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Forums - Sony - Killzone 2 require "good" marketing more than good reviews for great sales

Signalstar on 27 January 2009

I still dont believe this is the be all end all game breaker for the PS3. It will probably good but if this game does not sell 4 million its not the end of the world.



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ShadowSoldier on 27 January 2009

@Noobie

Im Sorry, Your Picture is somewhat misleading and I just assumed that you were a Dual Console owner my mistake



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coolestguyever on 27 January 2009

They better advertise the fuck out of Killzone 2



Garnett on 27 January 2009
SpartanFX said:

the problem is that Sony has too many games to advertise,,,so they loose their focus.

Sony has to do ad for these games this year:

KZ2-Confirmed
infamous-Dont know
Heavy rain-No release date
Mag-NRD
Uncharted 2-havnt looked NRD
maybe GOW III-NRD
ratchet and clack future 2 Is this an actual game or more speculation?

and many more.
so they don't have enough money to spend 70% of the ad budget on only one game.

they should,,,but they are not gonna.

Halo 3 had $45-50 million for advertising Killzone 2 will be lucky to get $20 million

Sony dosent care about there Exclusives :)



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Squilliam on 27 January 2009

Well they made their life difficult by killing word of mouth sales since they didn't include split screen, so they have to market even more than normal.



Tease.

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TacoBoy49 on 27 January 2009

The problem is that Killzone 2 is not a game changer for the console war. There are now dozens of AAA shooters. The PS3 needs a game the way FF VII was back in 1997. That was a game changer because it was one of a kind. Killzone 2 looks like a cross from Halo gears of war and call of duty. In essence. Its another shooter.



Jo21 on 28 January 2009

well gran turismo 5 its the game that will likely sell 8 + and outsell halo 3.

killzone 2 have the godly status to get close, but it require marketing, the game is good enough to get close to gears sales.