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Forums - Sales - MadWorld is now at 170k!

XiaoMay on 16 April 2009
puffy said:
MadWorld will be a flop to Sega if they don't profit from the title.. Let's have a guess at how likely that is..

We know that the average cost of developing a GameCube game was between $3 and $6 Million so lets pretend that Wii development is a bit more expensive say between $4 and $8 Million. I think everyone that has played MadWorld would agree that it probably didn't have massive levels of funding and so we'll put it a $5 Million just to be on the safe side. How about marketing? Throw in another million I guess..

So Sega has to get over $6 Million from the title otherwise it's a flop. How many copies would it have to sell then? Going by this information:

For a $49.95 RRP title, a 3rd-party publisher will make around $17-$20 per unit.

For a $39.95 RRP title, a 3rd-party publisher will make around $13-$15 per unit.

It's safe to put the %Revenue for Sega for each copy sold to be at 30% - Just to be on the safe side.. Now I also want to make another accomodation for the sceptics and assume that all sales are made at a price point of $35 after the first 100k in sales. Fair enough? OK so let's work out how much revenue Sega made from those first 100k and we'll for the lower estimate at $17 per unit on this one.

100k*$17 = $1,700,000

So now we have $4.3 Million left.. lets see how many copies of MadWorld would need to sell at the $35 price point going by 30% revenue off of each copy..

4,300,000/10.5 = 409,523.

WAIT WHAT? MadWorld would need a total of 509,523 copies to break even?? Are you Wii fanboys kidding me?

That's assuming up until 500k:

- $1 Million was spent on marketing/executive level expenses
- The game costed around $5 Million to make
- The average cost of the game was $35 after the initial 100k

Hmm looks like Sega might make some profit doesn't it guys.

 

well, anyway Sega said they were happy with MadWorld sales and it's one of the most successful title of ex-Clover ever



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BMaker11 on 16 April 2009
Majin-Tenshinhan said:
Alright. I'll accept that MadWorld is a flop at 170k in 4 weeks on a 49 million userbase... But only if everyone else accepts that Shadow of the Colossus is just a big flop in that case. Nevermind that it's sold well over a million now, because PS2's userbase was about 2,5x what the Wii is, and I don't believe SotC sold 2,5x more than MadWorld has so far.

As in a big flop, I mean, no sequel. No profit. It was a gigantic flop and made no money. Fair? No. Stop trolling now.

Only the US and Japan are accounted for for SotC.....and those two regions have it at 930k. So you failed. But to stoop to Wii fan logic:

"No, SotC didn't flop. It couldn't. Do you really think this was a big budget title? Team Ico was probably happy with the sales of the game"

 



Cobretti2 on 16 April 2009
NJ5 said:
It now looks quite likely that this game will not flop (i.e. it will likely generate profit and probably sell enough for Sega's expectations).

Unless you think this was a big budget production of course. I don't think it was, given the simplicity of the graphics, short length and absence of any significant multiplayer.

 

 Simplicity of the gfx is abit of an understatement. I am not sure but the PAL one that isn't 480p looks messy at 576i on my LCD.

I think not being 480p in PAL regions is partial responsible for the lack of sales in Europe.

Not to mention the game really is nothing that special if you look at it relistically after playing it once.

All I will say is that I have enjoyed House of the Dead Overkill far more (and that is on rails haha).

 



 

 

NJ5 on 16 April 2009
puffy said:
MadWorld will be a flop to Sega if they don't profit from the title.. Let's have a guess at how likely that is..

We know that the average cost of developing a GameCube game was between $3 and $6 Million so lets pretend that Wii development is a bit more expensive say between $4 and $8 Million. I think everyone that has played MadWorld would agree that it probably didn't have massive levels of funding and so we'll put it a $5 Million just to be on the safe side. How about marketing? Throw in another million I guess..

So Sega has to get over $6 Million from the title otherwise it's a flop. How many copies would it have to sell then? Going by this information:

For a $49.95 RRP title, a 3rd-party publisher will make around $17-$20 per unit.

For a $39.95 RRP title, a 3rd-party publisher will make around $13-$15 per unit.

It's safe to put the %Revenue for Sega for each copy sold to be at 30% - Just to be on the safe side.. Now I also want to make another accomodation for the sceptics and assume that all sales are made at a price point of $35 after the first 100k in sales. Fair enough? OK so let's work out how much revenue Sega made from those first 100k and we'll for the lower estimate at $17 per unit on this one.

100k*$17 = $1,700,000

So now we have $4.3 Million left.. lets see how many copies of MadWorld would need to sell at the $35 price point going by 30% revenue off of each copy..

4,300,000/10.5 = 409,523.

WAIT WHAT? MadWorld would need a total of 509,523 copies to break even?? Are you Wii fanboys kidding me?

That's assuming up until 500k:

- $1 Million was spent on marketing/executive level expenses
- The game costed around $5 Million to make
- The average cost of the game was $35 after the initial 100k

Hmm looks like Sega might make some profit doesn't it guys.

I understand you were making assumptions on the safe side, but I have to say that the game is still full price in most European countries, and as far as I know even in UK. It was retailers cutting the price of the game (read, they made promotions), not Sega themselves.

A big deal was made out of the supposed price cut this game had, but I don't think it ever happened. It's very common for UK retailers to have this kind of promotions, that's why I buy most of my games from online UK shops.

 



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Majin-Tenshinhan on 16 April 2009
BMaker11 said:
Majin-Tenshinhan said:
Alright. I'll accept that MadWorld is a flop at 170k in 4 weeks on a 49 million userbase... But only if everyone else accepts that Shadow of the Colossus is just a big flop in that case. Nevermind that it's sold well over a million now, because PS2's userbase was about 2,5x what the Wii is, and I don't believe SotC sold 2,5x more than MadWorld has so far.

As in a big flop, I mean, no sequel. No profit. It was a gigantic flop and made no money. Fair? No. Stop trolling now.

Only the US and Japan are accounted for for SotC.....and those two regions have it at 930k. So you failed. But to stoop to Wii fan logic:

"No, SotC didn't flop. It couldn't. Do you really think this was a big budget title? Team Ico was probably happy with the sales of the game"

 

 

 

Oh, no, no, no. You can't change the rules like that, boy. No 930k. 4 weeks. No more, no less. Four weeks. And that is it. Which, for the american sales, puts the game at 140k. I don't like being arrogant, but, sorry to say it, you failed.



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Kasz216 on 16 April 2009
MontanaHatchet said:
SaviorX said:
You heard it here, a game has to sell a million in less than a month to be successful.

My 2500 PS2 flops thread is ringing some serious bells right now.

If this was on an HD console, and it flopped, we wouldn't hear about it, like the dozens of other flops on the HD consoles. The Wii catches all the flak like it is the only system that can have flop games.

Now that we're at it, Valkyria Chronicles should've been on the Wii. Dragon Quest Swords blew that thing out of the water, and it was an on-rails RPG.




See how ridiculous this is?

Right. Because we never hear about HD flops, right? That's why there were tons of threads talking about flopped games like Haze, Too Human, etc. Madworld was a hyped exclusive on this site, so naturally it would get a lot of attention if its numbers didn't seem up to snuff. Most people don't mention HD flops because many of them aren't that notable (such as Conflict: Denied Ops, The Club, or many other titles). As for your Valkyria Chronicles bit, oh please. Dragon Quest is one of the biggest JRPG series on the face of the planet, and Valkyria Chronicles was in a niche genre as well (strategy RPG).

 

Valkria Chronicles should of outsold Dragon Quest Swords.

It's not Valkria Chronicles fault though.  DQS just sold a crazy amount for what it was.

The spinoffs even of DQ usually don't sell that well.

Outside of the Pokemonesque ones anyway.



puffy on 16 April 2009
XiaoMay said:

well, anyway Sega said they were happy with MadWorld sales and it's one of the most successful title of ex-Clover ever

Well of course Sega are happy with the sales, it's on track to make close to 1 Million in sales eventually and hey, that's well over the 500k it needs to break even.

 

NJ5 said:

I understand you were making assumptions on the safe side, but I have to say that the game is still full price in most European countries, and as far as I know even in UK. It was retailers cutting the price of the game (read, they made promotions), not Sega themselves.

A big deal was made out of the supposed price cut this game had, but I don't think it ever happened. It's very common for UK retailers to have this kind of promotions, that's why I buy most of my games from online UK shops.

 


Hmm fair enough, it just validates my point even further then.. It also means that in the unlikely even that this game actually cost 6 or 7 million to make, my estimate of 500k to break even is still about right.

 



 

Kasz216 on 16 April 2009
puffy said:
XiaoMay said:

well, anyway Sega said they were happy with MadWorld sales and it's one of the most successful title of ex-Clover ever

Well of course Sega are happy with the sales, it's on track to make close to 1 Million in sales eventually and hey, that's well over the 500k it needs to break even.

 

It still weeeeellllll underperformed this sites expectations.

Though 500K seems a bit much to break even. 

I mean the game doesn't seem any more technically expensive then No More Heroes and is just as short.



Dr.KennethNoisewater on 16 April 2009
alfredofroylan said:
Dr.KennethNoisewater said:
 

Only 600k to go to reach Killzone 2's opening week! Okay I know Killzone 2 was hyped way more, but so many people thought madworld would sell amazingly.

....... Wat?

 

 

 Some people had predictions over a million lifetime for MadWorld, which could happen but it will be a very long time.



Kasz216 on 16 April 2009
Dr.KennethNoisewater said:
alfredofroylan said:
Dr.KennethNoisewater said:

Only 600k to go to reach Killzone 2's opening week! Okay I know Killzone 2 was hyped way more, but so many people thought madworld would sell amazingly.

....... Wat?

 

 

 Some people had predictions over a million lifetime for MadWorld, which could happen but it will be a very long time.

At least one person had a prediction of 1 million week 1!