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Forums - Sales Discussion - Nintendo of America: "Nintendo Switch achieves its best sales week ever in the U.S."

colafitte said:
It's really telling how stronger November has become in this gen compared to the previous ones, specially BF Week. Seeing Wii best BF only at 586k is really weird.....

Retail stores are open from 10-16 hours longer then they used to be on black friday, not to mention that online retail has grown significantly.  So, not really surprising to me.



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Soundwave said:
numberwang said:

Trump economy.

The stock market is stagnating. 

Up from 18100 on election day to 27500 now, a 53% increase in a little over three years. Money to spend on smaller consumer items is is here.



I'm really excited about the holiday season. Switch sales are going to be fantastic.



Agente42 said:

It'll be really crazy if it breaks Wii's 2M record in 2008.



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I wonder if the high 360 sales in 2011 are related to Skyrim releasing a few weeks beforehand.



Shadow1980 said:
numberwang said:

Trump economy.

The fortunes of the video games market are, as far as anyone can tell, not dependent on the state of the economy, be it boom or bust. Sales continued to rise during the last recession, which took place early last generation, contrary to what one would think given how many people fell on hard times. Similarly, we had another smaller recession in 2001, again early on in a console generation, yet the console market experienced significant sales growth. The console cycle of grow-peak-decline-repeat seems to just go on its own pace, almost as if people continue to spend on entertainment even in tough economic times (movies likewise seem to be recession-proof). Granted, we haven't seen anything nearly as severe as the Great Depression in 90 years, so we don't know how recession-proof games really are, but so far, the Reagan, Bush I, Clinton, Bush II, Obama, and Trump economies have meant precisely diddly squat when it comes to consumer spending on video games.

The Great Recession occurred from 2007 to 2009, in the middle of the seventh generation with the Wii, Xbox 360, and the PS3. Despite the PS3 struggling until near the end of the generation, all three consoles had pretty incredible LTD numbers. Not to mention the pretty healthy handheld division with the DS and the PSP.



brute said:
Agente42 said:

It'll be really crazy if it breaks Wii's 2M record in 2008.

yeah. Crazy indeed 



Shadow1980 said:
Interesting. If we assume that the Switch was averaging ~75-80k/week for earlier in the fall, and got triple that for Pokemon week, then we could be looking at over 1.2M for the month. Now, last year the Switch sold 1356k, so 1.2M is probably an underestimation considered that the last week of this November was the best week ever for the Switch, and we saw a main-series Pokemon game (S&S had to have moved more hardware than Let's Go). We could be looking at something closer to 1.5M for the whole month..

It may not be that far off.  Remember, last year Nov included Cyber Monday, which I believe the reports are that Switch was a hot item.  This month did have Pokemon, so that definitely helped.  I see it being anywhere from slightly down to on par to slightly up YOY.

Shadow1980 said:
numberwang said:

Trump economy.

The fortunes of the video games market are, as far as anyone can tell, not dependent on the state of the economy, be it boom or bust. Sales continued to rise during the last recession, which took place early last generation, contrary to what one would think given how many people fell on hard times. Similarly, we had another smaller recession in 2001, again early on in a console generation, yet the console market experienced significant sales growth. The console cycle of grow-peak-decline-repeat seems to just go on its own pace, almost as if people continue to spend on entertainment even in tough economic times (movies likewise seem to be recession-proof). Granted, we haven't seen anything nearly as severe as the Great Depression in 90 years, so we don't know how recession-proof games really are, but so far, the Reagan, Bush I, Clinton, Bush II, Obama, and Trump economies have meant precisely diddly squat when it comes to consumer spending on video games.

While I do agree with him that the Trump economy is strong, you are correct.  Video games are a hobby and an escape from whatever is going on in the world, whether it be on a local or global scale.  It's just one of those things core gamers are always going to pour their money into.

brute said:
Agente42 said:

It'll be really crazy if it breaks Wii's 2M record in 2008.

I guess anything is possible, but I just don't see it being able to pull it off.  I mean Black Friday week is always going to be where the majority of sales for November come from.  I'm sure the week before was big because of Pokemon, but I just don't see it also being ~800K big, something it must be able to hit to have a chance at pulling off 2M+.  Even if BF week was just 55% of Nov's sales for the Switch, that still only gets you to 1.51M.  BF week sales would have to be only 41.5% of the entire month to get it to hit 2M.



FragileSurface said:
I wonder if the high 360 sales in 2011 are related to Skyrim releasing a few weeks beforehand.

It probably helped but the main driver was the $199 360+Kinect bundle.



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