotick has said?

As for Sony doing well...

http://www.gamesindustry.biz/articles/sony-hopefully-last-year-is-as-bad-as-it-gets

Sony: "Hopefully last year is as bad as it gets"

Kath Brice 10:12 (BST)
09/07/2009

Sony Computer Entertainment president Jack Tretton has described fiscal 2008 as stormy, saying the period was a very challenging one for selling high-end, future technology.

While the company met its hardware sales targets for the year, Tretton told Fast Company it had been a tough year but that people are getting the message that the PlayStation 3 offers value for money.

(More at the link)



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What Sony needs right now is some serious marketing, I feel that they could really promote some of their upcoming exclusives, like GOW3, Uncharted and GT5 in a way that would attract customers to them. Look how MS promoted Halo and look where that's got them, or look how Nintendo promotes Mario and Zelda games, it's been working out for them. Sony seriously needs to get their act together in terms of marketing. I feel they are being kind of arrogant after the success they have had with the previous two generations and are assuming that the value of what people get for $399 will attract customer. WAKE UP! People would much rather spend $199 or $299, especially since big games like COD, GTA, and Fallout 3 can be found on both consoles. Sony should stop dignifying themselves by using the PS3's specs and features and should shift gears by proving to the customers that their console is special because of the exclusive titles like Uncharted. They did that with MGS and promoted that as the reason to own a PS3 and that helped them out a lot. MGS4 was a system seller for Sony. They need to use one of their big first party exclusives as a system seller by marketing the hell out of it and bundling the console with it at a cheap price.



Sony's only hope is a price cut.

And I think that a price cut will explode the PS3 back up.



Bet with Dr.A.Peter.Nintendo that Super Mario Galaxy 2 won't sell 15 million copies up to six months after it's release, the winner will get Avatar control for a week and signature control for a month.

stewroids said:
What Sony needs right now is some serious marketing, I feel that they could really promote some of their upcoming exclusives, like GOW3, Uncharted and GT5 in a way that would attract customers to them. Look how MS promoted Halo and look where that's got them, or look how Nintendo promotes Mario and Zelda games, it's been working out for them. Sony seriously needs to get their act together in terms of marketing. I feel they are being kind of arrogant after the success they have had with the previous two generations and are assuming that the value of what people get for $399 will attract customer. WAKE UP! People would much rather spend $199 or $299, especially since big games like COD, GTA, and Fallout 3 can be found on both consoles. Sony should stop dignifying themselves by using the PS3's specs and features and should shift gears by proving to the customers that their console is special because of the exclusive titles like Uncharted. They did that with MGS and promoted that as the reason to own a PS3 and that helped them out a lot. MGS4 was a system seller for Sony. They need to use one of their big first party exclusives as a system seller by marketing the hell out of it and bundling the console with it at a cheap price.

a slimm version, a pricecut and bring back the advertising days of the PS 2 thats the only thing left and thats the only thing that can help them beat 3rd place, now the question is when will Sony realise this and start acting on it?

 

To me they seem apathetic and need a big kick in the head to get out of it.



Vaio - "Bury me at Milanello"      R.I.P AC Milan

In the 60's, people took acid to make the world weird.
Now the world is weird  and people take Prozac  to make it normal.

If laughing is the best medicine and marijuana makes you laugh

Is marijuana the best medicine?

"Be who you are and say what you feel, because those who mind don't matter and those who matter don't mind."

“If any creator has not played Mario, then they’re probably not a good creator. That’s something I can say with 100 percent confidence. Mario is, for game creators, the development bible.

vaio said:
stewroids said:
What Sony needs right now is some serious marketing, I feel that they could really promote some of their upcoming exclusives, like GOW3, Uncharted and GT5 in a way that would attract customers to them. Look how MS promoted Halo and look where that's got them, or look how Nintendo promotes Mario and Zelda games, it's been working out for them. Sony seriously needs to get their act together in terms of marketing. I feel they are being kind of arrogant after the success they have had with the previous two generations and are assuming that the value of what people get for $399 will attract customer. WAKE UP! People would much rather spend $199 or $299, especially since big games like COD, GTA, and Fallout 3 can be found on both consoles. Sony should stop dignifying themselves by using the PS3's specs and features and should shift gears by proving to the customers that their console is special because of the exclusive titles like Uncharted. They did that with MGS and promoted that as the reason to own a PS3 and that helped them out a lot. MGS4 was a system seller for Sony. They need to use one of their big first party exclusives as a system seller by marketing the hell out of it and bundling the console with it at a cheap price.

a slimm version, a pricecut and bring back the advertising days of the PS 2 thats the only thing left and thats the only thing that can help them beat 3rd place, now the question is when will Sony realise this and start acting on it?

 

To me they seem apathetic and need a big kick in the head to get out of it.

LOL I agree. I especially hate Jack Tretton's whole rant about "only possible on PS3" and "value for your money". It might be true, but come on, wake up man! Even if they don't want to do a price cut, they can still invest some money into marketing!



stewroids said:
vaio said:
stewroids said:
What Sony needs right now is some serious marketing, I feel that they could really promote some of their upcoming exclusives, like GOW3, Uncharted and GT5 in a way that would attract customers to them. Look how MS promoted Halo and look where that's got them, or look how Nintendo promotes Mario and Zelda games, it's been working out for them. Sony seriously needs to get their act together in terms of marketing. I feel they are being kind of arrogant after the success they have had with the previous two generations and are assuming that the value of what people get for $399 will attract customer. WAKE UP! People would much rather spend $199 or $299, especially since big games like COD, GTA, and Fallout 3 can be found on both consoles. Sony should stop dignifying themselves by using the PS3's specs and features and should shift gears by proving to the customers that their console is special because of the exclusive titles like Uncharted. They did that with MGS and promoted that as the reason to own a PS3 and that helped them out a lot. MGS4 was a system seller for Sony. They need to use one of their big first party exclusives as a system seller by marketing the hell out of it and bundling the console with it at a cheap price.

a slimm version, a pricecut and bring back the advertising days of the PS 2 thats the only thing left and thats the only thing that can help them beat 3rd place, now the question is when will Sony realise this and start acting on it?

 

To me they seem apathetic and need a big kick in the head to get out of it.

LOL I agree. I especially hate Jack Tretton's whole rant about "only possible on PS3" and "value for your money". It might be true, but come on, wake up man! Even if they don't want to do a price cut, they can still invest some money into marketing!

The marketing thing I dont get at all, that was their shining star during the PS 2 era as a Nintendo fan I was thinking I hope Nintendo learns form this and gives them a run for their money next gen, this gen comes and Nintendo has stepped up their marketing and I was thinking awesome now we are going to see some marketing battles going on here.

Sony came and have totaly missfired with their marketing it´s like they have amnesia and cant remember PS 2 marketing at all, and here i am awaiting an epic marketing battle. Hopefully they will wake up before its too late and we will see some cool marketing stuff from them it used to be their best thing IMO



Vaio - "Bury me at Milanello"      R.I.P AC Milan

In the 60's, people took acid to make the world weird.
Now the world is weird  and people take Prozac  to make it normal.

If laughing is the best medicine and marijuana makes you laugh

Is marijuana the best medicine?

"Be who you are and say what you feel, because those who mind don't matter and those who matter don't mind."

“If any creator has not played Mario, then they’re probably not a good creator. That’s something I can say with 100 percent confidence. Mario is, for game creators, the development bible.