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Forums - Nintendo - Ninty will upstream the market. the question is... HOW? Care anyone explain

Im always thinking what Ninty's secret weapon in the upcoming E3 will be, I mean, how will you upstream a market which are downstream market all along and how will you convinced the upmarket which dont like your product at the very beginning?

Its not with graphics, its not with games, Ninty already show their aces with SMG, SSBB, And Zelda and not with Wii Fit because its for downmarket, so how?



end of core gaming days prediction:

 

E3 2006-The beginning of the end. Wii introduced

 

E3 2008- Armageddon. Wii motion plus introduced. Wii Music. Reggie says Animal crossing was a core game. Massive disappointment. many Wii core gamers selling their Wii.

 

E3 2010- Tape runs out

http://www.fivedoves.com/letters/march2009/ICG_Tape_runs_out.jpg

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It is the games. Upstreaming don't happen at once, it takes time when people slowly move upstream.
MKWii is a good example of a game that is supposed to work as a bridge and i believe same goes for Brawl. It's not one game or two games, it's a series of games. Think it as this way as one possible example: people buy Wii Fit-> they want new games and download fun and cheap Dr.Mario from WiiWare-> the game was fun and want another game-> the Mario game was fun last time, let's try some other Mario game (SMG, MKW, etc.)-> that was fun, Nintendo makes fun games, let's try another Nintendo game-> the other Nintendo game was fun, i wonder what kind of games the other publishers make...

When you look at game sales today and in the future, you'll notice that the further this generation goes, the more the higher tier games are going to sell, as well as some current, higher tier, games are going to show legs.

As for the E3, we know that Reggie said that the game for christmas, which no doubt will be seen in E3, is something that the new audience as well as the old audience likes. It's really hard to tell what they are up to, usually aim to surprise everyone. Their big titles tend to be EAD developed games and last year they really did surprise everyone with Wii Fit.



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Nintendo games sell only on Nintendo system.

Your assumptions are incorrect and therefore your conclusions are as well.

1)The market wasn't downstream all along.Look at 2)

2)Nintendo has an upmarket.They bought Gamecube and GBA and moved to DS.

3)It's always the games.

4)Upstreaming has been going on since Mario Galaxy.The increased sales of their franchise games compared to their last  gen counterparts indicate this. 

 

Now to explain. 

 

While Nintendo does have an existing upmarket it clearly had the minority mindshare(I don't need to elaborate this,we all know it's true)

Nintendo realized that no matter what it did the majority of the market would slight it,even if they carried out their intended objective  to perfection.Read through Malstrom's articles for proof.

As a result Nintendo focused on keeping the majority of it's fans and bringing in new gamers to increase their influence.According  to Nintendo most people love to play games and video games shouldn't have been an exception,however this wasn't the case.They identified 2 obstacles that faced most non gamers.

1)Lack of practical controls.

Here's an example:"Hardcore" gamers praise the analog stick for racing and ridicule motion control.What they don't realize however is that to the average joe it is confusing and to an extent rubbish.Who the hell drives with an analog stick in their car?This turns off more people than we realize.My mom wanted to play Double Dash from seeing it but took a look at my controller and never bothered.

2)Even if the people mentioned above managed to get past the controls,they were then faced with the realization that there wasn't much content that kept their interest.i.e. mostlty violen/blockbuster material.

 

Nintendo then dealt with the both obstacles but realized beforehand that sooner or later saturation would occur.

Face it, most people are tired playing the same thing over and over and wish they could have something more robust .

The process by which Nintendo convinces these people to undergo this transition is called upstreaming.

I'll cut it here to bump the thread.Reply and I'll continue to the actual meat of the issue. 

  

  



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to upstream the market? bless you. Maybe you should do something for your allergy so the sneezing stops.

how can you upstream a market?



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OK THANKS, but with the current release of their tier games and they will release more games in this coming year will Ninty lose options to release games to upstream the market? Unless its the third parties that will be doing it, but at this current rate with 3rd parties announcing more AAA titles in HD consoles, (see gametrailer videos for more details especially 3rd party developers/publisher events) will Ninty catch up to appeal with the core gamers?

We all know that Madworld and the Conduit isnt enough for core gamer to buy the system but it seem thats what Wii got right now.



end of core gaming days prediction:

 

E3 2006-The beginning of the end. Wii introduced

 

E3 2008- Armageddon. Wii motion plus introduced. Wii Music. Reggie says Animal crossing was a core game. Massive disappointment. many Wii core gamers selling their Wii.

 

E3 2010- Tape runs out

http://www.fivedoves.com/letters/march2009/ICG_Tape_runs_out.jpg

Around the Network

Nintendo still has some tricks up their sleeve. This is what will be announced at e3:

1. Kid Icarus game
2. Another existing franchise game (Pikmin or Animal Crossing)
3. A USB storage solution that will cost around 25-40 dollars.
4. A new game using the Zapper
5. POSSIBLY a new peripheral (This is iffy though)

There will be other small announcements as well (Either from Nintendo or other companies developing for the Wii)



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Bored4life said:

Your assumptions are incorrect and therefore your conclusions are as well.

1)The market wasn't downstream all along.Look at 2)

2)Nintendo has an upmarket.They bought Gamecube and GBA and moved to DS.

3)It's always the games.

4)Upstreaming has been going on since Mario Galaxy.The increased sales of their franchise games compared to their last  gen counterparts indicate this. 

 

Now to explain. 

 

While Nintendo does have an existing upmarket it clearly had the minority mindshare(I don't need to elaborate this,we all know it's true)

Nintendo realized that no matter what it did the majority of the market would slight it,even if they carried out their intended objective  to perfection.Read through Malstrom's articles for proof.

As a result Nintendo focused on keeping the majority of it's fans and bringing in new gamers to increase their influence.According  to Nintendo most people love to play games and video games shouldn't have been an exception,however this wasn't the case.They identified 2 obstacles that faced most non gamers.

1)Lack of practical controls.

Here's an example:"Hardcore" gamers praise the analog stick for racing and ridicule motion control.What they don't realize however is that to the average joe it is confusing and to an extent rubbish.Who the hell drives with an analog stick in their car?This turns off more people than we realize.My mom wanted to play Double Dash from seeing it but took a look at my controller and never bothered.

2)Even if the people mentioned above managed to get past the controls,they were then faced with the realization that there wasn't much content that kept their interest.i.e. mostlty violen/blockbuster material.

 

Nintendo then dealt with the both obstacles but realized beforehand that sooner or later saturation would occur.

Face it, most people are tired playing the same thing over and over and wish they could have something more robust .

The process by which Nintendo convinces these people to undergo this transition is called upstreaming.

I'll cut it here to bump the thread.Reply and I'll continue to the actual meat of the issue. 

  

  


1. Yes he had, but: 2. They had the upmarket, but this is a question about upstreaming the Touch Generations gamers. 4. Don't forget about the Excite Truck. Besides, look at Mario Party 8 and Wario Ware, they definately fit the upstreaming strategy by teaching people how to use Wii Remote in various ways. And they did also work as dowstreaming the upmarket (this is where MKWii for example works better). Saying that Nintendo only tries to upstream is incorrect, since it also tries to downstream. In other words; get all the gamers to play all the games.

Ei Kiinasti.

Eikä Japanisti.

Vaan pannaan jalalla koreasti.

 

Nintendo games sell only on Nintendo system.

I'm not sure exactly what you're asking.

Depending on the genre you're interested in, Mario Galaxy, Twilight Princess, Metroid Prime 3, Brawl, Kart Wii, Link's Crossbow Training, or Super Paper Mario are all part of the upmarket.

They're all classic genres with amazing new controls.



What I want more to know is what Ninty will do with gamers already buy Wii Fit? Malstrom said this is the second tier for their disruptive plan, but what games can the balance board do for core gamers? Unless they only make rail shooters and snowboarding/skiing games for it... :/



end of core gaming days prediction:

 

E3 2006-The beginning of the end. Wii introduced

 

E3 2008- Armageddon. Wii motion plus introduced. Wii Music. Reggie says Animal crossing was a core game. Massive disappointment. many Wii core gamers selling their Wii.

 

E3 2010- Tape runs out

http://www.fivedoves.com/letters/march2009/ICG_Tape_runs_out.jpg

The Ghost of RubangB said:
I'm not sure exactly what you're asking.

Depending on the genre you're interested in, Mario Galaxy, Twilight Princess, Metroid Prime 3, Brawl, Kart Wii, Link's Crossbow Training, or Super Paper Mario are all part of the upmarket.

They're all classic genres with amazing new controls.
WELL HD consoles have more of those games and more core games to come in this upcoming year, what I want to know is what Ninty will do about it. Seem theyre into casual gaming these days especially with the launch of Wii Fit. Though Malstrom said Wii Fit is the second tier for their disruption plan to make on the upmarket, but how? 

 



end of core gaming days prediction:

 

E3 2006-The beginning of the end. Wii introduced

 

E3 2008- Armageddon. Wii motion plus introduced. Wii Music. Reggie says Animal crossing was a core game. Massive disappointment. many Wii core gamers selling their Wii.

 

E3 2010- Tape runs out

http://www.fivedoves.com/letters/march2009/ICG_Tape_runs_out.jpg