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Forums - Sales - Global Hardware Jan 31-Feb 6 - PS5 and Xbox Series X|S Sales Increase

Xbox Series sales seems very low in Europe, despite the Series S being available.



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ZOMFG! 3DS 1k+666! The other consoles are D0M3D!!!



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Xbox Series X and S vs Xbox One (launch aligned)

Week 1 - 1285k vs 1104k

Week 2 - 203k vs 454k

Week 3 - 200k vs 286k

Week 4 - 253k vs 375k

Week 5 - 283k vs 402k

Week 6 - 323k vs 295k

Week 7 - 290k vs 145k

Week 8 - 187k vs 79k

Week 9 - 105k vs 64k

Week 10 - 86k vs 61k

Week 11 - 94k vs 61k

Week 12 - 98k vs 64k (Series X and S surpass Xbox One) 

Week 13 - 103k vs 66k

Xbox One had higher sales at the beginning probably because of Series X and S' lower supply caused by Covid but, after the Holiday season, the Xbox One dropped off a cliff while the Series consoles have been selling much better. As of now, the Series X and S consoles are ahead of the Nintendo DS, the Xbox 360, the PS3, the PSP and the majority of consoles in history - including all previous Xbox consoles - but they are trailing behing 5 consoles: the Wii, the 3DS, the PS4, the Switch and the PS5.

Interested in seeing how the X and the S perform throughout the year. Cheers.



Jumpin said:
xMetroid said:

They sold 28 millions consoles last year without a direct

xMetroid said:

Other than the Mario direct, the partners have been by far the worst received directs and everyone hated them. My point still stands

Considering it's factually incorrect, I regret to inform you it really doesn't.

They didn't have a proper direct last year... mini and partner aren't considered "real directs" as for everyone saying "i thought directs were dead". But anywayz



Jumpin said:
xMetroid said:

They sold 28 millions consoles last year without a direct, i don't feel like a average direct will make the sales dip. Imo they will have a big direct with Botw, revision and metroid sometimes this year. There is literally no competition right now anyway. No big games releasing only on PS5/XS until like June and they are also nowhere to be found.

What you mean is they didn't have a big unfocused Direct that focused on some game not coming out for potentially years. But they had almost 20 Directs last year. Better Directs that were much more focused in theme and on a relavent timeframe. Nintendo also had strong promotion through social media, newsletters, the Switch news channel, and EShop promotions/sales. 2020 was perhaps the most solid marketing they've done outside of the launch of the Switch and the early Wii and DS Lite years.

The issue with these large and unfocused Directs is they don't seem to do anything except confuse and disappoint people. What was the point of overloading people with all these uninformative and forgettable clips of games and then honing the whole thing in on some unremarkable-looking Splatoon game that's not even coming out for 11-23 months?

I don't know how much of an impact a Direct has on sales, but this one had a negative response. So it might be a lot better if Directs like this have no impact on sales. They oversold stuff coming out in 1-2 years, and because of this they undersold the stuff that's just around the corner. Those games might have looked a lot more appealing if they broke them up into 3-4 smaller, better themed, more digestible Directs.

For the record, I hate making whiny sounding posts like this to try to get a marketing point across =)

What are you talking about? There was like 2 games shown not coming in the next 6 months.



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With regards to Nintendo's lousy Direct having an impact on the weekly sales.  Keep in mind that the majority of people buying Switches are probably not gaming enthusiasts that follow the Directs very closely.  The Directs are mostly targeting enthusiasts like people on this thread who have made our minds up about the Switch a long time ago.  The Directs were meant to build hype and that hype does eventually trickle down to the gaming community at large but that takes time.  This Direct being a fail will probably cost Nintendo, but it will probably take a longer timeframe than just a few weeks.  That being said, I cannot understate how the lack of new AAA releases (which is a major symptom of a crappy Direct) will definitely have an effect on Switch sales over time and I think that it already has. 

Nintendo really looks to be just riding the momentum of the Switch which I personally see as a huge risk and a wasted opportunity.  There is no guarantee that new hardware will be anywhere nearly as successful as the Switch has been and Nintendo no longer has the 3DS to back them up.  Nintendo saw the consequences of this same complacency back in the Wii days when Nintendo got caught completely flat-footed with the Wii U and had basically nothing coming out of the pipeline for the first year of the console's life (and it took more than 1.5 years before any of their heavy hitting games came).  What's worse was that Nintendo had basically done absolutely nothing to familiarize themselves with developing HD games during the Wii era and were completely unprepared for development on the Wii U.  The Wii U's gimmick was also a complete waste and Nintendo clearly had no idea of how it could be used and the console's entire launch was just a lazy mess.

What on earth was the company doing during the light release schedule of the Wii days?  It seems to me that they were sitting around counting their money while watching Netflix.  During the second half of the Wii U era we saw some of the most impressive innovation that has ever come from Nintendo (Mario Kart 8, Smash 4, Splatoon, Mario Maker, BOTW) but that only happened after Iwata took a 50% pay-cut and openly admitted that the company's home console market was in serious jeopardy.  It pains me to see Nintendo going straight back to that mentality as soon as the Switch sees some success even after their near-death experience.  It makes me even more concerned that Nintendo has now lost their dedicated handheld market which literally saved Nintendo's butt during the Wii U.

Nintendo will probably be fine with regards to Switch sales this year, but I just really hope that they are not sitting around doing nothing with this time of prosperity.  This attitude could really cost the company and this time there may be no Iwata who is literally willing to give his life to save the company.



It is insane that the Switch is about to kick off it's 5th year on the market.



Looks like Switch is almost to 2m after 5 weeks. That is a hell of a lot of sales momentum.



For those saying the Direct will somehow damage Switch sales: (a) it won't, the people who watch them almost all have a Switch already, and (b) even if it did, it wouldn't show up in these numbers, or the next lot, because we are 2 weeks behind realtime in terms of when our numbers come in.

People act like Switch is facing a drought when it's about to get possibly its biggest third party game ever.



curl-6 said:

For those saying the Direct will somehow damage Switch sales: (a) it won't, the people who watch them almost all have a Switch already, and (b) even if it did, it wouldn't show up in these numbers, or the next lot, because we are 2 weeks behind realtime in terms of when our numbers come in.

People act like Switch is facing a drought when it's about to get possibly its biggest third party game ever.

People are dumb and always get mad because of unrealistic expectations, they literally said in the press release that it would focus on existing games and games coming in the first half of the year, it delivered on that and more.



When the herd loses its way, the shepard must kill the bull that leads them astray.