Let me put my above point more simply. Publishers in general (and not just video game publishers, but any media publisher) work off of target demographics. That is how they pigeonhole things and manage risk analysis.

As such, it's natural for them to try to figure out what demographic the Wii appeals to. As I said, look at how the demographic discussion has ping ponged around: It's for kids! Wait no, it's for soccer moms! Wait, it's for non gamers! Wait no, it's for all girls, who may also be non gamers!

The reason they can't figure out which demographic the Wii appeals to is that it doesn't appeal to a demographic. At least, not in the way they mean it, unless it "everyone" is a demographic. The concept of a product that simultaneously appeals to little girls age 6-12 and elderly men age 60+, with everything in between, simply doesn't compute. They don't operate this way. They don't know what to do with it.

That's why we've seen so many publishers seemingly unable to decide who the heck this Wii thing is for.

Bodhesatva is a very smart person.

Even though that sounds very obvious, I never thought of it that way (my mind is thinking like "o i knew that.." but I didn't). Wii just keeps on changing things, tis interesting.

Just bring on the girls, the world isn't 50/50. There are more girls then guys = more $.

Their statement that the Imagine series is appealing to girls and women is an insult to females. Heck my GF even makes jokes about those games and she likes mystery games, the sims which now are considered "girly" titles.

I remember being really young and dumb and still knowing "fun" from "boring."  I could tell a good platformer from a pathetic cash-in before I could read.  Girls and young kids aren't as stupid as you think.  They've been making pathetic cash-ins, games for girls, and games for young kids, for as long as I can remember.  I can tell you firsthand that The Little Mermaid is an amazing game on the NES, and Barbie is a horribly shitty game on the NES.

As a proud owner of Hello Kitty Happy Party Pals on the GBA and ex-owner of Hamsterz on the DS, I can tell you that these games suck, are pathetic cash-ins, and rely on franchises and/or cuteness rather than fun.  If you ever have a daughter and expect her to enjoy crap like this, you will make a horrible parent.

Most girls I've talked to would rather play Zelda or Final Fantasy than any "girl game," and that is part of why those franchises are so successful.  They are appealing to girls and boys.  And you can make stuff cute without making it insulting and retarded and covered in babyz, horsez, and flowerz.  That's what Yoshi and Kirby are for.

Like most people already said, women and girls have helped the Wii but that it's not a girl-based system, ubisoft is just trying to sell their pony games.

This is something of a bad example - Zelda is one of the most popular core series when it comes to appealing to the female demographic.

I knew there was a reason I was keeping Ubi on my list of Dev that are currently missing the boat on the Wii..

Well, go Wii.

Its almost as though their brain is shut off from the fact that their biggest grossing titles this year have been SW and RRRTV party.

1
Rayman Raving Rabbids 2 1.56m
2
Rayman Raving Rabbids 1.46m
3
Red Steel 1.08m
4
Rayman Raving Rabbids: TV Party 0.99m
5
Shaun White Snowboarding: Road Trip 0.74m
6
Petz: Dogz 2 0.57m
7
Sports Party 0.49m
8
Petz: Catz 2 0.47m
9
No More Heroes 0.39m
10
My Word Coach 0.34m

So in conclusion, this thread is fukn troll bait

One of my favorite quotes most used on the internet is "The Wii is driven by Grannies and 5 year olds."

The Irony is these are the two groups who are the least accessable to extra cash.  If the Wii was being Driven by them, it would be dead.

Likewise, if the DS was being driven by the female market, it would be only a fraction of what it is now.  But yes, the female market is a portion of what has helped it to what it is.  Because Nintendo has gotten to where it is today by going for the market of 'everyone'.

I just wish that third parties would start to realize that the reason 'Nintendo' is making money on the Wii and DS is because they are doing just that, targetting 'everyone', not just select groups with 5 different games.  Nintendogs isn't just enjoyed by 5 year old girls who like ponies, its enjoyed by a mass market.  Just because a few 12 year old boys who like guns and blood say they don't like it doesn't mean its only for 5 year old girls.