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Forums - Politics - Sydney Sweeney does an ad for jeans, media throws a hissy fit

ArchangelMadzz on 29 July 2025
The_Yoda said:
ArchangelMadzz said:

I think it is you who may be missing the point.:

As part of the campaign, American Eagle is launching a pair of jeans produced in collaboration with Sweeney to raise awareness for domestic violence. The proceeds from each pair’s sale, the company says, will go toward a volunteer crisis intervention text line.

Fuck those victims and trying to help future victims using a white actress right?  Instead people need to ignore all that and focus on the face and be outraged it is white instead.  Forget the message and the point of trying to help victims of domestic abuse. It is too bad that the message will be lost because some cannot see past the color of her hair skin and eyes.....

In reality due to the "bad" press I bet they sell way more of these now than they ever would have had they gone with what you seem to be suggesting a more palatable set of characteristics for the current "context of society". 

Just read this: Despite the backlash, American Eagle stocks have jumped, up 20 percent over the past five days.

Sorry to be harsh but this double standard is just as stupid aimed at whites as it would be if it were aimed at any other skin color. We are so stupid to get hung up on something so unimportant as skin color.  Tons of other issues in this world and this is one of the hills people pick to die on.  

I don't know why you're trying to grandstand on Domestic violence like we're all here saying "horray we love DV" instead of saying yeah this campaign is tone deaf and they clearly didn't realise.

None of this changes that facts that as I said before and said again, antisemitism is on the rise, nazi ideology is on the rise and it shows a clear lack of being able to read to the room doing a campaign with this messaging.

Before you like others start making points I'm not saying I'll pre-emptively say.

No Sydney isn't a nazi. No she shouldn't be ashamed of who she is. It's good to campaign for a good cause like DV. And holding up anyone as a standard for great genes is bad regardless of skin/hair/eye colour.

I'm just waiting for someone, anyone to actually address anything being said.



There's only 2 races: White and 'Political Agenda'
2 Genders: Male and 'Political Agenda'
2 Hairstyles for female characters: Long and 'Political Agenda'
2 Sexualities: Straight and 'Political Agenda'

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rapsuperstar31 on 29 July 2025
Tober said:

If Naomi Campbell was congratulated on perfect jeans/genes, nobody would give a toss about it. It's white self-hate on display here.

Incorrect, it would the anti woke crowd that would be mad, and calling it DEI woke nonsense. That being said I'm not offended if it's Sweeney doing this commercial, I'm not offended if it's Campbell doing this commercial.  In the future it's going to be neither and just an AI image of what people think perfect looks like.



The_Yoda on 29 July 2025
ArchangelMadzz said:
The_Yoda said:

I think it is you who may be missing the point.:

As part of the campaign, American Eagle is launching a pair of jeans produced in collaboration with Sweeney to raise awareness for domestic violence. The proceeds from each pair’s sale, the company says, will go toward a volunteer crisis intervention text line.

Fuck those victims and trying to help future victims using a white actress right?  Instead people need to ignore all that and focus on the face and be outraged it is white instead.  Forget the message and the point of trying to help victims of domestic abuse. It is too bad that the message will be lost because some cannot see past the color of her hair skin and eyes.....

In reality due to the "bad" press I bet they sell way more of these now than they ever would have had they gone with what you seem to be suggesting a more palatable set of characteristics for the current "context of society". 

Just read this: Despite the backlash, American Eagle stocks have jumped, up 20 percent over the past five days.

Sorry to be harsh but this double standard is just as stupid aimed at whites as it would be if it were aimed at any other skin color. We are so stupid to get hung up on something so unimportant as skin color.  Tons of other issues in this world and this is one of the hills people pick to die on.  

I don't know why you're trying to grandstand on Domestic violence like we're all here saying "horray we love DV" instead of saying yeah this campaign is tone deaf and they clearly didn't realise.

None of this changes that facts that as I said before and said again, antisemitism is on the rise, nazi ideology is on the rise and it shows a clear lack of being able to read to the room doing a campaign with this messaging.

Before you like others start making points I'm not saying I'll pre-emptively say.

No Sydney isn't a nazi. No she shouldn't be ashamed of who she is. It's good to campaign for a good cause like DV. And holding up anyone as a standard for great genes is bad regardless of skin/hair/eye colour.

I'm just waiting for someone, anyone to actually address anything being said.

How about your corner of the room is not the whole room?  Your opinion on it being tone deaf is not the only opinion on the matter.  Does that address YOUR opinion?

Edit:

I am not trying to grandstand but it seems odd that not one poster had mentioned a major point of the ad campaign which was to use Sweeney's clout and design (the butterfly motif) to raise funds for the text line.  NPR didn't even mention it this morning that I heard.  Too many people got hung up on the wrong thing in my opinion.  You are free to disagree with that opinion because mine is no better than yours.  Different strokes for different folks.

For you and others I can totally see them thinking it tone deaf.  We all have opinions and we of course all think they are right or justified. The very nature of opinion.

Sorry if you had started to respond before I made the edit.  I almost put it in another post.  

Last edited by The_Yoda - on 29 July 2025

Louie_86 on 29 July 2025

Seems like a regular ol' ad to me, people really be jumpin for nothing. Her entire brand is built around her looks, thats her thing. Thats the "thing" of pretty much every model that exists in the world, you dont see people rally against them. Like, what even is going on



ArchangelMadzz on 29 July 2025
The_Yoda said:
ArchangelMadzz said:

I don't know why you're trying to grandstand on Domestic violence like we're all here saying "horray we love DV" instead of saying yeah this campaign is tone deaf and they clearly didn't realise.

None of this changes that facts that as I said before and said again, antisemitism is on the rise, nazi ideology is on the rise and it shows a clear lack of being able to read to the room doing a campaign with this messaging.

Before you like others start making points I'm not saying I'll pre-emptively say.

No Sydney isn't a nazi. No she shouldn't be ashamed of who she is. It's good to campaign for a good cause like DV. And holding up anyone as a standard for great genes is bad regardless of skin/hair/eye colour.

I'm just waiting for someone, anyone to actually address anything being said.

How about your corner of the room is not the whole room?  Your opinion on it being tone deaf is not the only opinion on the matter.  Does that address YOUR opinion?

Edit:

I am not trying to grandstand but it seems odd that not one poster had mentioned a major point of the ad campaign which was to use Sweeney's clout and design (the butterfly motif) to raise funds for the text line.  NPR didn't even mention it this morning that I heard.  Too many people got hung up on the wrong thing in my opinion.  You are free to disagree with that opinion because mine is no better than yours.  Different strokes for different folks.

For you and others I can totally see them thinking it tone deaf.  We all have opinions and we of course all think they are right or justified. The very nature of opinion.

Sorry if you had started to respond before I made the edit.  I almost put it in another post.  

There's lots of opinions on this, but the relevant ones here are your opinion and my opinion, that's why we're having a conversation between the 2 of us. 

I just think they're 2 very different conversations the campaign being for DV victims is objectively good, we can all agree, that doesn't mean that we can't criticise it in any way.

If someone was invoking images of slavery but the campaign was for blind orphans and we're all like hey wait why are you use slave imagery? the response isn't "Omg you guys are ignoring the orphans don't they matter?"



There's only 2 races: White and 'Political Agenda'
2 Genders: Male and 'Political Agenda'
2 Hairstyles for female characters: Long and 'Political Agenda'
2 Sexualities: Straight and 'Political Agenda'

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ArchangelMadzz on 29 July 2025
Tober said:

If Naomi Campbell was congratulated on perfect jeans/genes, nobody would give a toss about it. It's white self-hate on display here.

If there was a campaign about black people and good genes there's no way you wouldn't see a big uproar on how it's a call-back to slave auctions.

This is why you focus group these things.



There's only 2 races: White and 'Political Agenda'
2 Genders: Male and 'Political Agenda'
2 Hairstyles for female characters: Long and 'Political Agenda'
2 Sexualities: Straight and 'Political Agenda'

The_Yoda on 29 July 2025
rapsuperstar31 said:
Tober said:

If Naomi Campbell was congratulated on perfect jeans/genes, nobody would give a toss about it. It's white self-hate on display here.

Incorrect, it would the anti woke crowd that would be mad, and calling it DEI woke nonsense. That being said I'm not offended if it's Sweeney doing this commercial, I'm not offended if it's Campbell doing this commercial.  In the future it's going to be neither and just an AI image of what people think perfect looks like.

Would they have had dozens of stories and pages of relevant search results?  Serious question.  They may have, but I am struggling to find a campaign that the anti-woke have made as big a deal of (articles and search results).  That struggle is likely the result of my ignorance.  I don't normally care much about ads. 

It is the companies money they are spending and their reputation they are risking let them do as they will.  If it is truly egregious let the market crucify them. I just don't see this one as being egregious. I am just a little happy though that, with all the extra attention, these jeans should sell better and the text line will get more money as an end result.



Tober on 29 July 2025
ArchangelMadzz said:
pokoko said:

Nowhere is being a Nazi defined by blue eyes or blonde hair so the idea that someone should be penalized for it is ridiculous.  Even if it was defined by that, no one should be made to feel ashamed of their DNA, which is what people are trying to do here.  This is absolutely an attempt to shame her for her features.  If the model had been Iranian--who were also accepted by the Nazi party--with dark eyes and hair then no one would be saying a word about it.  If she were overweight then the same people slamming her would be cheering her instead.

Personally, I don't think a person should be attacked for something that happened a long time ago, especially when her ancestors weren't even a part of it. 

I mean, telling someone else they can't do something because of their eye and hair color sounds more in line with Nazi beliefs than anything.

You know exactly what the relationship between Nazism and blonde hair and blue eyes is.

You've added so many things to what I've said but to address anyway:

Sydney should not be ashamed of her DNA.

I've explicitly said no one should be a poster child for great genes meaning your last statement is irrelevant.

If Iranians were part of the "superior race" idea of Nazism this would be just as bad.

I'm not attacking her I'm attacking the creators of the campaign. The holocaust had nothing to do with Sydney. 

Okay now we've addressed all of the points I didn't even make.

Are you at least going to acknowledge anything I've said regarding a huge rise in nazi ideology, anti-Semitism and holocaust denial and in the context of society right now that this isn't a bit weird? Or at least tone deaf?

We live in an age of unlimited social media so there certainly is more noise, but does that mean there is a rise in sympathies in reality? 

Let's take anti-Semitism. No denying critique of Israel has gone up, But the Israelite PM calling any critique anti-Semitism does not make it so. Having critique on Israels actions is not the same as hating Jewish people. But certainly people that for some reason did not like Jewish people before have a bigger outlet due to social media.

Funfact 'Semite' is not a people or religion, it's a language group. Not only Hebrew, but also Arabic and Farsi belong to it. In that sense using the word 'anti-Semite' in its 'western' meaning was always a bit weird.

About nazi ideology, I would say the same thing. More people are labeling others because some elections were won by the other 'team', so more noise. It would be the same as the other 'team' won and talking about how Communism is on the rise. They are first off all labels that do not make sense and just shouting them more often does not make it so. As far as I'm aware we have not seen the same thing happening as in 1920, were the German workers party renamed themselves into the National Socialist party.



RolStoppable on 29 July 2025
Tober said:
RolStoppable said:

From the description of the ads, they look like a deliberate dog whistle. The easiest way to prove the woke mob wrong would be to make another few ads with women from other ethnicities.

As for the question why the woke mob sees propaganda in just about everything, it's because the USA has currently a far-right government that has made it a central part of its messaging that whiteness is inherently superior, and that companies who don't fall in line with this messaging can face punishment in one form or another. The same administration is also building detention centers and has deported US citizens without due process. There are plenty of parallels to Nazi Germany already and the current trajectory is to have even more of them.

Isn't the point that people who broke immigration law get expelled from a country. If I overstay my Visa or not had one in the first place being in a country, I don't think people would consider me a citizen of that country. And I would fully expect to be kicked out when caught. At least that what happens in every other country in the world. Now I can be wrong and actual American Citizens are deported, but never heard of that before.

https://www.theguardian.com/us-news/2025/apr/26/trump-administration-child-deportation

They are the latest examples of the White House cracking down on documented immigrants, including green card holders and even citizens who have the status by birth or naturalization. The unorthodox policy and the frequent avoidance of due process has brought about a clash with the judicial branch of the US government in a battle over the constitution.

As for getting kicked out if you happen to be someone who is illegally in the USA:
https://www.theguardian.com/us-news/2025/jun/23/supreme-court-trump-deportations

The US supreme court on Monday paved the way for the Trump administration to resume deporting migrants to countries they are not from, including to conflict-ridden places such as South Sudan.

You aren't necessarily going to be sent back to the country you are from, like it is common practice in other countries of this world when they deport people.

There's also this:
https://abcnews.go.com/Politics/trump-brings-idea-deporting-us-citizens-crimes/story?id=123385213

President Donald Trump continued on Tuesday to float his idea, which some legal experts say is unconstitutional, to deport U.S. citizens who commit crimes.

In summary, neither the American constitution nor basic human decency are of any value for the Trump administration. They've already done a lot of damage in just six months and they are eager to push the boundaries further.



Legend11 correctly predicted that GTA IV will outsell Super Smash Bros. Brawl. I was wrong.

ArchangelMadzz on 29 July 2025
Tober said:
ArchangelMadzz said:

You know exactly what the relationship between Nazism and blonde hair and blue eyes is.

You've added so many things to what I've said but to address anyway:

Sydney should not be ashamed of her DNA.

I've explicitly said no one should be a poster child for great genes meaning your last statement is irrelevant.

If Iranians were part of the "superior race" idea of Nazism this would be just as bad.

I'm not attacking her I'm attacking the creators of the campaign. The holocaust had nothing to do with Sydney. 

Okay now we've addressed all of the points I didn't even make.

Are you at least going to acknowledge anything I've said regarding a huge rise in nazi ideology, anti-Semitism and holocaust denial and in the context of society right now that this isn't a bit weird? Or at least tone deaf?

We live in an age of unlimited social media so there certainly is more noise, but does that mean there is a rise in sympathies in reality? 

Let's take anti-Semitism. No denying critique of Israel has gone up, But the Israelite PM calling any critique anti-Semitism does not make it so. Having critique on Israels actions is not the same as hating Jewish people. But certainly people that for some reason did not like Jewish people before have a bigger outlet due to social media.

Funfact 'Semite' is not a people or religion, it's a language group. Not only Hebrew, but also Arabic and Farsi belong to it. In that sense using the word 'anti-Semite' in its 'western' meaning was always a bit weird.

About nazi ideology, I would say the same thing. More people are labeling others because some elections were won by the other 'team', so more noise. It would be the same as the other 'team' won and talking about how Communism is on the rise. They are first off all labels that do not make sense and just shouting them more often does not make it so. As far as I'm aware we have not seen the same thing happening as in 1920, were the German workers party renamed themselves into the National Socialist party.

Critique of Israel has increased and rightly so considering they are actively committing a genocide. But because Israel claim to be doing it in the name of Jewish people it links Judaism intrinsically to Zionism causing people to then start attacking Jewish people for the actions of a state. Those numbers are up and that's a factual statement. I'm not talking about attacks against the state of Israel.

Yes Semetic peoples includes a lot more than jewish people but we're having a conversation and we all know what antisemitism means in human conversation.

The reason I'm claiming Nazi Ideology is increasing because we have media personalities trying to reclaim the word Nazi and say it's a fine label to have, where people are fine on a platform where millions of people watch the videos proudly state they are fascist and are fine being labelled a Nazi. We have people that have large podcast platforms actively saying Hitler was correct. People like Candace Owens stating that Hitlers problem was globalism not genociding, etc.



There's only 2 races: White and 'Political Agenda'
2 Genders: Male and 'Political Agenda'
2 Hairstyles for female characters: Long and 'Political Agenda'
2 Sexualities: Straight and 'Political Agenda'