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Forums - Microsoft Discussion - "My name is Halo, and I just made 170 million ..."

Halo 3 may not be the king of entertainment launches as previously mentioned by MS.

@http://www.marketwatch.com/news/story/could-halo-3-biggest-launch/story.aspx?guid=%7B16EF3C93-0046-4EAB-B1F0-BA84FE9A3F30%7D&dist=MostTopHome

"LOS ANGELES (MarketWatch) -- As gamers crowded into stores this week to snap up copies of "Halo 3," creator Microsoft Corp. was heard to say its much-ballyhooed Xbox game is the "biggest entertainment launch ever" in the United States.

Not so fast.

It's not as if lives will depend on it, but there appears to be some question over whether it really is the biggest launch ever, or if the July release of the book "Harry Potter and the Deathly Hallows" still barely ekes out a victory. There's no question "Potter" wins hands down in sheer unit sales, but the two come close in monetary terms.

Microsoft contends that its $170 million in first-day "Halo" sales beats out the $166 million for "Potter's" first day in bookstores. Josh Kerwin, a spokesman for Microsoft, said the "Potter" figure is a compilation of "estimates" from such publications as the New York Times and elsewhere.

Trouble is, that $166 million is not an official figure from Scholastic Corp. the book's U.S. publisher. Scholastic has steadfastly refused to cite a dollar amount, and says retailers sold the wildly popular book -- which is supposed to be the seventh and final installment in the "Potter" series -- at prices ranging anywhere from $17.99 on Amazon.com to the suggested retail price of $34.99.

Scholastic spokeswoman Kyle Good says it sold 8.3 million copies of "Potter" in the U.S. on July 21. That means the book could have raked in anywhere from $149.3 million to $290.4 million in first-day U.S. sales.
Clearly, the higher figure was not the case as Amazon sold more than 1 million copies at the low end of the range. Borders Borders Group, Inc and Barnes & Noble were asking $20.99.

But it's unclear what the average retail price turned out to be. The July 23 follow-up story in the New York Times on "Potter" sales came up with a figure of an average price of "about $20." Good said she had no average figure on a selling price.

Suffice it to say, it's a close call between the two -- that is, unless you look at unit sales. With "Halo 3" selling at anywhere from $60 to $130, that means Microsoft could not have sold more than 2.83 million units for the game. That's slightly better than one-third the 8.3 million "Potter" sales. "



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superchunk said:
Halo 3 may not be the king of entertainment launches as previously mentioned by MS.

@http://www.marketwatch.com/news/story/could-halo-3-biggest-launch/story.aspx?guid=%7B16EF3C93-0046-4EAB-B1F0-BA84FE9A3F30%7D&dist=MostTopHome

"LOS ANGELES (MarketWatch) -- As gamers crowded into stores this week to snap up copies of "Halo 3," creator Microsoft Corp. was heard to say its much-ballyhooed Xbox game is the "biggest entertainment launch ever" in the United States.

Not so fast.

It's not as if lives will depend on it, but there appears to be some question over whether it really is the biggest launch ever, or if the July release of the book "Harry Potter and the Deathly Hallows" still barely ekes out a victory. There's no question "Potter" wins hands down in sheer unit sales, but the two come close in monetary terms.

Microsoft contends that its $170 million in first-day "Halo" sales beats out the $166 million for "Potter's" first day in bookstores. Josh Kerwin, a spokesman for Microsoft, said the "Potter" figure is a compilation of "estimates" from such publications as the New York Times and elsewhere.

Trouble is, that $166 million is not an official figure from Scholastic Corp. the book's U.S. publisher. Scholastic has steadfastly refused to cite a dollar amount, and says retailers sold the wildly popular book -- which is supposed to be the seventh and final installment in the "Potter" series -- at prices ranging anywhere from $17.99 on Amazon.com to the suggested retail price of $34.99.

Scholastic spokeswoman Kyle Good says it sold 8.3 million copies of "Potter" in the U.S. on July 21. That means the book could have raked in anywhere from $149.3 million to $290.4 million in first-day U.S. sales.
Clearly, the higher figure was not the case as Amazon sold more than 1 million copies at the low end of the range. Borders Borders Group, Inc and Barnes & Noble were asking $20.99.

But it's unclear what the average retail price turned out to be. The July 23 follow-up story in the New York Times on "Potter" sales came up with a figure of an average price of "about $20." Good said she had no average figure on a selling price.

Suffice it to say, it's a close call between the two -- that is, unless you look at unit sales. With "Halo 3" selling at anywhere from $60 to $130, that means Microsoft could not have sold more than 2.83 million units for the game. That's slightly better than one-third the 8.3 million "Potter" sales. "

 Harry Potter sells to non-gamers and casuals so that's not a fair comparison. 1

 



fkusumot said:
superchunk said:
Halo 3 may not be the king of entertainment launches as previously mentioned by MS.

@http://www.marketwatch.com/news/story/could-halo-3-biggest-launch/story.aspx?guid=%7B16EF3C93-0046-4EAB-B1F0-BA84FE9A3F30%7D&dist=MostTopHome

"LOS ANGELES (MarketWatch) -- As gamers crowded into stores this week to snap up copies of "Halo 3," creator Microsoft Corp. was heard to say its much-ballyhooed Xbox game is the "biggest entertainment launch ever" in the United States.

Not so fast.

It's not as if lives will depend on it, but there appears to be some question over whether it really is the biggest launch ever, or if the July release of the book "Harry Potter and the Deathly Hallows" still barely ekes out a victory. There's no question "Potter" wins hands down in sheer unit sales, but the two come close in monetary terms.

Microsoft contends that its $170 million in first-day "Halo" sales beats out the $166 million for "Potter's" first day in bookstores. Josh Kerwin, a spokesman for Microsoft, said the "Potter" figure is a compilation of "estimates" from such publications as the New York Times and elsewhere.

Trouble is, that $166 million is not an official figure from Scholastic Corp. the book's U.S. publisher. Scholastic has steadfastly refused to cite a dollar amount, and says retailers sold the wildly popular book -- which is supposed to be the seventh and final installment in the "Potter" series -- at prices ranging anywhere from $17.99 on Amazon.com to the suggested retail price of $34.99.

Scholastic spokeswoman Kyle Good says it sold 8.3 million copies of "Potter" in the U.S. on July 21. That means the book could have raked in anywhere from $149.3 million to $290.4 million in first-day U.S. sales.
Clearly, the higher figure was not the case as Amazon sold more than 1 million copies at the low end of the range. Borders Borders Group, Inc and Barnes & Noble were asking $20.99.

But it's unclear what the average retail price turned out to be. The July 23 follow-up story in the New York Times on "Potter" sales came up with a figure of an average price of "about $20." Good said she had no average figure on a selling price.

Suffice it to say, it's a close call between the two -- that is, unless you look at unit sales. With "Halo 3" selling at anywhere from $60 to $130, that means Microsoft could not have sold more than 2.83 million units for the game. That's slightly better than one-third the 8.3 million "Potter" sales. "

 Harry Potter sells to non-gamers and casuals so that's not a fair comparison. 1

 


Not to mention owning a console isnt a prerequesite for reading harry potter.

Comparing revenue is fine, comparing actual copies of games sold v books sold is stupid.



Leo-j said: If a dvd for a pc game holds what? Crysis at 3000p or something, why in the world cant a blu-ray disc do the same?

ssj12 said: Player specific decoders are nothing more than specialized GPUs. Gran Turismo is the trust driving simulator of them all. 

"Why do they call it the xbox 360? Because when you see it, you'll turn 360 degrees and walk away" 

sieanr said:
fkusumot said:
superchunk said:
Halo 3 may not be the king of entertainment launches as previously mentioned by MS.

@http://www.marketwatch.com/news/story/could-halo-3-biggest-launch/story.aspx?guid=%7B16EF3C93-0046-4EAB-B1F0-BA84FE9A3F30%7D&dist=MostTopHome

"LOS ANGELES (MarketWatch) -- As gamers crowded into stores this week to snap up copies of "Halo 3," creator Microsoft Corp. was heard to say its much-ballyhooed Xbox game is the "biggest entertainment launch ever" in the United States.

Not so fast.

It's not as if lives will depend on it, but there appears to be some question over whether it really is the biggest launch ever, or if the July release of the book "Harry Potter and the Deathly Hallows" still barely ekes out a victory. There's no question "Potter" wins hands down in sheer unit sales, but the two come close in monetary terms.

Microsoft contends that its $170 million in first-day "Halo" sales beats out the $166 million for "Potter's" first day in bookstores. Josh Kerwin, a spokesman for Microsoft, said the "Potter" figure is a compilation of "estimates" from such publications as the New York Times and elsewhere.

Trouble is, that $166 million is not an official figure from Scholastic Corp. the book's U.S. publisher. Scholastic has steadfastly refused to cite a dollar amount, and says retailers sold the wildly popular book -- which is supposed to be the seventh and final installment in the "Potter" series -- at prices ranging anywhere from $17.99 on Amazon.com to the suggested retail price of $34.99.

Scholastic spokeswoman Kyle Good says it sold 8.3 million copies of "Potter" in the U.S. on July 21. That means the book could have raked in anywhere from $149.3 million to $290.4 million in first-day U.S. sales.
Clearly, the higher figure was not the case as Amazon sold more than 1 million copies at the low end of the range. Borders Borders Group, Inc and Barnes & Noble were asking $20.99.

But it's unclear what the average retail price turned out to be. The July 23 follow-up story in the New York Times on "Potter" sales came up with a figure of an average price of "about $20." Good said she had no average figure on a selling price.

Suffice it to say, it's a close call between the two -- that is, unless you look at unit sales. With "Halo 3" selling at anywhere from $60 to $130, that means Microsoft could not have sold more than 2.83 million units for the game. That's slightly better than one-third the 8.3 million "Potter" sales. "

Harry Potter sells to non-gamers and casuals so that's not a fair comparison. 1

 


Not to mention owning a console isnt a prerequesite for reading harry potter.

Comparing revenue is fine, comparing actual copies of games sold v books sold is stupid.


 That and Harry Potter sucks

 

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