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Forums - Sales - Amazon U.S. December bestsellers and general Amazon-based discussion

quickrick said:
Miyamotoo said:

Pretty sure Switch will be over 1.1m, December is always far stronger month for Nintendo compared to November, and we already seeing that trend on Amazon currently, where Switch performing much better than it did last month. I guess we can only wait and see.

we only have 3ds for reference in the past 7 years, but 3ds was 179$. how do we know switch is doing much better then last month? it was sold out on amazon, that why it dropped spots. i'm not that confident in my prediction like i was last month, which i thought was pretty easy to predict.  

Actually we have reference for Wii U also, and difference for 3DS and Wii U goes from 43% to 139% MoM difference going from November to December. Nintendo historically always have huge boost during December because Christmas time, espacialy because they very rarely have deals for Black Friday in November, that's why we have so big difference MoM from November to December in case of Nintendo. So actualy Switch could easily won December. Well PS4 $199 and XB1 $189 were also sold out last month on Amazon. Last mont was easier to predict, both PS4 and XB1 had huge BF deals with $100 lower price point with some extra deals in stores (for instance GameStop gave extra $50 credit), while Switch didnt had any BF deal.

But like I wrote, we can only wait and see.

https://puu.sh/yEPSu/fc8a5630b3.png



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Miyamotoo said:
quickrick said:

we only have 3ds for reference in the past 7 years, but 3ds was 179$. how do we know switch is doing much better then last month? it was sold out on amazon, that why it dropped spots. i'm not that confident in my prediction like i was last month, which i thought was pretty easy to predict.  

Actually we have reference for Wii U also, and difference for 3DS and Wii U goes from 43% to 139% MoM difference going from November to December. Nintendo historically always have huge boost during December because Christmas time, espacialy because they very rarely have deals for Black Friday in November, that's why we have so big difference MoM from November to December in case of Nintendo. So actualy Switch could easily won December. Well PS4 $199 and XB1 $189 were also sold out last month on Amazon. Last mont was easier to predict, both PS4 and XB1 had huge BF deals with $100 lower price point with some extra deals in stores (for instance GameStop gave extra $50 credit), while Switch didnt had any BF deal.

But like I wrote, we can only wait and see.

https://puu.sh/yEPSu/fc8a5630b3.png

i'm gonna stick to 1 million-1.1 million, 300$ is too expensive for a product intended for kids as its main market. plus its not gonna be such a hot item like 3ds because of the mobile market.



quickrick said:
Miyamotoo said:

Actually we have reference for Wii U also, and difference for 3DS and Wii U goes from 43% to 139% MoM difference going from November to December. Nintendo historically always have huge boost during December because Christmas time, espacialy because they very rarely have deals for Black Friday in November, that's why we have so big difference MoM from November to December in case of Nintendo. So actualy Switch could easily won December. Well PS4 $199 and XB1 $189 were also sold out last month on Amazon. Last mont was easier to predict, both PS4 and XB1 had huge BF deals with $100 lower price point with some extra deals in stores (for instance GameStop gave extra $50 credit), while Switch didnt had any BF deal.

But like I wrote, we can only wait and see.

https://puu.sh/yEPSu/fc8a5630b3.png

i'm gonna stick to 1 million-1.1 million, 300$ is too expensive for a product intended for kids as its main market. plus its not gonna be such a hot item like 3ds because of the mobile market.

Hmm, did you actually follow the Switch marketing at all this year? It's definately aimed towards the young adult.



Mbolibombo said:
quickrick said:

i'm gonna stick to 1 million-1.1 million, 300$ is too expensive for a product intended for kids as its main market. plus its not gonna be such a hot item like 3ds because of the mobile market.

Hmm, did you actually follow the Switch marketing at all this year? It's definately aimed towards the young adult.

Really? i mean look at whats selling on switch, it's all family friendly nintendo games, yes adult like those games as well, just saying its the same old market they always sell too.



quickrick said:
Mbolibombo said:

Hmm, did you actually follow the Switch marketing at all this year? It's definately aimed towards the young adult.

Really? i mean look at whats selling on switch, it's all family friendly nintendo games, yes adult like those games as well, just saying its the same old market they always sell too.

Something being family "safe" and family/child orriented are not the same thing.  Given it's design style, Breath of the Wild will have the strongest appeal to late teens and young adults for example.  Super Mario Odyssey directly and deliberately follows in the footsteps of games people in their mid to late twenties will be most nostalgic for.  Xenoblade Chronicles is certainly no child's game and seems to be doing pretty well.  Nintendo's games are content safe for a wide range of ages, but their appeal is much broader and their marketing angle with the Switch has consistently favored late teens to late twenties, not children.  



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quickrick said:
Miyamotoo said:

Actually we have reference for Wii U also, and difference for 3DS and Wii U goes from 43% to 139% MoM difference going from November to December. Nintendo historically always have huge boost during December because Christmas time, espacialy because they very rarely have deals for Black Friday in November, that's why we have so big difference MoM from November to December in case of Nintendo. So actualy Switch could easily won December. Well PS4 $199 and XB1 $189 were also sold out last month on Amazon. Last mont was easier to predict, both PS4 and XB1 had huge BF deals with $100 lower price point with some extra deals in stores (for instance GameStop gave extra $50 credit), while Switch didnt had any BF deal.

But like I wrote, we can only wait and see.

https://puu.sh/yEPSu/fc8a5630b3.png

i'm gonna stick to 1 million-1.1 million, 300$ is too expensive for a product intended for kids as its main market. plus its not gonna be such a hot item like 3ds because of the mobile market.

Switch intended for kids like main market!? You really don't know what are you talking about. Actualy Switch is seling better than 3DS for same time period if we talk about WW sales, it obvious that Switch can easily have much wider appealing on market compared to 3DS desipte higher price point because hybrid concept and unifided Nintendo platform (all Nintendo games on same devaice).

 

quickrick said: 
Mbolibombo said: 

Hmm, did you actually follow the Switch marketing at all this year? It's definately aimed towards the young adult.

Really? i mean look at whats selling on switch, it's all family friendly nintendo games, yes adult like those games as well, just saying its the same old market they always sell too.

If you followed marketing of Switch and who actually mostly is using Switch, you will that actually see that we talk mostly about younger adults.



Nuvendil said:
quickrick said:

Really? i mean look at whats selling on switch, it's all family friendly nintendo games, yes adult like those games as well, just saying its the same old market they always sell too.

Something being family "safe" and family/child orriented are not the same thing.  Given it's design style, Breath of the Wild will have the strongest appeal to late teens and young adults for example.  Super Mario Odyssey directly and deliberately follows in the footsteps of games people in their mid to late twenties will be most nostalgic for.  Xenoblade Chronicles is certainly no child's game and seems to be doing pretty well.  Nintendo's games are content safe for a wide range of ages, but their appeal is much broader and their marketing angle with the Switch has consistently favored late teens to late twenties, not children.  

my main point all there games are kid friendly, obviously adults like those games too, but imo there market is more  dependent on kids to really thrive, yes i know switch right now is selling to adults, it's 300$, and there are a lot of nintendo fans out there, but starting next year that will change. 



Miyamotoo said:
quickrick said:

i'm gonna stick to 1 million-1.1 million, 300$ is too expensive for a product intended for kids as its main market. plus its not gonna be such a hot item like 3ds because of the mobile market.

Switch intended for kids like main market!? You really don't know what are you talking about. Actualy Switch is seling better than 3DS for same time period if we talk about WW sales, it obvious that Switch can easily have much wider appealing on market compared to 3DS desipte higher price point because hybrid concept and unifided Nintendo platform (all Nintendo games on same devaice).

 

quickrick said: 

Really? i mean look at whats selling on switch, it's all family friendly nintendo games, yes adult like those games as well, just saying its the same old market they always sell too.

If you followed marketing of Switch and who actually mostly is using Switch, you will that actually see that we talk mostly about younger adults.

switch is selling better then 3ds because there is no home console to buy, so its getting a small boost from the nintendo fans that buy nintendo home consoles only. it also has a line up that destroys 3ds. not to mention 2 game that scored 97 on metracritic. as for switch being the kids main market, that's what i believe, there handheld line thrived because of kids, and switch will need to to the same. all there games  are based on cartoony characters that appeal to kids.

Last edited by quickrick - on 21 December 2017

quickrick said:
Nuvendil said:

Something being family "safe" and family/child orriented are not the same thing.  Given it's design style, Breath of the Wild will have the strongest appeal to late teens and young adults for example.  Super Mario Odyssey directly and deliberately follows in the footsteps of games people in their mid to late twenties will be most nostalgic for.  Xenoblade Chronicles is certainly no child's game and seems to be doing pretty well.  Nintendo's games are content safe for a wide range of ages, but their appeal is much broader and their marketing angle with the Switch has consistently favored late teens to late twenties, not children.  

my main point all there games are kid friendly, obviously adults like those games too, but imo there market is more  dependent on kids to really thrive, yes i know switch right now is selling to adults, it's 300$, and there are a lot of nintendo fans out there, but starting next year that will change. 

There is difference between game with wide apelling (game that could be played buy almost anybody) and kid friendly. And thats exatly point with most of Nintendo IPs, they could be played but hole family. Actually for next year Nintendo is aiming to increase apeling for Switch on market from mostly young adults and mostly males.

 

quickrick said: 
Miyamotoo said: 

Switch intended for kids like main market!? You really don't know what are you talking about. Actualy Switch is seling better than 3DS for same time period if we talk about WW sales, it obvious that Switch can easily have much wider appealing on market compared to 3DS desipte higher price point because hybrid concept and unifided Nintendo platform (all Nintendo games on same devaice).

 

If you followed marketing of Switch and who actually mostly is using Switch, you will that actually see that we talk mostly about younger adults.

switch is selling better then 3ds because there is no home console to buy, so its getting a small boost from the nintendo fans that buy nintendo home consoles only. it also has a line up that destroys 3ds. not to mention 2 game that scored 97 on metracritic. as for switch being the kids main market, that's what i believe, there handheld line thrived because of kids, and switch will need to to the same. all there games  are based on cartoony characters that appeal to kids.

Switch is selling better than 3DS because has incomparible stronger concept and has stronger games, despite it has higher price point than 3DS. Switch are also buying people that are not Nintendo fans. You can believe whatever you want, but fact is that kids are not main Switch market, Nintendo games are appealing for hole family not just for kids, so you are obviously wrong.

https://i0.wp.com/ladiesgamers.com/wp-content/uploads/2017/04/usage-Switch-by-Household.jpg?fit=554%2C311



quickrick said:
Mbolibombo said:

Hmm, did you actually follow the Switch marketing at all this year? It's definately aimed towards the young adult.

Really? i mean look at whats selling on switch, it's all family friendly nintendo games, yes adult like those games as well, just saying its the same old market they always sell too.

The problem is that the demographic information from Nintendo contradicts your point (https://segmentnext.com/2017/05/01/nintendo-switch-demographics-ps4-xbox-one/). The largest base on this system are young adults, the demographics are very similar to that of Sony and MS. The fact that the primary audience is similar to the other two systems is backed up by Sony themselves who have said that many people that own Switch also own PS4 (source: http://ca.ign.com/articles/2017/06/06/sony-exec-shawn-layden-calls-nintendo-switch-a-great-success); ie much like GBA owners that were also PS2/Xbox/GC owners and DS/PSP owners also owned Wii/X360/PS3, etc. Now the age precentages could change after the holidays, because the system has also been building a base among younger audiences (these groups typically do not have their own income so they are reliant on parents to purchase them the system). Now base expansion that will tip the demographic ratios towards teens and younger audiences, IMO, will only be possible once the price of the system drops, but the base will nevertheless expand towards these younger groups during holidays (which also when base expansion took place for PS4 and XONE for younger audiences, because again this is when parents typically buy things for their children).

Also, regarding your previous comments on mobile, the impact on Switch will pretty much be similar to that of PC gaming on home consoles. By which I mean it will create more competition for Switch than, say, a console like Wii and DS had to contend with, but it certainly does not prevent it from growing. The type of experience offered on Switch versus a smartphone is completely different (far more so than PC gaming and home consoles, which are similar, yet the rise of the PC has not killed the consoles; which something that analysts continually predicted since the late 1980s), and those that want more varied gameplay experiences on-the-go will purchase Switch (and that includes kids particularly when franchises like Pokemon hit and the system's price is lowered). The people that will most likely not purchase the Switch are the casuals (middle age/senior women, senior men, etc.) that resulted in DS + PSP doing 200+M; but looking prior to the more casual friendly DS + PSP, the GBA sold 80+ million units and the sales of 3DS + PSV are also around 80+ million, that is the core base that still purchases handhelds (despite mobile) and that base has remained fairly stable. Also, the impact of mobile, PC, and smart streaming devices has resulted in a smaller home console market this generation when compared to the previous generation, that does not mean home consoles are suddenly not viable (the sales of PS4 and XONE which combined are now 90+ contradict that view) just because they are facing more competition from other products, the same will be true for Switch.

Last edited by nemo37 - on 21 December 2017