I am currently finishing up college in Starkville.

This thread went about as well as expected.

And yet it was probably more civil than the video that sparked me to ask this question.

Why don't you watch the video? We're never going to be able to give you as accurate of a description as you would get by watching it.

Two reasons. 

One: He'd likely get paid for any ads running on the video, and I'd prefer not to pay anti-'SJW' types. 

Two: I don't want to have things popping up on my youtube feed relating to his brand. I get enough side related videos about 'Forced Diversity' as it is, I don't want to invite it by actually clicking a forced diversity video. 

Well, I mean, out of curiosity why do you care to hear what he said in this video then if this is someone who says stuff you dislike or is an "anti-SJW type" like you said to where you don't want to click on his videos?

Yes it is, because you're ignoring it not based on the persons track record, but based on whether they used certain phrases or words that triggered you, and which represent the world view of a large group of people that you're hiding from.

Great, so now people you disagree with shouldn't even get paid. Why not ship them all to an Island without access to the outside world while we're at it. 

Simply because I am not 100% blind to the trope Dumbass/Jerkass/Villain/Hypocrite has a point, and I do occasionally want to see if any such point is present in the argument. 

My view would give him money. I simply choose to not personally visit his establishment, and to determine if more than the presentation upfront was disagreeable to me I asked for other opinions. Is it a bad thing to, if one is driving around looking for a salvage yard, to skip over one that has a 'Kneel Before God, stand before the NFL' sign hanging hugely over the entryway and go to one that doesn't have it, or even says 'Kneel before NFL, at least you will still do your job unlike that clerk' if I want to specifically frequent a business with my viewpoints and not go to one that goes against it?

(I actually saw that sort of thing on MS-82. I am not making it up, some salvage yard had that sign up). 

Ultimately you're going to a salvage yard to make a purchase for a product or service as a customer. I don't understand why the views of the owner matter as far as the ultimate service you're going to receive? For me it seems like you're trying to silence people you disagree with by preventing them of making a living. The assumption is that if enough people that agree with you stop frequenting the establishment then there will be enough social pressure to force said establishment and person to change their views or not express them. The goal is then to shut down free speech over time by literally starving other viewpoints of cash. That's why personally I believe all purchasing decisions should be based exclusively on the value proposition of said product, because anything else is weaponizing commerce to make certain view points, beliefs and lifestyles socially unacceptable.