Switch closed out 2019 with a win over 2018 in the final week which gave it enough of an edge in cumulative YTD difference to surpass the 1m mark, but not enough to top 4.5m in 2019.
2019 was a year where Switch jumped out to an early lead and had quickly built an advantage of 200k units, followed by smaller gains until about the halfway mark of the year where the lead amounted to 350k units. Then the early announcements of two new SKUs took their toll on weekly sales and the year over year lead declined to 300k before the updated hybrid SKU launched and extended the lead to 400k. The launch of Switch Lite created massive gains in the following weeks and the yoy lead grew to its highest point of 1.11m before last year's big December title Super Smash Bros. Ultimate chipped away at it, amounting to a total deficit of 150k units in just three weeks. Week 52 means that Switch is heading into 2020 with better momentum than it was having entering 2019, but the first challenge will occur soon because January 2019 had New Super Mario Bros. U Deluxe which sold steadily for months whereas 2020 will have to wait until March for its first significant title of the year; that one, however, is a bigger deal than anything 2019 had in its entirety.
It's certainly in the cards for 2020 to beat the performance of 2019, but it will definitely be a smaller victory than 2019 had over 2018.
Week |
2018 Weekly |
2018 Cumulative |
2019 Weekly |
2019 Cumulative |
Difference Weekly |
Difference Cumulative |
1 |
159.636 |
159.636 |
225.698 |
225.698 |
66.062 |
66.062 |
2 |
31.189 |
190.825 |
83.136 |
308.834 |
51.947 |
118.009 |
3 |
38.749 |
229.574 |
71.672 |
380.506 |
32.923 |
150.932 |
4 |
39.473 |
269.047 |
51.556 |
432.062 |
12.083 |
163.015 |
5 |
46.517 |
315.564 |
66.448 |
498.510 |
19.931 |
182.946 |
6 |
43.522 |
359.086 |
61.042 |
559.552 |
17.520 |
200.466 |
7 |
40.655 |
399.741 |
64.313 |
623.865 |
23.658 |
224.124 |
8 |
41.294 |
441.035 |
49.139 |
673.004 |
7.845 |
231.969 |
9 |
43.801 |
484.836 |
66.453 |
739.457 |
22.652 |
254.621 |
10 |
45.746 |
530.582 |
67.624 |
807.081 |
21.878 |
276.499 |
11 |
47.841 |
578.423 |
55.478 |
862.559 |
7.637 |
284.136 |
12 |
51.563 |
629.986 |
56.812 |
919.371 |
5.249 |
289.385 |
13 |
41.402 |
671.388 |
49.852 |
969.223 |
8.450 |
297.835 |
14 |
36.341 |
707.729 |
46.850 |
1.016.073 |
10.509 |
308.344 |
15 |
32.427 |
740.156 |
54.101 |
1.070.174 |
21.674 |
330.018 |
16 |
32.476 |
772.632 |
40.338 |
1.110.512 |
7.862 |
337.880 |
17 |
35.498 |
808.130 |
42.108 |
1.152.620 |
6.610 |
344.490 |
18 |
54.534 |
862.664 |
41.735 |
1.194.355 |
-12.799 |
331.691 |
19 |
27.907 |
890.571 |
41.736 |
1.236.091 |
13.829 |
345.520 |
20 |
30.341 |
920.912 |
32.564 |
1.268.655 |
2.223 |
347.743 |
21 |
31.673 |
952.585 |
25.936 |
1.294.591 |
-5.737 |
342.006 |
22 |
36.271 |
988.856 |
33.154 |
1.327.745 |
-3.117 |
338.889 |
23 |
36.449 |
1.025.305 |
33.590 |
1.361.335 |
-2.859 |
336.030 |
24 |
44.824 |
1.070.129 |
34.321 |
1.395.656 |
-10.503 |
325.527 |
25 |
46.750 |
1.116.879 |
29.058 |
1.424.714 |
-17.692 |
307.835 |
26 |
50.678 |
1.167.557 |
59.184 |
1.483.898 |
8.506 |
316.341 |
27 |
43.648 |
1.211.205 |
75.481 |
1.559.379 |
31.833 |
348.174 |
28 |
47.317 |
1.258.522 |
55.823 |
1.615.202 |
8.506 |
356.680 |
29 |
53.644 |
1.312.166 |
45.596 |
1.660.798 |
-8.048 |
348.632 |
30 |
47.446 |
1.359.612 |
42.689 |
1.703.487 |
-4.757 |
343.875 |
31 |
48.975 |
1.408.587 |
36.613 |
1.740.100 |
-12.362 |
331.513 |
32 |
50.549 |
1.459.136 |
46.338 |
1.786.438 |
-4.211 |
327.302 |
33 |
53.536 |
1.512.672 |
46.339 |
1.832.777 |
-7.197 |
320.105 |
34 |
46.413 |
1.559.085 |
30.072 |
1.862.849 |
-16.341 |
303.764 |
35 |
41.125 |
1.600.210 |
90.553 |
1.953.402 |
49.428 |
353.192 |
36 |
46.206 |
1.646.416 |
77.392 |
2.030.794 |
31.186 |
384.378 |
37 |
36.153 |
1.682.569 |
51.619 |
2.082.413 |
15.466 |
399.844 |
38 |
36.751 |
1.719.320 |
239.740 |
2.322.153 |
202.989 |
602.833 |
39 |
43.197 |
1.762.517 |
196.489 |
2.518.642 |
153.292 |
756.125 |
40 |
46.590 |
1.809.107 |
89.137 |
2.607.779 |
42.547 |
798.672 |
41 |
44.572 |
1.853.679 |
56.680 |
2.664.459 |
12.108 |
810.780 |
42 |
43.863 |
1.897.542 |
54.067 |
2.718.526 |
10.204 |
820.984 |
43 |
38.448 |
1.935.990 |
69.438 |
2.787.964 |
30.990 |
851.974 |
44 |
40.344 |
1.976.334 |
119.397 |
2.907.361 |
79.053 |
931.027 |
45 |
53.385 |
2.029.719 |
88.772 |
2.996.133 |
35.387 |
966.414 |
46 |
180.585 |
2.210.304 |
180.136 |
3.176.269 |
-449 |
965.965 |
47 |
113.341 |
2.323.645 |
179.992 |
3.356.261 |
66.651 |
1.032.616 |
48 |
107.450 |
2.431.095 |
186.763 |
3.543.024 |
79.313 |
1.111.929 |
49 |
278.313 |
2.709.408 |
188.501 |
3.731.525 |
-89.812 |
1.022.117 |
50 |
285.513 |
2.994.921 |
236.625 |
3.968.150 |
-48.888 |
973.229 |
51 |
300.661 |
3.295.582 |
291.485 |
4.259.614 |
-9.176 |
964.032 |
52 |
186.806 |
3.482.388 |
234.268 |
4.493.885 |
47.462 |
1.011.497 |