ArchangelMadzz said:
The_Yoda said:
I think it is you who may be missing the point.:
As part of the campaign, American Eagle is launching a pair of jeans produced in collaboration with Sweeney to raise awareness for domestic violence. The proceeds from each pair’s sale, the company says, will go toward a volunteer crisis intervention text line.
Fuck those victims and trying to help future victims using a white actress right? Instead people need to ignore all that and focus on the face and be outraged it is white instead. Forget the message and the point of trying to help victims of domestic abuse. It is too bad that the message will be lost because some cannot see past the color of her hair skin and eyes.....
In reality due to the "bad" press I bet they sell way more of these now than they ever would have had they gone with what you seem to be suggesting a more palatable set of characteristics for the current "context of society".ÂÂ
Just read this: Despite the backlash, American Eagle stocks have jumped, up 20 percent over the past five days.
Sorry to be harsh but this double standard is just as stupid aimed at whites as it would be if it were aimed at any other skin color. We are so stupid to get hung up on something so unimportant as skin color. Tons of other issues in this world and this is one of the hills people pick to die on. ÂÂ
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I don't know why you're trying to grandstand on Domestic violence like we're all here saying "horray we love DV" instead of saying yeah this campaign is tone deaf and they clearly didn't realise.
None of this changes that facts that as I said before and said again, antisemitism is on the rise, nazi ideology is on the rise and it shows a clear lack of being able to read to the room doing a campaign with this messaging.
Before you like others start making points I'm not saying I'll pre-emptively say.
No Sydney isn't a nazi. No she shouldn't be ashamed of who she is. It's good to campaign for a good cause like DV. And holding up anyone as a standard for great genes is bad regardless of skin/hair/eye colour.
I'm just waiting for someone, anyone to actually address anything being said.
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How about your corner of the room is not the whole room? Your opinion on it being tone deaf is not the only opinion on the matter. Does that address YOUR opinion?
Edit:
I am not trying to grandstand but it seems odd that not one poster had mentioned a major point of the ad campaign which was to use Sweeney's clout and design (the butterfly motif) to raise funds for the text line. NPR didn't even mention it this morning that I heard. Too many people got hung up on the wrong thing in my opinion. You are free to disagree with that opinion because mine is no better than yours. Different strokes for different folks.
For you and others I can totally see them thinking it tone deaf. We all have opinions and we of course all think they are right or justified. The very nature of opinion.
Sorry if you had started to respond before I made the edit. I almost put it in another post.
Last edited by The_Yoda - on 29 July 2025
